PSY 313: Research Methodology 1

This video explores Jean Piaget's theories of child development, specifically focusing on Concrete Operational and Formal Operational Thinking stages and illustrating their distinctions through the Pendulum Experiment.

Explore persuasion techniques such as Door-in-the-face, Foot-in-the-door, That's-not-all, and Not-so-free sample, commonly used in psychology, marketing, and sales, where only Foot-in-the-door initiates with a small request to enhance compliance with a larger one later based on the consistency principle.

Unpack the concept of CER, or Conditioned Emotional Response, in psychology. It signifies an emotional reaction stemming from classical conditioning, linking neutral stimuli with significant emotional events. Examples include fears developed after traumatic experiences.

Learn how the process of Standardization in test development ensures a consistent experience for test-takers by defining uniform procedures and establishing meaningful scores. This educational video demonstrates each step visually using sketches to clarify key concepts. Find out why Standardization is the term that best describes this crucial method in test development

Discover the intricate role neurotransmitters play in the brain. Understand how drugs influence these chemical messengers, from agonists to enzyme inhibitors. A deep insight into the neuroscience of mood, cognition, and behavior.

Examine the concepts of groupthink and group polarization in group decision-making. Learn how the drive for harmony can overshadow critical thought, and how group discussions can intensify biases. Discover ways to maintain diverse thought and prevent extreme views.