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MC3375 Week 3 NotesWEEK 32/4/19Philo T. Farnsworth Vladimir K. ZworykinInvented television1936 Frank sinatra and the Hoboken Four were some of TVs earliest performers Heavy makeupScorching, blinding lights1939 Norman Lloyd in first film broadcast 2,012 TV sets picked up earliest broadcasts in 1939 RCA employees with first TVSFelix the cat was one of the first animated tv stars, 30 vertical lines on TV could clearly be seen Betty White started with radio and eventually had her own TV program Betty white showMost recently: performed in her 90s for SNL 1945 WW2 advertisements/ propaganda1947 World series largely introduced the TV age, everyone would go to public areas that owned a TV to watch1948 year credited to birth of the modern era of TV, that’s when CBS and NBC launched their broadcast networks, and everyone wanted to own a TV in their living roomTV becomes a mass mediumRadio Stations: Alan Freed spotlighted rock and roll music before anyone else and put together acts. He was the first disc jockey and concert producer (from cleveland, Ohio)Recorded music helped save radio as TV grew in popularityNetworks began to shift attention from radio to TV, and hollywood reacted negativelyEarly stars included Milton Berle and Sid CaesarEarly days of TV (cont.) “I love Lucy” contributionsproduced in Hollywood instead of NYC (Lucy lived in Hollywood, did a live show in NY and wanted to settle down)Filmed instead of liveThree camera technique in order to have a live audienceMOST WATCHED SHOW in early ‘50sCBS and NBC have large rivalry (1950’s tv)1952 Dave Garroway hosted the Today Show (began in 1952)Licensing freeze lifted
MC3375 Week 3 NotesDumont Network folds (1955)The start of TV news: Camel news caravan, broadcasted by NBC, offered 15 mins of newsreel footage, hosted by John Cameron SchwazeEarly TV would incorporate names of advertisements into showBig Quiz Show scandals (late 1950s)Standards and practices division bleeps bad words, began in the 50’s and really took off in the 60’s.Being fed the answers (Van Doren)2/6/2019Some notes on popular early shows:I love LucyGunsmoke 19551975 (Longest running tv show)westerns very popular in early tvJames Bond (early 60s)introduced the spy genreBeverly hillbillies on CBSRural Comedy also very popular in 60sAndy Griffith Show (19601968), later introduced a spinoffoSherriff, father and son dynamicFirst black actor to headline in iSpy in 1965 (Bill Cosby)Comedian and the cosby show1970 tv targets more urban audiences (city dwelling genres) and abandons rural comediesFreddie Prince (first hispanic to headline as Chico&the man) committed suicideThat girl (marlow thomas) and (actress mary Tyler Moore)oReflected women in the workforce as women start to become more independentRoseanne Barr Fired for racist twitter rant (paid about 20 mil to just leave)Seinfeldstarred george clooney
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School: Texas State University
Department: Journalism and Mass Communications
Course: Programming in Electronic Media
Term: Spring 2019
Tags: mc3375, electronic, programming, history, and Media
Name: MC3375 Lecture Notes week 3
Description: These notes detail the in-class lectures leading up to exam 1.
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