New User Special Price Expires in

Let's log you in.

Sign in with Facebook


Don't have a StudySoup account? Create one here!


Create a StudySoup account

Be part of our community, it's free to join!

Sign up with Facebook


Create your account
By creating an account you agree to StudySoup's terms and conditions and privacy policy

Already have a StudySoup account? Login here

Study Guide for Chapter 2

by: Rk18370p

Study Guide for Chapter 2 MCA 227

Marketplace > Pace University > Communication > MCA 227 > Study Guide for Chapter 2
GPA 3.81
Writing for Print Media

Almost Ready


These notes were just uploaded, and will be ready to view shortly.

Purchase these notes here, or revisit this page.

Either way, we'll remind you when they're ready :)

Preview These Notes for FREE

Get a free preview of these Notes, just enter your email below.

Unlock Preview
Unlock Preview

Preview these materials now for free

Why put in your email? Get access to more of this material and other relevant free materials for your school

View Preview

About this Document

Chapter 2 Quiz - Monday Sept. 28 2015. I picked out the most important points from the reading, you should still read it for more background
Writing for Print Media
Study Guide
50 ?




Popular in Writing for Print Media

Popular in Communication

This 2 page Study Guide was uploaded by Rk18370p on Sunday September 27, 2015. The Study Guide belongs to MCA 227 at Pace University taught by Czerwinski in Summer 2015. Since its upload, it has received 44 views. For similar materials see Writing for Print Media in Communication at Pace University.

Similar to MCA 227 at Pace


Reviews for Study Guide for Chapter 2


Report this Material


What is Karma?


Karma is the currency of StudySoup.

You can buy or earn more Karma at anytime and redeem it for class notes, study guides, flashcards, and more!

Date Created: 09/27/15
Chapter 2 Notes 0 What is news 0 News judgement their ability to determine which stories are most interesting and important to readers 0 Newspaper 0 Top of the page I Something people are talking about I Something people want to read more about 0 Lead Story I Stories about the community 0 Refers I Send readers to other parts of the paper 0 What makes a story interesting to read 0 Impact I Does the story matter to readers 0 Immediacy I Has this story just happened I Timeliness is crucial especially when competing with other newspapers and media 0 Proximity I Local events will matter more to readers than events in other cities 0 Prominence I Does this story involve someone famous 0 Novelty I Readers enjoy something new and unexpected 0 Con ict I Readers and reporters enjoy dramatic confrontation o Emotions I We all respond emotionally to humaninterest stories 0 5 things every reporter needs to remember about readers 0 Readers are in a hurry I You are competing for their attention so be clear focused and to the point 0 Readers have short attention spans I Start with a short idea then decide if it needs to be elaborated on 0 Readers want short stories that personally connect I Readers want to see themselves in the newspaper I Understand what people really care about 0 Readers want stories told in a compelling way I Vary your story telling 0 There s more than one type of reader I Keep your ideas fresh 0 Is google making us stoopid 0 Bruce Freidman blogs about the use of computers in medicine How a story gets written 0 You often spend 90 percent of your time chasing a story and just 10 percent writing it 0 Not everything a reporter hears makes it into the finished story 0 Not everything is what it seems How the news comes together 0 See pages 2426 Scott Byers 0 Sports editor of the N West Iowa Review Susan Page 0 Covers the White House and National Politics in 1980 0 Now works for USA Today Parts of a Story 0 Byline I Reporters name I Credentials o Dateline I Location of story 0 Lead I Opening of a story 0 Quote I Someone s exact words 0 Attribution I Tells readers the source of the quote 0 Headline I Summarizes the story 0 Photo I Most are black and white 0 Photo Credit I Photographer s name 0 Lift out quote I A special quote pulled from the text 0 Tagline I Contact information for the reporter Every tool a reporter needs 0 Notebook 0 Computer 0 Digital voice recorder 0 Camera 0 Telephone


Buy Material

Are you sure you want to buy this material for

50 Karma

Buy Material

BOOM! Enjoy Your Free Notes!

We've added these Notes to your profile, click here to view them now.


You're already Subscribed!

Looks like you've already subscribed to StudySoup, you won't need to purchase another subscription to get this material. To access this material simply click 'View Full Document'

Why people love StudySoup

Bentley McCaw University of Florida

"I was shooting for a perfect 4.0 GPA this semester. Having StudySoup as a study aid was critical to helping me achieve my goal...and I nailed it!"

Amaris Trozzo George Washington University

"I made $350 in just two days after posting my first study guide."

Steve Martinelli UC Los Angeles

"There's no way I would have passed my Organic Chemistry class this semester without the notes and study guides I got from StudySoup."


"Their 'Elite Notetakers' are making over $1,200/month in sales by creating high quality content that helps their classmates in a time of need."

Become an Elite Notetaker and start selling your notes online!

Refund Policy


All subscriptions to StudySoup are paid in full at the time of subscribing. To change your credit card information or to cancel your subscription, go to "Edit Settings". All credit card information will be available there. If you should decide to cancel your subscription, it will continue to be valid until the next payment period, as all payments for the current period were made in advance. For special circumstances, please email


StudySoup has more than 1 million course-specific study resources to help students study smarter. If you’re having trouble finding what you’re looking for, our customer support team can help you find what you need! Feel free to contact them here:

Recurring Subscriptions: If you have canceled your recurring subscription on the day of renewal and have not downloaded any documents, you may request a refund by submitting an email to

Satisfaction Guarantee: If you’re not satisfied with your subscription, you can contact us for further help. Contact must be made within 3 business days of your subscription purchase and your refund request will be subject for review.

Please Note: Refunds can never be provided more than 30 days after the initial purchase date regardless of your activity on the site.