BUS 302 Week_4_Assignment_1_Innovation_from_Googles_Free_Food_Strategy.docx
BUS 302 Week_4_Assignment_1_Innovation_from_Googles_Free_Food_Strategy.docx PRG211
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Date Created: 11/13/15
Innovation from Google 5 free Food Strategy Assignment 1 Innovation from Google s Free Food Strategy Ryan Olsen Instructor Dr Anne Nelson Course Name BUS302 Management Concepts July 26 2015 Innovation from Google 5 free Food Strategy Introduction In today s online business Google is the most successful company and widely used search engine It is a worldwide technology leader mainly focused on use information and improving the ways people find Google maintains the world39s leading online directory of websites and other many of contents and via their automatic search technology and it makes this useful information to any one freely almost instantly with Internet connection Clayton M Christensen amp Mark W Johnson 2008 Google focused aim is to classify world39s information and make it globally accessible In the Forbes Magazine s we will looking the Best Company to Work in the year 2014 and it is the number 1 ranked company In the Technology Industry the company is very successful and been named as the best employer to work for numerous times since the company opened its doors in the year 1998 In this research paper I describe about Google s mission Statement and business strategy and how the company use employee benefits to draw and keep the best employees Mission and Business Model The Mission Statement of Google is one that does not comprise lot of element that is mostly used to assess a quality mission statement It fails to go with the customer public image or concern of survivability along with other things but at the sometime this small unbiased Mission Statement assist the company for their open innovation or as a whole philosophy Clayton M Christensen amp Mark W Johnson 2008 The great mission of Google s is that classifies the world s information and make it globally accessible and helpful Innovation from Google 5 free Food Strategy The business model of Google is a Canvas business model On the internet it is a most popular search engine and a world leading Technology Company They have built a really successful important pay stream with the Cost per Click CPC in which each time the advertisers pay a user clicks on their product advertisement Alistair Barr 2014 This has credit most of the income the company creates despite recent business enterprise into new markets They have started buying some companies like Nest to attempt to make new revenue streams in addition to start the Android Google Apps and other useful opportunities With this business movement Google has reliable and it is continuing to keep on with the same business model Google s Culture and Leaders In the present global business Google s culture is to maintain an open environment the same as a new company would be between management and employees To fill their highest ranks they continue with people that consider in what they are doing and look out those people to push them and preserve them to be creative with what they like Alistair Barr 2014 Also they think in working with smaller teams to endorse team work but support to help where you can even if it is to assist another such team in a special area Google has recognized such people that they like as their management and leaders is consistent and reliable people with their valuable decisions People that are knowable with their valuable decision making foster openness within their work teams as they must know what to imagine In twice years they have employees rate their team managers so the company can assist develop their managers where their weaknesses are and make them superior leaders Alistair Barr 2014 Innovation from Google 5 free Food Strategy Fostering Innovation with Amenities The initiator of Google have make the company in specific way they like and their employee what they would aim would do for them They have initiated a good environment that fosters innovation and creativity with the openness to purse your importance as well as achieving your team goals Sam J ewler 2014 They like a total open culture that is felt inside a new introducing company would have to present the companies employees feel free to communicate to anyone in the company as well as the company founders at any time They tender such useful amenities like free meals breakfast lunch and dinner workout classes free doorkeeper services to help you run duty health facilities free transport service and the 8020 Rule with other things The most effective amenity that the company presents their employees is the free meal program The company trait over 25 snack stall that offer employees lunch and dinner plus many cafe stations throughout the company campus that makes it where you are never more than 200 feet away from food The snack stall has some of the best food stall from around the Bay Area and these stall make some of the best food This amenity mostly helps to keep companies employees working other or more areas as they do not have to leave the companies campus for long hour for lunch or cooking dinner they do not need to leave early Also this has helped with efficiency because the employees do not think that slowness from being starving This has also run to the Google 15 in regards to the 15 pounds people increase in the first year from all the better food At least they do have the workout classes gyms and climbing walls to help with that One of the very effective perks that Google present their employees is the 8020 rule This specific rule allocate for employees to do their work 1 day a week on the passion projects that Innovation from Google 5 free Food Strategy they think it will must benefit the company Sam Jewler 2014 There has been some excellence innovations come from this special ability such as Google Plus and Google Chrome For employee also it is a better way to feel free and lessen stress as they can spend valuable time on the specific things they love My Culture View Importantly in Google s business philosophy company place their employees at the top priorities and also give them openness is amazing environment to be in They foster this special work environment that must helps any employee to become the top and they feel openness outside the box and be innovative and bring what you re passionate and what you make out about to the table Maryam Garrett amp Brian Strope 2010 Now in present time when an employer must takes care of their employees the best talent continue with the company and is reliable to them Also it invites the best new coming talent people to like work for them This provides the employer the ability to select the best and skilled talent they want work in place of the talent selecting whether they like to work be there This particular works best for Google but not all portion of their perks and it may not be the best method for all established companies I feel something such as the 8020 rule would not work properly like a call center in which it is more of a position of directive driven I think all the companies can see what the Google company has done and look at themselves and take such notice to see where they can take some aspects to must help them make their own companies more want to work for and be reliable to Personally I would like to work at a company and Google that care for their employees with good respect provides openness in Innovation from Google 5 free Food Strategy work and support for innovation and the some facility to better yourself as you help advantage the company Conclusion With the help of all the important information given above on Google search engine we think that how this search engine has change the present world in collecting and distributing the necessary and needed information all around the world Maryam Garrett amp Brian Strope 2010 It was a very great benefit to the whole world to access to the web for finding all needed information about our world within a few seconds The great mission of Google s is that collecting the world s information and make it worldwide helpful and accessible Google s culture is to maintain an open environment the same as a new company would be between management and employees They have initiated a good environment that fosters innovation and creativity with the openness to purse your importance as well as achieving your team goals Innovation from Google 5 free Food Strategy References Clayton M Christensen amp Mark W Johnson 2008 Reinventing your business model Harvard Business Review Alistair Barr A Google Car Without a Steering Wheel Not So Fast California Says THE WALL STREET JOURNAL August 21 2014 Sam Jewler More Than 100 Rally at Google Shareholder Meeting Google Promises to Come Back With Some Ideas CITIZEN VOX blog May 15 2014 Maryam Garrett and Brian Strope your word is my command Google search by voice A case study In Amy Neustein editor Advances in Speech Recognition Springer 2010
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