School: University of South Carolina - Columbia
Department: Marketing
Course: Principles of Marketing
Professor: Courtney worsham
Term: Fall 2015
Tags: MKTG350 and principles of marketing
Cost: 25
Name: MKTG 350 Notes (Chapter 9)
Description: These notes cover Chapter 9 material, Segmentation, Targeting and Positioning. Includes examples used during lecture.
Uploaded: 03/01/2018