BUS 3305: BUS 3305

Explore the concept of distribution objectives using Nike as a prime example. Learn how integrating these objectives with marketing, finance, and sales ensures efficiency and optimal resource use. The coordination leads to strategic decisions and a seamless customer experience.

Learn about the significance of Retained Earnings in a company's financial structure. Understand how Retained Earnings fit into different financial statements. Grasp the distinction between major financial statements and their roles.

Witness Janice's decision-making process at a market, weighing perceived value against costs. Understand the dynamics of consumer choice in economics. Learn how maximizing utility and budget constraints affect purchasing decisions.

Unpack the AIDA model, a pivotal method in marketing to guide consumer decisions. From capturing attention to sparking interest, fostering desire, and driving action, the AIDA framework offers a comprehensive path to convert interest into sales.

Understand the essence of a 'promissory note', its binding legal nature, and its significance in business dealings. Learn the dynamics between the maker and the payee and how such notes facilitate fluid financial operations.

Explore the classification of Property, Plant, and Equipment (PPE) in business accounting. Understand the difference between tangible, intangible, and current assets. Grasp the importance of PPE on a company's balance sheet.