JRL 101 Exam 3 Study Guide
JRL 101 Exam 3 Study Guide JRL 101
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This 4 page Study Guide was uploaded by Mikaela Spence on Saturday February 27, 2016. The Study Guide belongs to JRL 101 at West Virginia University taught by Dr. Oppe in Summer 2015. Since its upload, it has received 192 views. For similar materials see Media and Society in Journalism and Mass Communications at West Virginia University.
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Date Created: 02/27/16
JRL 101 Exam 3 Study Guide Primary function of a book • Buy manuscripts from authors and turn publisher them into books Pictographs and Ideographs • Earliest form of writing • Pictures Ben Franklin • Published The Pennsylvania Gazette • First cartoon to ever appeared on a newspaper FBL Magazines • Fashion • Beauty • Lifestyle • Vogue, Cosmopolitan Timeliness • Newer is better Human Interest • People are interesting in other people Proximity • News that are closed to them Real Beauty Dove • Showing importance of natural beauty Campaign The Washington Post • Responsible for breaking Watergate Story in 1972 Consumer Magazines • Cosmopolitan • Sports Illustrated • People • Time • Seventeen Postal Act of 1879 • Made second class fastest growing mail segment • Created distinction between the four classes of mail Literary and Commentary • Atlantic Magazines • New Republic • Nation • Metazen AARP: The Magazine • Biggest circulating magazine in the US Printing • Invented in China o Towards end of second century Public Occurrences • First newspaper in the North American colonies Randolph Hearst • Primarily to get his readers he o Yellow Journalism o Yellow Kid o Sensationalism Dick Stolley • Rules for magazine covers o Young > Old o Pretty > Ugly o Rich > Poor o Music > Movies o Moves > TV o Nothing > Dead Celebrity Jeff Bezos • Founder and owner of Amazon.com • Owner of Blue Origin and The Washington Post Minorities on covers of • Rare because magazine editors don’t magazine sell as many copies Anne Leibovit • Vogue Magazine photographer • Lena Dunham pictures were controversial because they were photo shopped Ida M. Tarbell • McClure Magazine journalist • Targeted Rockefeller in early 1900’s Oxford English Dictionary • 50 years for first edition to be made Ben Franklin • Newspaper magazine and book publisher Muckraker • Progressive era publishing magazines th in the early years of the 20 century Trade Magazine • For people in a particular industry or business Saturday Evening Post • First national magazine with large circulation published in the US Mathew Brady • Considered pioneer in photojournalism because of his Civil War pictures
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