BCOM275 Week 4 Individual Assignment Knowing Your Audience Paper and Communication Release
BCOM275 Week 4 Individual Assignment Knowing Your Audience Paper and Communication Release
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Date Created: 11/13/15
Article Rebuttal xxxxxx University Of Phoenix Chilean Mine Collapse BCOM275 Article Rebuttal 1 Article Rebuttal 2 When dealing with various people in the audience you need to consider how much you need to tell them and exactly what it is you are going to be telling them As with the Chilean mine collapse you want to keep them up dated and optimistic of the outcome of their friends and family members trapped in the mine You are dealing with people of a different culture background and many different beliefs than your own You do not want to frighten them into thinking they might die in the collapsed mine The company had much on its plate at this time how to keep the families of the miners calm and reassured and how to keep the employees the same way They needed communications between the families and employees The families of the miners receiving any type of message about their loved ones trapped would need to know that they are all ok and that the mining company was doing all it could to reach them as soon as possible They would also need to know that their needs were going to be taken care of as well until the mining company got all things straightened out Set up an information system a place where they can get needed information each day with all updates concerning the miners Tell them of what needs of the miners are being met as they prepare a way to get them out of the rubble Reassure them that if they are in need of something someone will be available to help them as well By the next morning relatives and reporters had begun arriving on the site demanding answers A handful of pirquineros or independent miners later showed up with shovels and machines pledging to sacrifice their own lives to dig out the trapped men After the special operations squad failed a second time to enter the mine the Chilean government began to assemble its own rescue team It recruited the help of Codelco the stateowned mining company and the largest copper producer in the world One of Codelco s operations El Teniente is the world s biggest underground mining operation and has experts trained for such emergencies Two of El Teniente s best men engineer Andre Sougarret and Rene Aguilar a risk management expert were lent to the rescue operation fulltime The miners lives were now in their hands The Codelcoled team would spend nearly a week trying to secure the mine for a final attempt at rescuing the men through the main opening But rocks continued collapsing at one point sending rescuers running from the tunnels and geotechnical instruments confirmed the earth was not finished moving That rescue strategy was abandoned At the base of the mine anguished relatives were distraught to see the fire trucks and ambulances on scene suddenly driving away Yang Jennifer Article Rebuttal 3 The site of the fire trucks and ambulances leaving the scene was heart wrenching to family and friends of the trapped miners Right then and there they needed to reassure both the families and employees that they were not going to be giving up and leaving the miners in the mine to die The employees of the company needed to be told that they were doing all that they could to make sure that the miners trapped would be rescued as soon as possible They needed reassurance The mine owned by a company called San Esteban is notoriously dangerous in the mineralrich region and according to an official with the Chilean Safety Association eight workers have died at the mine in 12 years Yang Jennifer I am sure this was going through the minds of the employees That there friends and fellow employees may die in the collapsed mine A communication specifically from the mining company to the families of the trapped miners could be done with a special meeting at the mining company itself With the families of the trapped miners setting up makeshift camps all around the site waiting for news of their loved ones setting up a meeting would not be that difficult After the meeting informing the families of what is taking place and what they company is doing to rescue they should follow it up with a certified mailing to their homes This will also ensure that those that were not able to make it to the mine and were just getting second hand information could see firsthand what was being done To the employees of the company itself I would also have a facetoface meeting This way you could go over all that you are doing to get the miners out what you are using who is helping with the rescue and you also need to reassure them that it was only an accident After the meeting I would once again send out a letter to the missing employees Facetoface meeting between the families of the Chilean miners and the mining company This is to inform you of the recent collapse of mine 5 We are here to inform you that we are doing all things human and mechanically possible to rescue the men trapped below Rescuers are drilling holes in an attempt to locate the workers Workers are trapped at a depth of around 300 meters We have 3 drills on the way to drill various holes into the mine The drills were dubbed Plans A B and C if one failed there would be two more keeping the rescue on track The miners had access to about two kilometers of galleries inside the mine and three targets were chosen for the drilling the refuge chamber a workshop in the mine and a ramp about 600 meters below ground One machine Precision Drill is indeed the largest of the three drills requiring an area the size of a soccer field about 70 meters by 110 meters Yang J enniferEven though this is technical it does give the people an idea that something is being done to rescue the men Big machines doing the drilling Article Rebuttal If there is anything you may need while waiting to hear news from the rescue please do not hesitate to ask We will have people going around the camps to make sure that while you wait for news of family and friends that you are made as comfortable as possible during this rough time This would be the base of the meeting between the company and family members staying at the mining site Also make sure to take notes down because I am sure they will be asking various questions as well After the meeting have a letter drafted to send out to those that are not at the makeshift camps so that they are kept up to date and informed about what is going on News release to the employees of the mine company This is to let you all know that we the company is doing everything humanly and mechanically possible to rescue your fellow employees from the collapsed mine We have various drills running everyday boring holes into the earth for some sign that the men are still alive and doing well Let me assure you this was nothing short of an accident We are giving 100 of everything we can Offers are coming in each day from other countries with ideas and offers of machines to break through and rescue the men below We have a three drill plan The Plan A drill mainly used for creating ventilation shafts in underground mines is known as a raise borer meaning it drills a pilot hole first before using a reamer to widen the opening from the far end The drill in Plan B is used for everything from mining to geothermal energy exploration and has a rotopercussion drilling system one used in past rescue efforts Plan C uses a massive drill rig from Alberta designed primarily for oil and gas exploration We will do all that we can We will inform you of any changes made Please feel free to ask questions and we will do the best to answer them for you REFERENCES Weik Juan Metal Bulletin Daily 862010 Issue 224 p6565 1p Yang Jennifer from collapse to rescue Inside the Chilean mine disaster 10102010 httpwwwthestarcomnewsworldchilearticle873382 4 Article Rebuttal 5 Draft two communications from the mining company announcing the accident using What you have learned about the audience and effective messages One communication should be directed to the families of the trapped miners and the other as an internal news release to employees in the company Identify the most appropriate channel face to face email Video memo etc
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