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Date Created: 12/21/15
FROM DC MODERN LUXURY The Radar Biz Service Charge! A new era of household help – and then some – dawns in DC ByAmanda Orr DC Magazine I t’s not hard to get good help thesedays, at least in DC. In fact, you don't have to be Angelina Jolie to travel with a personal physician or be the Queen of England to have a butler. Personal assistants, private chefs and social schedulers are increasingly becoming the norm, and not only among bold-face names. As for the entrepreneurs riding the tide, business is booming. So indulge. Whydrop off the drycleaning or balance the checkbook when you can pay someone to do it for you? The ultimate in service indulgence is the householdLibby Kinkead left their careers a year and a half ago manager. Far from the lockjawed butler of yesteryear,to launch Potomac Concierge these educated and eage-to-serve helpers don't just (www.potomacconcierge.com)after they saw a growing answer doors. In addition to overseeing staffs that need in their 20854 ZIP code and elsewhere. "Alot of people's lives kind of get away from them…their include private chefs, executive housekeepers and house, bills, repairs, doctor's appointments, so they gardeners, household managers "create the wor of possibilities for their client," according to MaryLouise us to do it for them," says Middell. While their Starkey, founder of StarkeyInternational most popular services include the aforementioned, (www.starkeyintl.com)and known in industry circles some clients have uni ue needs. "One woman lost the as the First Lady of Service. Helping clients explorematching change purse of a handbag she had just the possibilities, especially those individ uals withpurchased in Italy and needed us to find a new one," newfound wealth, could entail advising how to stock asays Aida. "It's these kinds of things that are not absolute necessities, but they're annoying tasks and wine cellar, deciding which Egyptian sheets to put inbusy people don'twant to use their leisure time taking the guest bedrooms, and locating the best interior care of them." designer for your private plane. There are many homes right here in the District and s urrounding area with their own personal Jeeves thanks to Starkey, who But some personal matters require a bit more travels to the area frequently to update her graduatesxpertise. Based in Baltimore, PinnacleCare on the latest in protocol, technology and luxury toys.www.pinnaclecare.com), a private health care managment company, was founded five years ago by If you're not quite ready for live -in staff, a new cropHutchins, the pioneer of the VIP International Programs at Cleveland Clinic and Johns Hopkins of on-call conirge services knows no bounds in Hospital. Today business in DC is brisk with 25 restoring leisure time toients' lives. Aida Middel and percent year-over-year growth. And no wonder. FROM DC MODERN LUXURY Pinnacle members ge t the top medical care, research and treatments without the hassle of waiting for appointments, doctors or lab results. The hallmark of membership is the Executive Physical, where one day is spent at a top medical center getting the works. "Our service is a no-brainer for people who lead busy lives, but want to take charge of their health," says Carolyn O'Keefe, marketing director. Pinnacle, whose clientele ranges from CEOs to performing artists and professional athletes, can also connect clients to "concierged physicians," personal physicians who can be at your beck and call. Once you've got yourself in peak performance, ring Ultimo Detail (www.ultimodetail.com)to get your car in spiffy shape. Ultimo will dispatch its grooming van to homes and offices to keep your wheels looking shiny new. Then, when it's time to party, let your guests luxuriate in some special services, too. The latest trend in entertaining is working with a car service, such as Admiral Limousine (202.554.1000), to arrange transportation for your guests to and from your event. Such extravagance used to be reserved for weddings, if at all, says Catherine Chaulet, VP of special events for Boston Coach (www.bostoncoach.com), but is now becoming more common in DC. That is once your scheduler has told you the right day to have the party. See, life doesn't have to be that hard after all. Copyright © 2006 Modern Luxury Magazines All rights reserved. Modern Luxury Magazines
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