Mass Media and Society Lecture Notes
Mass Media and Society Lecture Notes MC 3355
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Mass Media amp Society Test 1 06302015 httpswwwstudybluecomfolder17596057 June 1 2015 Chapter 1 Course Expectations amp Overview of Mass Media Outline De ne and give examples of mass media and mass communication Mass Media refers collectively to all media delivery systems and technologies including in order of development 0 O O O O 0 Print books pamphlets newspapers magazines from late 14005 Recordings gramophone records magnetic tapes cassettes cartridges CDs DVDs from late 18005 Cinema movies from about 1900 Radio from about 1910 Television from about 1950 Internet from about 1990 Mass Media also refers to the organizations that control these technologies 0 Ex General electric Disney News corporation time warner and CBS Mass Communication types of communication designed to reach large groups of people for advocacy entertainment and public service Describe the two industries closely related to the mass media 1 Advertising PAID placement in media Tries to persuade people to take action Ex quotBuy thisquot Ex The Flintstones commercial with the Winston cigarettes 2 Public Relations FREE placement in media tries to persuade the public to a point of view Ex quotBelieve this Public relations a video press release the Council on AmericanIslamic Relations CAIR had a national campaign to address lslamphobia after the 911 terrorist attacks Their public serves announcements feature Muslim 911 rst responders De ne and list differences between news and new optionanalysis o The Daily show on Comedy Central liberalprogressive satire The Colbert Report on Comedy Central conservative satire Ex Making fun of what people say on CNN about Obama De ne and give examples of media literacy Media Literacv 0 Understanding Media messages a Photo manipulation can make anything look real I Ex Dog on a bird s body How the mass media impacts us a Ex Calvin tells his mom not to get him anything else to read that complicates his life Stereotypes in the mass media a Ex Sign on a door that says quotAmericans are not welcome herequot News in the mass media a News coverage should include the 5 W s Who what where when why Describe the logistic of this course in relation to requirements grading and examination 0 Learning outcomes 0 Students will Learn to describe the various types of media content and technology and how it impacts societies worldwide Learn to illustrate the signi cance of media literacy on mass media literacy on mass media consumption and societies worldwide Apply media literacy concept to their own consumption of the media Be able to identify elements of technical media production a Ex Photoshop Learn to analyze how the mass media is impacted by government and economics worldwide n Ex World press freedom problems No textbook 0 Minilectures lecture notes videos and readings Three exams on TRACS Optional nal Grading system 0 Exam 13 333 of nal grade 0 Optional Final 25 of nal grade Make ups o Considered with prior approval under extreme circumstances Ex So sick you had to go to the emergency room 0 Contact her immediately Exam dates and times 0 On TRACS 0 Timed 80 minutes once you click begin for me it s two hours Exams 0 Every questions is randomly drawn from the pool of questions quotWhich of the following if the most accuratequot 5 possible answers Quiz 0 Take the Get Started quiz to earn 5 points for Exam 1 0 You must take it before the rst exam by the date posted to get the bonus points Keys to success 0 Texas State email is not being forwarded into the junk le another email address you have June 2 2015 Chapter 2 US 8 Worldwide Population Statisticsamp Access to Mas Media Outline Follow each minlecture with lecture notes and reading in order to take extra notes if necessary Make an outline of each Learning Module lecture for reference during exams Email me when you have questions or concerns no matter what they are De ne and describe the digital divide Digital Divide refers to the gap between people with effective access to digital and information technology and those with very limited or not access at all It includes the imbalance both in physical access to technology and the resources and skills needed to effectively participate as a digital citizen 0 O 0 We can all be addicted to our devices Ex The little boy trying to get his teacher s attention but he can t hear him because he s so distracted by his phone Radio the primary means of mass communication in many remote areas of the world not only for global news and entertainment but also for local Why Because people can t read 0 Television the most widely used telecommunication medium for transmitting and receiving moving images accompanied by sound More people worldwide have access to television than the Internet Describe the major racial demographics in the US and worldwide World population of humans about 7 billion 0 0 World population regions Asia about 4 billion 60 Includes China and India Africa about 1 billion 15 Europe about 738 million 11 Latin America about 600 million 9 Mexico Central amp South America and the Caribbeanpro 5 North America about 352 million 5 includes US and Canada 6 Oceania about 36 million lt1 includes Australia New Zealand amp neighboring island Milestones 1804 1 billion 1927 2 billion 1960 3 billion 1974 4 billion 1987 5 billion 1999 6 billion Projected 2025 8 billion gtUUI 39 List and de ne the various mass media 0 Newspaper publishing has been reshaped into websites blogging and web feeds TV programs and lms can also be viewed on the Internet 0 The Internet has enabled or accelerated the creation of the new forms of human interaction through instant messaging lnternet forums and social networking sites 0 Most traditional communicates media such as telephone and TV are reshaped or rede ned using the technologies of the Internet 0 Ex Cell Phones amp Net ix A global system of interconnected computer networks worldwide 0 A network ofnetworks that consists of millions of private public academic business and government networks 0 The Internet carries a vast array of information resources and services most notably the World Wide Web the WWW in addresses such as wwwtxstateedu De ne and give examples of the various social media 0 Social Media internetbased like Facebook YouTube and Twitter 0 In the US used by gender age education socioecomic status 0 Twitter an online social networking and microblogging service that enables its users to send and read textbased posts of up to 140 characters informally known as tweets 0 Created in 2006 by Jack Dorsey it rapidly gained worldwide popularity 0 According to a study 5 of users account for 75 of all activity Who Celebrities politicians musicians a Great PR tool Describe the signi cance of literacy to media literacy o Tweet contents 0 San Antoniobased market research rm Pear Analytics analyzed tweets originating form the US and English over a twoweek period in August 2009 an desperate them into six categories one researcher says babble is quotsocial groomingquot Pointless babble 40 Conversational 38 Passalong value 9 retweets Selfpromotion 6 Spam 4 News4 List the top paidfor newspapers worldwide and in the US Yomirui Shimbun Japan Asahi Shimbun Japan Mainchi Shimubun Japan Nihon Keizai Shimbun Japan Chunichi Shimbun Japan 0 Bid Germany 0 Reference News China 0 The Times oflndia India 0 The Sun United Kingdom 0 People 5 Daily China a What does this mean 0 People in Japan are reading a lot of newspapers 0 In China the newspaper is more about the government from the PR strong regulation of news 0 Paid Circulation US newspapers in the worldwide top 10 none are in the top 10 0 USA Today USA has a little blurb about every state The Wall Streetourna Sometimes ahead of USA Today The New York Times L05 Angees Times New York Daily News New York Post The Washington Post QQQQQQ Describe interesting facts about the US Library of congress Washington DC Founded in 1800 it is the nation s In 1815 Congress approved the purchase of Thomas Jefferson s personal library of 6487 books for 23950 quotInformation is the currency of democracyquot US President Thomas Jefferson Is the largest library in the world with millions of books recordings photographs maps and manuscripts on 745 miles of bookshelves Approximately half of the Library s books is serial collection are in languages other than English The collections contain materials in some 470 languages Houses the world s largest law library with some 265 million volumes Holds the largest rarebook collection in North America Houses the largest and most comprehensive collection of American and foreignproduced lms television broadcasts and sound recordings Holds the world s most extensive newspaper collection Contains the world s largest collection of comic books 5000 titles 100000 issues List the top languages used on the internet English it was the world trade language back in the day Chinese Spanish 0 quotquotquotThese three counties have the most access to Internet Japanese Portuguese German Arabic French Russian Korean Malaysian Describe Internet penetration worldwide 0 Internet Penetration people with access by world regions approximate 0 North America AustraliaOceania Europe Latin America and the Caribbean Middle East Asia 0 Africa 0 Worldwide Internet penetration about 40 of the Earth s population has access to the Internet 0 Internet penetration high end Why Taxes are high so it provides them with for internet OOOOO Iceland Norway Sweden Denmark a South Korea amp North Korea 0 Internet penetration low end Why Finical support amp access country controls the internet government and economy China Egypt India Mexico June 3 2015 Chapter 3 Media Literacy What it is and Why it Matters Outline De ne and give examples of media literacy in relation to society and politics 0 Media Literacv an informed and critical understanding of the nature of the mass media the techniques used by it and the impact of these techniques 0 Media literacy and Cultural Understanding o A TED talk Shereen El Feki shows how some Arab cultures are borrowing trademarks of Western pop culture Ex American Barbie vs Arab Barbie 0 Growing up in Mississippi during the 19605 civil rights movement Media representations and personal experiences 0 How our experience can help us develop race awareness and can give us determination to challenge coverage of race in the media Ex Dr Weill s internship experience when she was 15 with her Hawaiian friend 0 Tylertown Miss High School Calls of 1971 Dr Weill was a senior the year her high school desegregated The federal government forced it Brown vs Board of Education in 1954 had been ignored 0 The 1st desegregated THS girl s basketball team 1971 and the scandal of the shared water bottles Dr Weill s parents were shocked that her and the black girls are shared water from the same water bottle 0 Media Literacy understands technology can alter photos videos and sounds 0 Ex Photoshop 0 Ex 911 airplane coming toward a tourist fake 0 Ex Tabloids 0 Ex Faith Hill s magazine cover photo shopped Media literacy understanding how the media works produces meaning is organized and how it constructs reality 0 Ex Change photos video and sounds 0 Case in point the US moon landing in 1969 Neil Armstrong was the rst human to set foot on the moon As reported on the news that day by Walter Cronkite n Teared up and so did America 0 The US moon landing in 1969 was a hoax based on shadows in the photos some say So the TV show Mythbusters wanted to nd out n Neil Armstrong s picture on the moon is actually as light as it looks in the original picture It was not photo shopped Ultimately media literacy is understand the media that includes knowledge of its 0 Strengths amp weaknesses o Biases amp priorities 0 Role amp impact 0 Artistry and amp arti ce deception 0 Case in point The Wicket Bible of 1631 Only 11 copies survived the London bon res o Said quotThou shalt commit adulteryquot Case in point the 1938 radio drama War of the Worlds caused widespread panic o The radio told them that aliens attacked they didn t think people would actually believe it o The earthquake in Haiti in January 2010 230000 people died 300000 injured a million ost homes 0 How does media literacy affect someone who heard US evangelist Pat Robertson discuss the tragedy o Robertson said quotHaiti said they sold a pack to the devilquot Stupid Describe how media literacy provides a better understanding of media content 0 Key concepts of Media Literacy o All media are constructions No mass media just happens It is thought out planned and created It evolves such as Newspapers are often online now TV went from black and white color movies added sound Who we are as individuals is based on our experiences culture and education informally education and formally experiences 0 Who we are and how we think has a huge impact on how we interpret media messages 0 The media contains ideological messages Ideology a doctrine or set of beliefs that guides decision making such as political cultural and social ideology Ex People are drawn to political parties or religions because of shared ideology 0 Most media have commercial interests and compilation For the pro tdrive media content is often related to other commercial interests H0 W might this impact in vestiga ti ve journalism 0 Media have social and political implications How is society cover How is politics cover What reported news will mater in the long run TED talk Kirk Citron began his career as in advertising executive but now writes and provides media consultation for select nonpro ts I Some news stories are more important than others 0 Media have social and political implications How is society covered How are politics covered A Family Guy takes on Osama bin Laden making a terror video Is it funny Well it depends De ne and give examples of stereotypes perpetuated in the mass media 0 Being media literate means understanding what stereotypes are can be positive or negative 0 Commonly held public beliefs about speci c social groups or types of individuals Ex quotSorry I can t hire you because you re Irish and they tend to be alcoholicsquot o Standardized and simpli ed conceptions of groups based on some prior assumptions 0 Here are some stereotypes perpetuated in the American mass media See if you can relate This is a media education project done for a media production class And posted on YouTube in 2008 o The TV comedy King of the Hi Bobby learns selfdefense at a women s center 0 Texans are often presented in the mass media as Socially conservative Politically conservative Selfrighteous Simpleminded Bigmouthed individualists who want to impose their beliefs on others according to a study by Andreas Schneider and presented to the American Sociological Association in 2003 0 Understanding stereotypes in the mass media Funny wrong inappropriate It s all in the eye and mind of the beholder 0 Comedy Central s ToshO stereotypes Southerns n Old woman crashes into an even older woman Central and South Americans I Radical remarks about Mexicans In other words no matter what stereotypes are perpetrated in the mass media 0 All athletes are not stupid Though it might be truth to some extent in your own personal experience Ex A doctor worked his way through med school by playing football 0 All AfricanAmerican men are not violent Though it might be true to some extent in your personal experience 0 All gay people are not sexually promiscuous Though it might be true to some extent in your personal experience 0 All Asians are not good at math and martial arts Though it might be true to some extent in your personal experience 0 All men are not sexist who disrespect women Though it might be true to some extent in your personal experience Ex The Obamas o All women are not insecure vain moneygrubbers Though it might be true to some extent in your personal experience Ex Oprah 0 All white Southerns are not racists Though it might be true to some extent in your personal experience Ex LBJ ampJimmy Carter 0 All immigrants are not illegal Though it might be true to some extent in your personal experience Ex Arnold Schwarzenegger Man who founded Yahoo Asian 0 All Muslims are not terrorists Though it might be true to some extent in your personal experience Ex Dr Oz Shaq amp Dave Chappelle o All Texans are not socially conservative politically conservative selfrighteous simpleminded bigmouthed individualist who impose their beliefs on others Though it might be true to some extent in your personal experience And most of all as students and consumers of mass media let s make an effort not to stereotype people and to catch ourselves when we re doing it June 4 2015 Chapter 4 The Philosophical Basis of US Mass Media Outline Describe and give examples of democracy worldwide 0 USA 0 Philosophical basis of the USA 0 Norway 0 Most democratic nation in the world 0 North Korea 0 Least democratic nation on the world 0 Based on access to electoral process and pluralism civil liberties the functioning of government political participation number of political parties and the political culture List and describe the amendments to the US Constitution that address voting rights 0 Democracy a political government either carried out directly by the people direct democracy or by elected representatives of the people representative democracy 0 There are two principle de nitions of democracy Equality Freedom All citizens being equal before the law and having equal access to power manifest these principles Voting rights in the US have been contentious n Ex Women s rights Eligibility to vote in the USis determined by both federal and state law depending on the election a Ex Civil Rights NI 39 0 The original voters only white men who own property 0 0 At the time of the rati cation of the Constitution 17871790 most states used property quali cations to restrict the right to vote The exact amount varied by state but by some estimates more than half of the white men in the US were barred from vo ng Ex Constitutional Convention 0 The right to vote in the US sowy expanded O 0 After the Civil War ended in 1865 Constitutional amendments were rati ed to extend voting rights The 15th Amendment 1870 states that voting rights cannot be denied or abridged based on quotRace color or previous condition of servitudequot After the radiation of the 15th Amendment many Southern states enacted po tax laws that allowed any adult male whose father or grandfather had voted prior to the abolition of slavery to vote without paying the tax This disenfranchised AfricanAmerican voters as well as many poor whites 19th Amendment 1920 quotThe right of citizens of the United States to vote shall not be denied or abridged by the United States or by any state on account of sexquot Women s right to vote 24th Amendment 1964 quotProhibits both Congress and the states from conditioning the right to vote in federal elections on payment of a poll tax or other types of taxquot A poll tax is discriminatory tax that is a precondition to vote This tax emerged in some states in the late 19th century as part of the Jim Crow racial segregation laws 18761965 Texas had a poll tax until 1966 List the milestones of voting rights in the US 0 White men who owned property 1790 o Abolition of property quali cations for white men by 1850 0 Most men of color 1879 0 Women 1920 0 Native Americans 1924 o The Indian Citizenship Act of 1924 granted US citizenship to all Native Americans Prior to the passage of the act nearly twothirds of Native Americans were already US citizens Residents of the District of Columbia 1961 presidential The poor end of the poll tax 1964 o Racial minorities in certain states 1965 the Voting Rights Act protects minority voters and eliminates voting barriers such as a literacy test 0 Use to disfranchise a lot of voters o The Supreme Court in Harper vs Virginia Board of Elections 1966 eliminated the poll tax as a quali cation for voting in any election At that time a poll tax was still in use in Alabama Mississippi Texas and Virginia Describe the difference between democracy and capitalism 0 Capitalism is an ECONOMIC system 0 Democracy is a POLITICAL system List the ve precepts of a societally responsible press 1 Providing a truthful compressive and intelligent account of the day s a events in a context which gives them meaningquot 2 quotProviding a forum for the exchange of comment and criticismquot 3 quotProjecting a preventative picture of the constituent groups in societyquot 0 What about stereotypes 4 quotPresenting and clarifying the goals and values of the societyquot 5 quotProviding a full of access to the day s intelligencequot Describe the difference in rightconservative and leftprogressive political ideologies RightConservative Values tradition and social strati cation o The political Right in the United States includes most conservatives and Republicans 0 They do not tend to support progressive social issues 0 They do not tend to support congressional appeals for increased taxation on any level 0 They tend to advocate for less government involvement in American society 0 LeftZWing Values reforms and egalitarianism freedom o The political Left in the United States includes most liberals and Democrats They tend to support progressive social issues 0 They tend to support congressional appeals for increased taxation particularly on the wealthy and corporations 0 They tend to advocate for more government involvement in American society Ex Health care 0 Describe how a free press is critical to a democracy and informed voters 0 Freedom of the press in the US we have a free press which is a selfregulating industry and restricted to some extent by legal issues like libel the false and malicious publication of material that damages a person s reputation This is called slanderin broadcast The philosophical basis of the US mass media is based on a model or theory that the mass media must remain free of government control but in exchange but serve the public Or does it 0 Rich media poor democracy If a key indicator of the health of a democracy is the state of its journalism the US is in deep trouble according to media scholar Robert McChesney Accounting of people in power diversity of option and fact checking There s too much celebrity news and war for pro t Describe why it is important to understand the difference between news and news option Most news agencies strive to provide the journalist who what where when why and how of new stories and leave the opinion to editorial writers and commentators A large percentage of American newspapers endorsed Barack Obama a progressive democrat for president in their editorial columns Does that mean that their news coverage is biased toward progressives and Democrats Studies of the media say quotnoquot Fair and even The Myth of the liberal Media Noam Chomsky 0 Main stream media controls voters o How do journalist vote Usualy democraticsocialistic party Describe how wealth is distributed in the US The wealthiest 1 own roughly 35 of the nation s net worth 0 More than 3 million people The wealthiest 5 own about 62 of the nation s net wealth The wealthiest 10 own about 73 of the nation s net wealth The wealthiest 20 own about 85 of the nation s net worth The bottom 40 of the US population owns less than 1 of the nation s net wealth o 30 million wealthy people contribute to this June 5 2015 Chapter 5 The Philosobhical Basis and Types of Mass Media Worldwide Outline Describe the mission and work of Reporters without Borders 0 Reporter without Boarders ght against censorship and laws that undermine press freedom 0 Works to improve the safety of journalists especially those reporting in war zones 0 Press Freedom index ranks almost 180 countries every year the US is usually not in the top 10 and often ranks as low as the 305 and 405 because of arrests ofjournalist attempting to cover political protests like Occupy Wall Street Describe the Press Freedom Index and what the rankings mean 0 Press Freedom Index the index should in no way be taken as an indication of the quality of the press in the counties concerned 0 Why not Ex Mexico because of drug cartel it has brought so much violence that it brings their index low Ex Africa 0 And What about wealth Is a nation 5 wealth related to its press freedom 0 Physical attacks imprisonment and direct threats against journalist Indirect threats pressures and access to information 0 Censorship and selfcensorship 0 Economic legal and administrative pressure 0 Most free Note that they are all northern European Finland 0 Netherlands 0 Norway 0 Denmark 0 0 Sweden 0 Least free note that they are authoritarian governments the government really wanting to control the info that goes out 0 O O 0 China lran North Korea Eritrea East Africa Describe how governments worldwide control the Internet and why 0 China is considered an enemy of the internet because of government control called the Electronic Great Wall 0 O O 0 Censorship is for political control China s censorship system is one of the most technically advanced in existence Has a large number of imprisoned cyber dissidents The charges brought against them are subversion and quotdissemination of state secretsquot Censors block websites by censoring keywords ranging form quotTiananmenquot and quotDalai Lamaquot to democracy and quothuman rightsquot Tiananmen huge protest of mostly college students Chinese authorizes have been targeting anonymity on microblogging websites Chinese netizens registering on mircoblogging sites hosted in China are required to use their real names instead of an alias If they do not comply they will only be allowed to read other contributors microblogs but will not be able to actively participate China monitors their citizens rights to the internet 0 Other countries usually considered enemies of the Internet because of government control and censorship 0 0000000 Bahrain Belarus Burma China Cuba lran North Korea Saudi Arabia 000 0 Syria Turkmenistan Uzbekistan Vietnam Describe the mission and work of the International Federation of Journalists 0 International Federation ofjournalists IFj promotes international action to defend press freedom and social justice through strong free and independent trade unions ofjournalists O O 0 It was rst established in Paris in 1926 The IF has 500000 members in the 100 countries Standing up forjournalism worldwide during the annual Stand up forjournalism Day Journalism is now more important than ever Describe the mission and work of Internews o Internews international media development organization whose mission is to empower local media worldwide to give people the news and information they need they ability to connect and the means to make their voices heard 0 O O O Internews goes to people who don t have news at all teaches them how to broadcast A 501c3 nonpro t organization Has projects in Africa Asia Europe the Middle East and North America Has supported the development of 4800 independent media outlets including radio and television states newspapers and online news Trains 800010000 people every year in journalism production and media management Works with local media professionals to produce original programming Empowers local media world wide Provides a broad range of support to enable independent media to provide news and information including providing journalists and stations with production equipment and building radio stations from the ground up Is supported by grants from foundations including the Bill amp Melinda Gates Foundation the Carnegies Corporation the Ford Foundation Google the john S and james L Knight Foundation and the US Agency for International Development It s important to know who supports nonpro ts De ne and give examples of the press theories of social responsibility and authoritarian Social Responsibility there is a mostly free press that adheres to the this or claims to 0 Ex US and many other countries Authoritarian government controls media content 0 Is it easier to control What their citizens think Sure quotCensorship protecting you from realityquot 0 Ex China Iran and North Korea june 8 2015 Chapter 6 Role of Mass Media in US Society News Part 1 Outline Describe and give examples of when and how Americans get their news 0 More people say they get their news quotfrom time to timequot rather than at quotregular timesquot They re called new grazers Search engines are playing a substantially larger role in people s news gathering habits a third regularly use search engines to get news on topics of interest 0 Ex Google Bing MSN Yahoo About 310 adults access the Internet over their cell phone but just 8 get news there regularly 0 Most Facebook and Twitter uses say they hardly ever or never get there s there They just use it as social websites About 810 say they see at least some bias in news coverage particularly liberal bias 0 The more conservative networks harp on this a lot 0 Do studies con rm that Not at all The USA had more conservative This doesn t include Fox news The public struggled with fourquestioned current events quiet just 14 answered all four correctly But about half of regular Wall Streetournaand New York Times readers aced the quiz Partisan gaps in media credibility continue to grow with Republicans far more skeptical of most major news sources than Democrats The one exception is Fox News which twice as many Republicans believe all or most of 41 than Democrats 21 Describe and give examples of US news magazine front covers the week after 911 Look at Doc saved They were mostly conservativeright winged more likely to want to go to war List the major US TV networks that have highly news programs National Broadcasting Company NBC Columbia Broadcasting System CBS American Broadcasting Company ABC De ne and give examples of stereotypes often perpetuated in the US digital collectors media Stereotypes in American media Are stereotypes perpetuated in the American news media 0 USFreedom 0 Texas red its self Stereotypes commonly held public beliefs about speci c social groups or types of individuals Standardized and simpli ed conceptions of groups based on some prior assumptions Can be positive or negative 0 Ex Kentucky white male trashy guy vs George Clooney The Dr Henry Louis Gates Jr lncident is racism a problem in the US From The Colbert Report 0 Yes it is Especially from politicians and people need to stop being so sensitive AfricanAmericans are the largest racial minority in the US were most often portrayed historically in the US news as 1 Athletes 2 Entertainers 3 Criminals o This coverage translates into stereotypes today Editorial cartoons are news analysis President Barack Obama The Dr Henry Louis Gates Jr lncident is racism problem in the US From The Daily Show 0 John Stewart thinks so Stereotypes of Middle Eastern people Arabs and Muslims are the most negatively stereotypes people in the US media today 0 All Middle Eastern people are Arabs All Arabs are Muslims o All Muslims are Arabs 62 of Arabs are Asians All Muslims hate lsraelis All lsraelis hate Muslims o All Muslims support terrorism against the West Arab Americans often complain that the public at large does not distinguish between Arabs and Muslims despite the fact that majority of Arab Americans are Christians and only 12 of Muslims worldwide are Arabs o Arabs and Muslims are the most negatively stereotyped people in the media today 0 OO httpsduizletcom76499944mc3355test2 ashcards June 11 2015 Chapter 7 Role of Mass Media in US Society News Part 2 Describe the difference in how conservative and progressive pundits discuss race in the media Stereotypes o What they are and why it maters that we understand them for what they are 0 How well is the American audience served by the mass media in relation to news We re constantly surrounded by it o Are stereotypes perpetuated in American news media Yes especially Arabs Ex Ferguson shooting young people looking stealing from stores 0 Race in the US media Shirley Sherrod case in 2010 0 An example of Government officials jumping to conclusions and news producers and journalist not doing their jobs Response to the case by The Colbert Report rightconservative satire n He s mad at media and the political system for taking things out of context Response to the case by The Daily Show leftprogressive satire Describe and give examples of how the news media sometimes fails to investigate sources 0 A look at the case of US dept of Agriculture employee Shirley Sherrod is a good example of not only how the US media covers race but also how the news media often drops the ball when failing to investigate the source of information Describe and give examples of how the news media can wrongly report public relations as news 0 Israel PR machine is excellent The way the government wants their government to be seen is apparent They make their government look good the eyes of their citizens just like America Describe why most Americans sympathize with and support the Israelis rather than the Palestinians Dr Weills thinks the US sides more with Israel because of the news coverage in the US Describe the US government involvement with Israel 0 Long standing involvement since Kennedy as well as aid Describe and give examples of how government public relations impacts news reports 0 The US Public s Prolsrael History Pew Center research Note differences between political ideology and age 0 Why this Young people search online so it might be different news than what older people see on TV Palestinian views on PalestinianIsraeli con ict 0 Do we see read or hear much about this in the US media Why or Wh y not Don t think so 0 A clip form the documentary Peace Propaganda and the Promise Land Describe how marginalized voices are often not heard or seen in the mainstream news media Marginalized Voices do all lsraelis support their government s polices toward the Palestinians 0 Why don t we read and hear about theses marginalized voices in the American media Tend to avoid marginalized voices 0 Government public relations as news What s wrong with that We mainly just hear from political leaders 0 A clip form the documentary Peace Propaganda and the Promise Land Marginalized Voices The Israeli Refusing s 0 Why don t we read and hear about these marginalized voices in the American media Doesn t play well into the pro Israelis stance 0 Did you hear many antiwar voices in the U5 media regarding Iraq or Afghanistan Not in mainstream news You have to dig around to nd it 0 An Israeli soldier tells the BBC why he doesn t support Israel s treatment of Palestinians Says they treat them like animals in prison June 12 2015 Chapter 8 Role of Mass Media in Societies Worldwide New Describe the differences in literacy illiteracy functional illiteracy and aliteracy Different aspects of Literacy ls literacy necessary for media literacy 0 Yes because it s composition and words Literacy traditionally described as the ability to read and write It s also about comprehension Illiteracy traditionally described as not being able to read and write ls literacy based on wealth according to this chart 0 No Functional Illiteracy a term used to describe reading and writing skills that are inadequate quotto manage daily living and employment tasks that require reading skills beyond a basic levelquot 0 Ex Dr Weills has a friend that can t read the stop signs when he drives but he knows he needs to stop Aliteracy being able to read but being uninterested in doing so The phenomenon has been reported on as a problem occurring separately from illiteracy which is more common in the developing world while aliteracyis primarily a problem in the developed world America Describe the BBC and the importance of its programs worldwide 0 The British Broadcasting Corp for a worldwide audience BBC produces the BBC World Service which is broadcast on shortwave radio high frequencyradio though increasingly on FM satellite and online 0 O O 0 Solar and hand crank radios Listen to radio on different languages BBC World Services is received in 150 capital cites worldwide and serves millions of listeners BBC World Service currently broadcasts in nearly 30 languages and dialects including English though not all languages are broadcast in all areas 6500 languages 2000 have fewer than 1000 spoken language Describe the importance of community radio and radio worldwide 0 Making waves How radio can transform a community quotThe Donga Mantug region of Cameroon was cut off form the outside world until the community started up its own radio station Form preventing the spread of HIV to shoutouts for lost goats the radio has become a vital source of information and educationquot 0 Note Cameroon has a high rate of illiteracy Located on the coast of Africa Describe Blog Del Narco and the views of it both positive and negative 0 The drug violence in Mexico Blog del Narco documents events and people of the Mexican Drug War 0 O MSNBC said that Blog del Narco is quotMexico s goto Web site on information on the county s drug warquot The author is an anonymous computer security student in his 205 from northern Mexico and uses computer security techniques to obscure his identify The author began the website in March 2010 as a hobby He told the Associated Press he created the website because the government of Mexico is trying to pretend that quotnothing is happeningquot To drug cartel violence The Huf ngton Post stated that in a period of less than six months Blog del Narco quothas become Mexico s goto Internet site for drug cartel eventsquot A video posted on Blog del Narco showed a prison warden s system of letting prisoners free at night so they could commit murders for drug cartels As a result of the video the prison warden was arrested The Committee to Protect Journalists criticized the website quotit is produced by someone who is not doing it form a journalistic perspective He is doing it without ethical considerationsquot 0 Many critics say the blog provides free public relations for the cartel groups Anyone can post on this So people are now worried that the cartels at posting on there quotDon t go herequot When really they re telling people where to go to kill them 0 An Xrated by American stands news blog anonymous in Mexico elblogdelnarcoorg Is this tasteful Is it effective 0 Blog del Narco in the news CNN 0 Used to inform people about the Mexican drug cartel 0 Some violent stuff is online Describe the Voice of America 0 M the official external radio and television broadcasting service of the US federal government 0 Provides a wide range of programming for broadcast on radio TV and the Internet around the world in 46 languages promoting a positive view of the US Any government would want show its best side 0 Broadcasts by satellite and on FM AM and shortwave radio frequencies Also at VOANewscom VOA Controversies o VOA as a propaganda tool of the US government Any government does this So it can look like propaganda o VOA threatens national sovereignty by imposing US values and ideologies On other countries Describe how social media is being used for news 0 An alternative delivery system for the news India 0 In America we use it for self promotion 0 For other countries they use it for news 0 Ex Electrical outages and oods Describe how access to news media worldwide does not imply access to a free press 0 People worldwide rely on newspapers China Japan and India are the countries with the largest number of newspapers by average circulation in the top 100 with 62 on the list This region of the world is Asia People are reading newspapers there 0 However 0 The Press Freedom lndex China is rank LOW among countries for press freedoms a Why 0 Drug cartels have been harassing threating etc on journalists What does this mean for the people who read newspapers there a Reading the party line The government controls what goes out Mexican newspaper editor Maria Macias found decapitated Her body was found in Mueve Laredo along the boarder of the US n Even social media is being hurt through the drug camel Describe how Americans are sometimes stereotyped in relation to their views on the Arab world a How well are global audiences served by the mass media in relation to news 0 quotWestern glasses in the Islamic Worldquot 0 All Americans see when they think about Islam is 911 Ex Cartoon of a ashlight through an Egyptian and an American 0 An interesting BCC report Recycling to light to homes 0 People are putting water bottles under the sunlight in the ceiling in the Philippines It s a cheap way to x them not having light in their homes June 15 2015 Chapter 9 Role of Mass Media in US Society Entertainment Describe and give examples of cultures and subcultures Culture what is and how mass media impacts it 0 Ex For US it might be apple pie and baseball 0 Culture is a learned behavior of member of a given social group Ex Being polite n Ex Tipping a hat or opening a door for someone 0 Culture is the world made meaningful it liberates us and limits us it differentiates us and unties us Ex When and when not to be polite n Sometimes what s being polite is not needed 0 Culture is constructed and maintained through communication and that includes mass communication Ex Certain words may not seem polite to some people but seem polite to others 0 Dominate culture The culture that holds sway with the majority of people in society They share aspects of life like languages religion behavior values and social customs a Is there a dominant culture in the US 0 Yes English is the primary language amp Christianity is the primary religion Are we multicultural a Yes But is it about race Not always Subcultures groups with speci c but not dominate cultures that exist within larger cultures 0 What are some subcultures in the US Hunters amp vegetarians 0 At Texas State Sororities fraternities student groups based off interests andor ideologies Counterculture movement of the 19605 and 705 rejection of convectional social norms of the 19505 0 What were some of those rejected social norms Burning your draft card hippies long hair Jimmy Hendricks 0 Did popular music of the 605 and 705 pay a role Yes 0 Peace sign design and rst used in Britain in the 1958 Campaign for Nuclear Disarmament the peace symbol because a major symbol of the counterculture Still is The cultural de nition of commination quotA symbolic process whereby reality is produced maintained repaired and transformedquot james Carey mass communication scholar 0 Does that translate to mass communication Yes Describe and give examples of the images of masculinity in US entertainment media Images of masculinity have changed in the American media but how so 0 Though Guise Violence Media amp Crisis in Masculinity Have to be inside this box of quotmasculine thingsquot Media has the most to with this There s a different between being a man vs being violent o Masculinity pertains to the characteristics of men and varies by culture and subcultures Action gures have changed by becoming HUGE the past 50 years Guns in movies get keep on getting bigger and bigger Describe the concerns raised by physicians in relation to TV watching by children 0 TV Primary source of entertainment for Americans with 4 hours a day 0 About 66 of infants and toddlers watch a screen 2 hours a day 0 Television watching in children ages 13 is associated with attention de cit problems by age 7 and behavior problems 0 It s not so much the TV it s the moving pixels that mess with their brain development 0 Steve Jobs 19952011 founder of Apple A hightech invention but a lowtech parent Describe and give examples of gender stereotypes perpetuated in US entertainment media Sexism the belief that one gender or sex is inferior to less competent or less valuable than the other 0 Ex Cartoon where the guys says to a girl quotWow girls suck a mathquot 0 Does it glamorize sexism 0 She thinks it s changing but it depends on what we watch 0 Does it desensitize people to sexism o A chart proves that men make more 0 Does it help people tolerate sexism o Depends on what we chose to watch 0 Everyone in their place Early TV portrayals of American families Leave it to Beaver19571963 0 Mr Weaver said about his wife that she belongs in the kitchen since she s already takes care of the inside of the house Why not just keep her in the kitchen o The Honeymooners 19551956 Are threats of domestic violence funny 0 He used to raise his st as his wife and say quotone of these days Alice right in the kisserquot I personally don t think that s funny Describe and give examples of racial stereotypes perpetuated in US entertainment media 0 Racism the belief in the superiority or inferiority of a particular race 0 Ethnocentrism the belief tint he superiority or inferiority of a particular ethnic group ethnicity is based on heritage language culture etc Stereotypes in the mass media if a consumer of the mass media has no personal experience with speci c peoples or groups stereotypes can have profound impact 0 Why is that When you see big guys or Muslim men you might be scared of them from the media 0 Guess Who s Coming to Dinner 1967 0 One of the rst interracial couples When it came out it was still illegal in 17 different states to have interracial marriage 0 Star Trek1968 1973 o Frist interracial kiss with Captain Kirk white man and Uhrura black woman 0 The CosbyShoW19841992 0 People form different countries thought blacks had it made in America because Cosby and his wife were psyches and attorneys Not the case the time at all All in the Family 19711979 0 Head s up Archie Bunker character was a racist so the language can be rough Describe the difference in race and quotethnicityquot 0 Race is appearance 0 Ex Asian Black White 0 Ethnicity is culture 0 Ex Latinos Cajuns German Americans the Amish Czech Americans Describe and give examples of ethnic stereotypes perpetuated in US entertainment media 0 Native American stereotypes in the mass media 0 People think their blood thirsty savages from the western lms white audiences 0 John Harson was the rst Native in space 0 Smoke Signals 1998 o What actors look like now is not what you expect They don t look like Natives Real Bad Arabs How Hollywood liifies a People 0 Arabs and Muslims are the most negatively typed people in the mass media Ex Flying carpets and villains June 16 2015 Chapter 10 Role of Mass Media in Global Societies Entertainment Describe and give examples of radio drama as entertainment 0 With no visual component radio drama depends on dialogue music and sound effects 0 Not as popular in the US Radio drama achieved widespread popularity within a decade of its initial development in the 19205 By the 19405 it was the leading international popular entertainment 0 As of 2006 radio drama has had a minimal percentage in the US However many other nations still have thriving traditions of radio drama 0 The BBC produces the broadcasts hundreds of new radio plays each yeah 0 Examples of radio drama 0 America s most famous radio drama broadcast Orson Welles The War ofthe Worlds a 1938 version of the HG Wells novel convinced large numbers of listened that an actual invasion form Mars was taking place 0 A recent War ofthe Worlds drama in the country of Georgia BBC quotBogus TV report of Russian invasion panics Georgiaquot Why would anyone believe this n The countries boundary between them and Russia were off So this freaked people out because this really could have happened 0 International radio hoaxes 1926 BBC radio report an angry mob of unemployed workers was running amok in London looting and destroying everything in sight It was really a radio comedy Father Ronald Knox s comic skits quotBroadcasting the Barricadesquot a Why did people panic o This was made during the Depression and there really were events like this 1994 Panic in Taiyuan China after a TV report of the deadly mythical creature the Sibuxiang Beast being on theloose a Why did it cause a panic People didn t know it was a commercial they thought it was the news Describe Bollywood and Bollywood lms 0 Bollywood informal term used for the Hindilanguage lm industry based in Mumbai India What do you notice about these actors a Light skinned comes form colonialism 0 Bollywood has its name origin in the 19705 when India overtook the US as the world s most proli c producer of lms The B is for Bombay now Mumbai Now have 39Bollywood Insider 0 Bollywood lms are mostly familyoriented musicals a Bollywood lm s music is often released before the lm to attract an audience 0 Songs in Bollywood are sung by professional singers known as quotplayback singersquot rather than the actors who lipsync the lyrics Bollywood singing star Kailash Keir o Masala Films named after the Hindi word for a spice mixture Songs and dances ove triangles comedy and daredevil thris are included in a usually threehour Iong extravaganza with an intermission 0 Bollywood stars today Aishwarya Rai 1973 and Abhishek Bachchan 1976 One of Bollywood s highest grossing lm of all time 3 Idiots A 2009 comedy broke all opening day box of ce records in India language is Hindi About college students in India s competitive coege atmosphere 0 Slum dog Millionaire 2008 Inspired by but not produced by Bollywood Adaptation of the novel 0 ampA 2005 by India author and diplomat Vikas Swarup Nominated for 10 Academy Awards in 2009 and won 8 the most for any lm of 2008 including Best Picture Best Director and Best Adapted Screenplay Has been criticized by some for its portrays of Indians I Some think it focuses too much on the poverty in India Describe the cinema of China After 1949 the cinema of Mainland China has operated under restrictions imposed by the communist Party of China 0 Three distinct producers of lm 1 Cinema of Hong Kong 2 Cinema of China Mainland China 3 Cinema of Taiwan Republic of China The vast majority of the Mainlandproduced movies use Mandarin the most widely spoken language in the world 0 Other widely spoken languages worldwide 2 Spanish Castilian 3 English 4 Hindustani 5 Arabic China is vast underscreened The US has a moive screen for every 7700 people China one for every 150000 0 0 Cinema construction is intense with total movie screens having nearly doubled in two years from about 4700 in 2009 to an estimated 8900 now likely to double again in the next 34 years because owning and operating theaters in China is extremely pro table While only about 25 of China s population has suf cient income to regularly afford movie tickets that s still almost 350 million people more than the entire US and Canadian populations combined Majority is very income Cinema going is only beginning to establish as a habit in China Even after the tremendous expansion of incomes and increased accessibility of cinemas over the past decade the average Chinese person still goes to the theater only once every ve years and spends on average just 1 per year on movie tickets Compare this with the US where the average person attends 4 movies each year and spends 34 on tickets Ticket prices in China are extremely high relative to average incomes perhaps the priciest in the world on a relative affordability basis China makes about 500 lms a year The central government ahs made large and very public investments in the lm industry in the form of major new production facilities production and postproduction equipment distribution infrastructure and staff Money to be made in the lm industry They recently designated cultural industries especially lm as a major priority for growth over the next 5 years partly as an engine for economic expansion and apply to extend China s 39soft power around the globe Soft powe giving out a positive view Hengidan World Studios quotChinese Hollywoodquot O The largest lm studio in the world by size o It is operated by the privatelyowned Hengdian Group founded in the mid 19905 by the farmer turned millionaire Xu Wenrong Looks like a city 0 Chinese lms have enjoyed box of ce success abroad and several have been critically acclaimed around the world 0 Farewell My Concubine 1993 Remains the only Chinese language lm to win the Cannes Palme d Or highest award at the Cannes Film Festival 0 In 2000 Crouching Tiger Hidden Dragon achieved massive success at the Western box of ce despite being dismissed by some Chinese cinemagoers for pandering to Western taste 0 On the other hand Crouching Tiger Hidden Dragon provided an introduction to Chinese cinema and increased the popularity of many Chinese lms that might otherwise have remained unknown to Westerners Chinese lms have enjoyed box of ce success abroad and several have been critically acclaimed around the world House ofFy Daggers 2004 Received a 20 minute standing ovation to its Cannes Film Festival premiere 0 Different from most Chinese martial arts lms because it is also a complicated love story 0 Lee jun Fan Bruce Lee 19401973 0 ChineseAmerican actor raised in Hong Kong martial artists lm director lm producer screenwriter he is considered as one of the most in uential martial artists of all time 0 Enter the Dragon 1973 The rst martial arts lm product by a major Hollywood studio Warner Brother s This is Lee s nal lm appearance before his death 0 Chan Kong Sang lackie Chan 1954 0 Chinese actor action choreographer lmmaker comedian prouder martial artist screenwriter singer and stunt performer Got his start as stuntman for Bruce Lee Broken almost every bone in his body 0 Hold record for quotMost Stunts By A Living Actorquot No insurance company will underwrite Chan s productions if he performs all his own stunts Holds record for the most number of takes for a single shot in a lm 2900 retakes for a scene in Dragon Lord Rush Hour lm series with Chris Tucker Box of ce hits played comically on cultural differences amp stereotypes List the Top 10 highest grossing lms of all worldwide 1 Avatar 2 Titanic Marvel s the Avengers Furious 7 Avengers Age of Ultron Harry Potter and the Deathly Hallows Part 2 Frozen Iron Man 3 Transformers Dark of the Moon 0 The Lord of the Rings The Return of the King httpwwwboxofficemojocomalltimeworld Describe the European Film Awards and how they differ from the Academy Awards 0 European Film Awards 1988 0 Presented annually by the European Film Academy to recognize excellence in European cinematic achievements o The awards are given in more than 10 categories of which the most important is the Film ofthe year 0 There are restrictions on who can win 0 Originally called the Felix Awards but the name was changed to the European Film Awards 0 Host cities alternate Berlin hosts every other year and other European cities get the chance in between Describe Eurovision and its impotence to Europe 0 The contest has been broadcast every year since its inauguration in 1956 Europe Counties submit one song which is performed live on a TV show transmitted across the Eurovision Network by the EBU European Broadcasting Union 0 Nations judges and televises are not allowed to vote for their own song 0 The winner receives only the prestige of having won and the winning country is invited to host the event the following year 0 Song time limit is 3 minutes 0 The song must not have been commercially released 0 There is no restriction posted by EBU on the nationality of the performers or songwriters The performance andor lyrics of a song quotmust not bring the Contest into disreputequot 0 Very family friendly 0 Since 1990 all people on stage must be at least 16 years of age Abba and Celine Dion started here Denmark s 2006 Eurovision entry Jakob Sveistrup video 0 He used to be an elementary school teacher but now he s still making music 39 HPWFP P FS Described he work and global in uence of Hayao Miyazaki Movie entertainment and Japan s Hayo Miyazaki 1941 Studio Ghibli o In 2006 Time Magazine voted Miyazaki one of the most in uential Asians in the past 60 years 0 He remained largely unknown to the West until Miramax released his Princess Mononoke o Miyaza ki s Princess Mononoke 1997 Highest grossing lm until Titanic came out a few years later First animated lm to win Picture of the Year at the Japanese Academy Awards 1998 o Miyazaki s 5piritedAway2001 Highest grossing lm in Japanese history Anime usually refers to ta style of animation originating in Japanese heavily in uenced by the manga Japanese comics style and typically featuring characters with large eyes big hair elongated limbs exaggerated facial expression brushstroked outlines limited motion and other detective features Miyazaki s Nausicaa of the Valley of the Wind 1984 Miyazaki s Ho Wl s Moving Castle 2005 Describe how movies impact cultural understanding Radio is much more important worldwide as an entertainment medium than it is the US The lm industry worldwide has expanded rapidly particularly in Asia Films are one way the mass media share cultures with a global audience 0 Learned a lot about different cultures but some stereotype and not true Comedy is popular worldwide 0 However it doesn t travel well Chinese movies often perpetuate the stereotype of Asians as martial artists College students worldwide ght boredom with music making home videos like these two guys in China 0 When you watch the clip be sure to note the front man s broken arm in a cast and the guy behind them playing video games seemly oblivious June 19 2015 Chapter 11 Mass Media as a US Business Describe and give examples of US media conglomerates one of the world s 3rd largest businesses of any type 0 News media once owned include NBC still a part owner 49 o Other businesses energy nance oil healthcare 0 How might this impact journalistic coverage by the news media they own Ex quotI d like to do a military report on how contracts of military spending worksquot 0 Disney News media owned ABC 0 How might this impact journalist coverage by their news media Disney has been accused of human rights violations regarding the working conditions in their favorites that produce their merchandise Won t see an expos about human rights in one of their factories 0 Time Warner among its news subsidiaries are Time lnc and CNN 0 CNN was founded in 1980 by Ted Turner First 24 hour news channeD 0 People didn t think they would make it 0 News Crop Australian Rupert Murdoch is chairman and CEO 0 News media owned FOX and newspapers worldwide 0 Controversies Phone hacking illegal Paid news commentators with political aspirations what s wrong with that n Ex Newt Gringrich Sarah Palin Mike Huckabee Rick Santrum n Paying people who maybe one day might have political power Other news organizations know that s not ethical FOX News claims of being quotfair balancedquot a Not true since they re usually quotright leaningquot Studies by media watch dog groups such as Fairness and Accuracy in Reporting and Media Maters for America nd that FOX News reporting contains conservative editorializing With news stories a What s wrong with that 0 People hear it s a quotfair and balancedquot news station and go to them expecting to hear the news without commentary that s blended into the news and that s not used Viacom does not own a major news network but impacts the news How 0 Dailey Show and Colbert Report All the satirical news Young people go to this as their news 0 CBS Corporation includes the CBS Television Network and the CW a joint venture with Time Warner o Sumner Redstone through his National Amusements Company controls CBS CORPORATION 0 Not going to say anything bad about nuclear power 0 What do you notice about most owners of the mass media 0 They re usually white men who have their own money in the same companies They re in the same club Describe media scholar Ben Bagdikian s criticisms of the US media 0 Ben Bagdikian s The New Media Monopoly 1984 0 He s an editor too 0 The rst work to examine the problems inherent within concentrated ownership of the news media the book has been updated six times and is now called The New Media Monopoly 0 quotOur picture of reality does not burst upon us in one splendid revelation lt accumulates day by day and year by year in mostly fragments form the world scenequot 0 quotThe mass media become the authority at any given moment for what is true and what is false what is reality and what is fantasy what is important and what is trivial Authorities have always known that to control the public they must control information o quotThe deeper social loss of gigantism in the media is not in its unfair advantage in pro ts and power this is real and seriousquot How is it serious I Ex The US Health incense controversy Colbert Report 0 Doesn t like free birth control Unless we know where to look we won t see the issues o quotFor the rst time in US history the country s most widespread news commentary and daily entertainment are controlled by a few rms that are among the world39s largest corporationsquot Why does that matter a They re not just about news they have other interests that are covered too 0 quotThese media giants have achieved alarming success in writing the media laws and regulation in favor of their own corporationsquot Most businesses try to do that 50 Why does it matter that media giants do it too a Media giants control the ow of information That s different form any other product that we can think of 0 When media ownership is concentrated a number of undesirable consequences follow accursing to Bagdikian Commercially driven ultrapowerful massmarket media is loyal but not to their consumers a Loyal to sponsors but not to the public If only a few companies representing the interests of a minority elite control the public airwaves of 300 million US citizens then calling them quotpublic airwaves is only lip service a Healthy marketbased competition is present Or Not 0 Absent Only 10 companies own the US media Used to be 50 And what else to these companies own Does it matter US news media is the best in the world right 0 Not according to Bagdikian quotNews reporting and commentary controlled by US mainstream media companies re the most politically narrow in the democratic world Their presentations and analyses are limited to the centerright ignoring political views held by American votersquot Note the myth of liberal US media D However this is mostly coming from conservatives 0 As the country enters the 21st century the news and analyses of progressive ideas and groups are close to absent in the major mediaquot What are the dangers n Ex Coverage for the Wall Street protest Looked like bunch of crazy people wearing masks and camping out If you did more research on it though you would nd out that it wasn t the case 0 quotSome of the dominant media rms are often outraged that their newly acquired journalists like to think of themselves as independent professionalsquot You think you could walk into CBS and say you want do consume and military contacts but when their parent company is involved into that the journalist won t be able to do it 0 American knowledge of international issues quotIn 1998 television networks carried half the international news they did in the 1980 squot Not good Now 20 What is the result of this Does it matter a Yes most Americans don t know what s going on in the world They have options but don t know current events They re mostly from commentary and not news reports 0 Lack of foreign news and 911 AntiAmerican sentiment has been rowing in the world for decades Media critics argue that if the media has done its job on foreign reporting 911 might have been averted Why is there antiUS sentiment abroad Does it matter Is this a legitimate point The world thinks the US is more interest in protecting economic matters civilhuman rights quotlmperialist is US s humanity s 1 enemyquot Protester o quotFor the rst time in the history of American journalism news and public information have been integrated formal into the highest levels of nancial and nonjouralistic corporate controlquot What is the problem With that 0 quotMany media owners have nancial connections through ownership interlocking directorship and banking partners with defense production banking insurance gas and oilquot How might this impact news coverage of these important issues a Companies who own these media news businesses aren t going to have their businesses promoted badly Describe the state of the US media in relation to audience and economics 0 Selling the audience to advertisers 70 of a newspaper is ads the other 30 is news hole 0 About 30 of primetime TV show is commercials The power of advertisers New health care initiatives by Obama administration mandate that birth control by covered by health insurance Conservative talk radio shows host Rush Limbaugh ahs a problem with that And so does The Colbert Report Notes Some of Limbaugh s advertisers are health insurance companies a Ex If 1 million people on birth control and it s 30 a month for a pack that s 30 million a month for the government o Is it more important to critique the conglomeration of the mass media in relation to news than entertainment Why or why not 0 Not more important because it helps us make important decision in our democracy We still need to know what s going on 0 Money talks in the US news media We need to keep an eye on what it s saying Describe the impact of the internet on the US mass media 0 Free Press a nonpro t organization working to reform the media 0 Through education organizing and advocacy they promote diverse and independent media ownership strong public media quality journalism and universal access to communications 0 Launched in 2002 by media scholars Robert McCheney and Josh Silver Free Press is the largest media reform organization in the US with 900000 activist and members and the full time staff of more than 30 o What they believe PROTECT THE FIRST AMENDMENT a Freedom of speech and freedom of the press are essential to a free society and functioning democracy PRODUCE QUALITY NEWS COVERAGE a To selfgovern in a democratic society the public needs indepth reporting on local issues as well as national and international affairs that is accurate credible and veri able Journalism should be animated by a multitude of voices and viewpoints PROVIDE ADVERSARIAL PERSEPCTIVES n Reporting should hold the powerful accountable by scrutinizing the actions of government and corporations Journalism should foster genuine debate about impotent issues 0 Ex Coverage of the Occupy Wall Street Movement 0 People protesting about the recession PROMOTE PUBLIC ACCOUNTABILITY Newsrooms should serve the public interest not private or government aims and should be treated as a public service not a commodity Journalism should be responsive to the needs of changing communities Political Super PACs as a means of money laundering not explained in the news media Stephen Colbert thinks we need to know about it 0 You can take your C4 and say you re using it toward your campaign when you really might not be doing that at all PRIORITIZE INNOVATION Journalists should utilize new tools and technology to report and deliver the news The public needs journalism that crosses traditional boundaries and is accessible to the broadest range of people access platforms 0 According to Free Press the polices that should be top proteomes for lawmakers are 1 NEW MEDIA OWNERSHIP STRUCTURES n The Texas Tribune n ProPublica o Nonpro t news organizations 0 Both do great works 2 NEW INCENTIVES FOR MEDIA RESTRUCTURING a Want tax breaks 3 JOURNALISM JOBS PROGRAMS n Ex Clean up nations and parks a The WPA Writer s Project salve natives 1930 s RESEARCH amp DEVELOPMENT FUNDS FORJOURNALISM INNOVATION n Ex Digital media and Internet 5 NEW PUBLIC MEDIA n Ex Public newspapers 0 Where did newspapers go wrong El El El El A former editor of Time magazine tells Jon Stewart the answer to that question a People are still interested in the news June 22 2015 Chapter 12 Mass Media Impact on Public lssue in the US Describe and give examples of public issues 0 Public Issues matters which directly or indirectly impact many or all members of a society and are considered to be problems or controversies related to moral values 0 For purpose of this class 0 Moras are principles 0 Believes or habits with responded to wrong conduct 0 Ethics are acting on these moral beliefs Describe why it is important to be educated about public issues in a democracy o It is important because everything impacts public issues Describe why coverage of public issues varies in the mass media 0 Options from the media keep up with public issues and values June 23 2015 Chapter 13 Mass Media as a Global Business Describe and give examples of media restrictions in China and North Korea 0 China 0 Strict regulations on subject considered taboo by the government including The legitimacy of the ruling of the Communist Party Government policies in Tibet Pornography The banned spiritual group Falun Gong a Group that focuses on individualism threat 0 Within those restricts there is a diversity of the media and fairly open discussion of social issues and policy options within the parameters set by the Party In spite of heavy government monitoring Chinese media has become increasingly commercialized with growing completion diversi ed content and an increase in investigative reporting Areas such as sports and increasingly lucrative entertainment industry face little regulation form the government Why is that a Media controls were most relaxed during the 19805 but were tightened in the aftermath of the 1989 prodemocracy Tiananmen Square protests Why 0 Because of the word pro democracy 0 Diversity in mainland Chinese media is partly because most state media outlets are no longer heavily subsided by the government restrictions and attempts to control and censor information news is gathered locally or from foreign sources and relayed by conversations and text messaging which can be censored Best way to communicate is facetoface 0 Commercial pressures and government restrictions cause newspapers to focus on lurid scandals involving local officials who have little political power newspapers tend to lack depth in analysis of police events 0 Greater prosperity and literacy 95 according to official reports Mainland China s rapid economic development as well as educational advances leading to greater literacy is an important reason for the dramatic expansion of the media and the diversi cation of coverage Rising disposable incomes have freed much Chinese from worrying about the basics of survival and provided them the wherewithal to purchase more TV sets newspaper and magazine subscripts and more recently satellite dishes and computers a Di5posable income more we have left over after we pay our bills 0 Skepticism toward authority Growing skepticism toward authority in mainland China spurs support for media criticism often indirect of the State slowly diluting the legitimacy of the Communist Party Journalists are far less willing to submit blindly to authority and many were active participants into the 1989 prodemocracy demonstrations at Tianmen Square About 1000 of the 1600 editors and staff at People s Daily newspaper joined the protest Closer and more varied contact with the West is in ecting educated urban opinion on Mainland China on concepts such as free press freedom of speech and political pluralism Do these threaten the current Chinese government a Yes because people learn it in different countries China has been a Communist country since the 19405 revolution lead by Mao Zedong Governance by centuries of dynastic rule before then n quotWe will share the wealthquot 1940 s China 0 New technologies Basic technologies present a challenge to autocratic governments intent on controlling information a Fax machines frequently used to spread material form overseas new sources are often illegal Why I Since 2000 the internet about a third to half have access has emerged as an important communications medium The Chinese government has closed 130000 Internet cafes Why 0 Minors were being allowed in 0 Most people don t want to believe this 0 The 2008 Summer Olympics in Beijing China Daily Show correspondent Rob Riggle explored Beijing and the Chinese authoritarian state How are the Olympics important socialy Politicaly Why is media coverage important a People learn different things about different cultures 0 North Korea 0 One of the most censored media by statecontrol Inside North Korea by National Geographic 2009 The world s deepest information void No independent journalists All radio and TV receivers are locked to government speci ed frequencies No private media 60 Minutes report born in a North Korean prison camp Shin Donghyuk describes how three generation of a family are incarcerated if one family member is disloyal Anderson Cooper reports on 60 minutes in 2012 n 60 minutes update in 2015 North Korea camp survives Shin Donghyuk changes story Describe and give examples of media restrictions in Afghanistan and Africa 0 Afghanistan 0 journalists in Afghanistan operate in one of the world most complex and contested information environments 0000 O Very complicated and dangerous 0 With insurgents NATO forces and the Afghan government competing to control the dominant storyline Afghan and international reporters often nd themselves struggling to make sense of multiple confecting accounts 0 At times the lines between propaganda intelligence and journalism blur and some journalists have been kidnapped beaten or harassed 0 Afghanistan has a low readership of newspapers coupled with a very low literacy rate 0 Radio is the most widespread source of information still only a third of Afghans have access to local radio Fewer Afghans have access to TV No infrastructure and electricity is hard to get How can lack of access to the mass media impact Afghan democracy n In every way People don t know what elected people are into 0 Online media has not had an impact yet in Afghanistan Only a small percent of Afghans have access to the Internet 0 Many global news channels have local bureaus in Kabul including CNN BBC and Al jazeera Why would they have bureaus in Afghanistan Because of civil con icts and on going wars that involve most of the on going power Africa 0 Examine the challenges faced by African news media and how they are being address 0 Four South African women journalist They face challenges not only as South African women but journalists How is their gathering of historical importance Most people are trying to work together now 0 Internet access built for Africa Tech communities are booming all over Africa says Nairobibased juliana Rotich cofounder of opensource software Ushahidi Rotich s Ted Talk a Ushahdi means testimony or witness in Swahili a Brick will help keep the African communities together Describe and give examples of media restrictions in Belarus unusual for a country in Europe Most broadcast and print outlets are owned by government Normally independent radio and TV stations avoid politically sensitive subjects Dozens of independent newspapers shut down in recent yea rs by the government o What stands out about Belarus Within this top 10 of statecontrolled media 0 It s in Europe and most of the free press countries are in Europe Describe and give examples of dangerous countries for journalists o I feel like all of them 0 China 0 Afghan o Journalists have been kidnapped beaten or harassed Libya 0 North Korea 0 Iraq 0 Africa Chapter 14 Entertainment Media Impact on and Portrayal of US Morals Describe and give examples of controversial renditions of the US National Anthem 1968 A controversial rendition of the national anthem 0 What are moral issues Joes Feliciano sang the national anthem in his own unique style 0 Fifteen years later in 1983 A controversial rendition of the national anthem at the NBA All Star Game 0 What were the moral issues Marvin Gay sang it the national anthem differently 0 And then there was this controversial rendition of the national anthem at a San Diego Padres game in 1990 0 What were the moral issues Rosanne sang the national anthem very sarcastically and bad Describe and give examples of US movie ratings 0 Look at reading 0 Q all ages No content that would be objecti ed by parents 0 Ex Toy Story 3 Lion King and Finding Nemo some material may not be suitable under the age of 13 0 Ex Star Wars Shrek 2 and E77 0 PG13 most popular rating in the world More profanity Blood in a violent way 0 A few top domestic grossing lms 0 Ex Avatar Titanic and the Dark Night 0 B restricted fewer than 17 unless an adult is present Horror gore strong drug use and graphic sexuality 0 Ex Passion of the Christ the Matrix and The Hangover 0 NC17 Similar to R Intense sex drugs nudity and horror 0 Ex Show Girls Harry andune and The Cook the Thief the Wife and the Lover Independent or foreign lms that have soon to be released and have not received a nal rating 0 Ex American Pie American Psycho and Boy s Don t Cry 0 X PreNC17 rating 0 Midnight Cowboyis the only Xrated lm that has own an academy for best lm 0 Ex Midnight Cowboy Clockwork Orange and Fritz the Cat Describe and give examples of how sex is used in music videos 0 Women are objecti ed and ok with being brutalized in many ways 0 There s a scene of a woman getting assaulted and it s very chilling 0 Men think that women like to be treated like how they are treated in music videos when really we hate it Describe and give examples of the images of women in advertising 0 Sexual violence is seen as entertainment 0 Women are photo shopped and seen as a piece of meat Describe and give examples of US video game ratings Selfregulated organizations assigns age and content ratings enforces industryadopted advertising guidelines 0 g Children under the age of 10 Usually educational 0 Ex Franklin the Turtle and Doral the Explorer 0 E Everyone Children of all ages Content is minimal violence ca rtoonfantasy 0 Ex SpongeBob Squarepants Blobs of Doom and Zelda o E10 Everyone 10 and up Animation and violence little blood minimal suggested themes 0 Ex Madagascar and Spore o I Teen Content that might seem unsuitable for children under 13 more violence strong language and gambling 0 Ex Uncharted 3 and Batman 0 M Mature More for people over 17 Contains violence blood and gore sexuality alcohol and language Most places have to have parental with them in order to buy the game if under 17 0 Ex Dark Soul and Gear of Wars 0 Adult Only 18 and up Sexual nudity amp violence violence etc Game users don t sell without parent if under 18 0 Ex Grand Theft Auto and Manhunt 2 0 Rating Pending Alcohol references drugs sex and violence Describe and give examples of books that have banned in the US The Great Gatsby by F Scott Fitzgerald 1925 o The sexuality was too much The Cather in the Rye by JD Salinger 1951 o Blasphemous and under states morality minority God and disabled Has the fword Which some parents didn t approve of The Grapes of Wrath by John Steinbeck 1939 o Barred and burned sometimes because vulgar words Used God and Jesus in a vain matter and inappropriate and sexual references To Kill a Mockingbird by Harper Lee 1960 o It does psychological damage to the integration process This book opened Dr Wellis eyes against the injustice with blacks Uses the 39nword The Color Purple by Alice Walker 1982 0 Race relations to God relations to men and women and homosexuality Too many bad images of black men But this was what the author s life was like Beloved by Toni Morrison 1982 0 Too violent but it was about escaping slaves Written about the black community and forward The Lord of the Flies by William Golding 1954 o Demoralizing that men are little less than animals 1984 by George Orwell 1949 0 Too pro communistic and it was a threat to capitalism Contained too much sexual matter OfMice and Men by John Steinbeck 1937 0 Too much profanity racial slurs violence and that it don t represent traditional values Catch22 byJoseph Heller 1961 0 Banned in some schools because it had references to whores 0 quotI m afraidquot quotThat s nothing to be afraid ofquot quotMajor Major counseled him kindlyquot quotWe re al afraidquot quotI m not ashamedquot Yossarian said quotI m Just afraidquot Brave New World by Aldous Huxley 1932 0 Made promiscuous sex quotlook like funquot Centered on negative activity content for religion in family showed sexuality drugs and suicide Aleay Dying by William Falkner 1930 o Offensive had obscene passage and used God s name in vain and had a segment about masturbation o Faulkner looked at the human experiences in so many different ways Song ofSoomon by Toni Morrison 1977 o Morrison is the rst black to win a Noble Prize in literature o It was known to be lthy and inappropriate degreasing to blacks and the sexuality was too explicit 0 Gone With the Wind by Margaret Mitchell 1936 0 Use of the quotnwordquot 0 Native Son by Richard Wright 1940 0 First books to quotsuccessful attempts to explain the racial divide in American in terms of the social conditions imposed on African Americans by a dominant white societyquot 0 Too sexuality graphic too violence and uses the 39nword One Flew Over the Cuckoo s Nest by Ken Kesey 1962 o Pornographic glori es criminal activity has a tendency to corrupt juveniles and contains descriptions of bestiality bizarre violence and torture to humans About a mental institution Slaughterhouse Five by Kurt Vonnegut 1969 0 One of the rst literacy acknowledgments that homosexual men are referred to in the novel as fairies Were victims of the Holocaust Hitler also went after homosexuals and mentally disables 0 Graphic about the war 0 quotThe gun made a ripping sound like the y God almightyquot 0 Go Tell it on the Mountain byJames Baldwin 1953 o Challenged in it schools because of rape violence and degrading treatment of women Book about a black community that was dealing with those issues 0 The Lord ofthe Rings by JRR Baldwin 1953 0 Church in New Mexico said these books were satanic In Cold Blood by Truman Capote 1966 o Capote s childhood friend Harper Lee helped him with the interviews People thought there was too much blood sex and profanity in it Although it is retelling of a brutal murder and was sexual violent and profane Describe how working class people are portrayed on US television programs 0 Working class blue collar people 0 People go to theirjobs have no control on what they do and they do what they are told 0 Working class is not seen as good on TV Describe how the portrayals of gay and lesbian characters have changed on US television 0 Gay visibility on television 19982006 0 A lot of parents don t want their kids to be expose to this 0 It s really changed a lot since cable came out a Chapter 15 Entertainment Media Impact on and Portrayal of Morals Worldwide Describe and give examples of movie ratings worldwide LOOK AT READING Describe how Bollywood differs from Hollywood with onscreen romance 0 A woman was beat up and left there and no one in the audience really seemed to care However when this kiss happened everyone in Bollywood freaked out Define and give examples of Eurocentrism in movies Tarzan 1932 200 Tarzan lms were made beginning in 1918 o Tarzan is always a white man raised in the jungle and understands the animals better than the Africans he s smarter than the Africans strongest bravest etc of all the Africans Lawrence ofArabia 1962 o Wearing all white blonde hair blue yes Welltrained well equipped Arabs couldn t possibly succeed if they didn t have this white man leading them lies 0 The Emerald Forest 1985 o Told through the eyes of the AngloEuropean man and son is kid napped and taken away from a tribe They ended up nding his son eventually and found out that he liked it there and saved the land for his song and new people 0 The Mission 1986 o Told form the description of two white men in South America 0 1492 The Conquest of Paradise 1992 0 Trailer quotThe extraordinary story of the new worldquot How is this Eurocentric It was made in the eyes of Christopher Columbus and not in the natives view 0 The Power of One 1992 o Grew up in an African prison and shows every racist stereotype Describe major world populations and Internet access worldwide 0 De ne and give examples of the digital divide 0 Describe what is meant by quotthe killing screens in relation to Hollywood and Australian movies 0 A lot of killing screens compared to American movies Just a lot more intense in everyway No one can compete with Australia Describe how the Middle East is portrayed in the media and the consequences of that portrayal o The media tends to draw conclusions quickly to the middle east 0 Just stereotypes over and over again Chapter 16 Theories of Mass Communication Describe and give examples of mass communication 0 Describe how the Fox News Channel is different form mainstream news media 0 It s more conservative
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