PreparED Study Materials
BUS 255: Business and Society: Inquiry and Discourse
School: University of Miami
Number of Notes and Study Guides Available: 11
Notes
Study Guides
Videos
AIDA Model: From Attention to Purchase in Marketing
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Unpack the AIDA model, a pivotal method in marketing to guide consumer decisions. From capturing attention to sparking interest, fostering desire, and driving action, the AIDA framework offers a comprehensive path to convert interest into sales.
How Enhancing Qualities Strengthen the Conceptual Framework
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Explore the importance of the conceptual framework in identifying significant variables and making informed decisions. Learn about the enhancing qualities of qualitative characteristics that enhance transparency and credibility in financial reporting.
Deciphering Bond Investments: The Essentials of Yield to Maturity
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Explore the concept of Yield to Maturity (YTM) and its significance in bond investments. Using a practical example, we uncover the process of calculating YTM and its implications for potential annual returns. This video is vital for investors seeking clarity on bond returns.
Fixtures: Understanding Real Property Attachments
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Unravel the concept of fixtures in property rights. Distinguish between personal property and items that, once attached, become an integral part of the property. Delve into factors like attachment method, intention, and adaptability to comprehend the dynamics of fixtures in property law.