Comm 1001 Exam 1 Study Guide
Comm 1001 Exam 1 Study Guide COMM 1001
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This 3 page Study Guide was uploaded by Ashlyn Notetaker on Thursday February 25, 2016. The Study Guide belongs to COMM 1001 at East Carolina University taught by Dr. Richards in Spring 2016. Since its upload, it has received 138 views. For similar materials see Intro to Communications in Communication at East Carolina University.
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If Ashlyn isn't already a tutor, they should be. Haven't had any of this stuff explained to me as clearly as this was. I appreciate the help!
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Date Created: 02/25/16
COMM 1001 Exam 1 Study Guide: Key Terms Chapter 1: Launching Your Study of Communication Theory 1. How does communication effect someone? the receiver, the sender, a bystander 2. What is a set of systematic, informed hunches about the way things word. theory 3. The relational process of creating and interpreting messages that elicit a response is? communication 4.A record of a message that can be analyzed by others; for example, a book, film, photograph, or any transcript or recording of a speech or broadcast. text 5.Communication is an ongoing process between how many people? 2 or more 6.How do we learn to communicate? observe, practice, and study Chapter 2: Talk About Theory • Theories are based in assumptions about “reality” and how we know reality. 1.A scholar who applies the scientific method to describe, predict, and explain recurring forms of human behavior. behavioral scientist. 2.A scholar who studies the ways in which symbolic forms can be used to identify with people, or to persuade them toward a certain point of view. rhetorician 3.The assumption that truth is singular and is accessible through unbiased sensory observation; committed to uncovering causeandeffect relationships. objective approach 4.Perceived competence and trustworthiness of a speaker or writer that affects how the message is received. source credibility 5.A perceived role relationship that affects selfimage and attitudes; based on attractiveness of the role model and sustained if the relationship remains salient. identification 6.The linguistic work of assigning meaning or value to communicative texts; assumes that multiple meanings or truths are possible. interpretive approach 7.A fivepronged method of rhetorical criticism to analyze a speaker’s persuasive strategy—act, scene, agent, agency, purpose. Burke’s dramatists pentad 8.Study of what it’s like to be another person in a specific time and place; assumes there are few important panhuman similarities. humanistic scholarship 9.The study of the origin, nature, method, and limits of knowledge. epistemology 10.The assumption that behavior is caused by heredity and environment. determinism 11.Data collected through direct observation. empirical evidence 12.Liberation from any form of political, economic, racial, religious, or sexual oppression; empowerment. emancipation 13.Theory about theory; the stated or inherent assumptions made when creating a theory. metatheory Chapter 3: Weighing the Words • Not all theories are created equal. • What are two objectives of scientific knowledge? explains past and present predicts the future 1.Given two plausible explanations for the same event, we should accept the simpler version. Rule of parsimony (Occam’s razor) 2.The requirement that a scientific theory must be stated in such a way that it can be tested and disproved if it is indeed wrong. Falsifiability 3.A research method that manipulates a variable in a tightly controlled situation in order to find out if it has the predicted effect. experiment 4.A research method that uses questionnaires and structured interviews to collect self reported data that reflects what responders think, feel, or intend to do. survey 5.Include yourself as a constituent of your own construction. Selfreferential imperative 6.Grant others that occur in your construction the same autonomy you practice constructing them. Ethical imperative 7.Scholars who use theory to reveal unjust communication practices that create or perpetuate an imbalance of power. Critical theorists 8.A research method that describes or interprets the characteristics of any text. Textual analysis 9. A method of participant observation designed to help a researcher experience a culture’s complex web of meaning. Ethnography Chapter 4: Mapping the Territory (Seven Traditions in the Field of Communication Theory) 1.The study of information processing, feedback, and control in communication systems. Cynernetics 2.The art of using all available means of persuasion, focusing upon lines of argument, organization of ideas, language use, and deliver in public speaking. Rhetoric 3.The study of verbal and nonverbal signs that can stand for something else, and how their interpretation impacts society. Semiotics 4.Arbitrary words and nonverbal signs that bear no natural connection with the things they describe; their meaning is learned within a given culture. Symbols 5.The claim that the structure of a language shapes what people think and do; the social construction of reality. SapirWhorf hypothesis of linguistic relativity 6.Entertainment businesses that reproduce the dominant ideology of a culture and distract people from recognizing unjust distribution of power within society; e.g., film, television, music, and advertising. Culture industries 7.Intentional analysis of everyday experience from the standpoint of the person who is living it; explores the possibility of understanding the experience of self and others. Phenomenology 8.An applied approach to knowledge; the philosophy that true understanding of an idea or situation has practical implications for action. Pragmatism
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