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Date Created: 12/22/15
W ENDY H ALL Woodbury, MN 55129 651.769.9228 firstname.lastname@example.org SUMMARY Accomplished Implementation Manager who develops and manages complex project plans while building and maintaining profitable, long-term customer relationships. Experienced in strategically guiding clients to take decisive and timely actions to keep projects on track. Consistently demonstrates the ability to manage multiple projects and meet tight deadlines by effectively communicating roles, timelines, and action items for both internal and external resources. PROFESSIONAL EXPERIENCE DELUXE CORP, Shoreview, MN 12/2006 – 12/2012 Provider of products and services for financial institutions and small businesses Client Services Consultant Responsibilities included developing and executing project plans while serving as the single point of contact for the project team and client while managing the communication, implementation, training, and monitoring of project progression. Maintained a consistent 98% client satisfaction rating. Developed and fostered long-term consultative relationships with clients by conducting regularly scheduled status calls to discuss issues/resolutions, action plans, training programs, expectations and results. Drove continuous process improvements by consulting with client leadership teams and internal / external partners to evaluate program performance metrics and offer strategic recommendations to grow the business. Grew the prepaid program by 58% in one year by creating marketing materials which introduced contests / sweepstakes, motivating clients’ front-line employees to proactively offer prepaid cards to customers. Managed a “Lean” project that resulted in reformatting the stored value card program set-up packet from hard copy to electronic documents which significantly streamlined and expedited the implementation process. Created, documented and maintained new implementation processes by working with cross- functional process teams to define optimization and systems improvements. Led delivery of integrated marketing campaigns by combining analytics, database marketing, direct mail, inbound/outbound calling, and web based communications. Implemented third party products and collaborated with partners to identify product enhancements and improvements as they related to the needs of the clients. CERIDIAN, Bloomington, MN 1997 – 2006 Provider of payroll and human resource solutions Alliance Program Manager 2000 – 2006 Owned the strategic planning, relationship building, and budget management for key partner marketing programs. Oversaw 12 outbound telemarketers conducting lead generation activities for 31 district offices. Ensured timely turnkey marketing and sales deployment for new product launches, partner promotions, and incentive programs by managing a cross-functional, go-to-market process. W ENDY HALL PAGE TWO CERIDIAN (Continued) Developed and executed targeted multi-media marketing campaigns and telemarketing lead generation strategies to deliver effective, results-driven sales activity for over 500 sales reps. Decreased timeline for integrating new products from 12 weeks to 6 weeks by creating a standardized process for launching new product promotions to the sales field, using Six Sigma methodologies. Increased effectiveness of performance monitoring and improved sales channel results by collecting and analysing product sales data and market trends. Managed all aspects of national sales contests from conception and design to final pay out. Sales Database Manager 1997 – 2000 Managed all data segmentation requests and sales territory assignments, which supported marketing and sales programs. Collaborated with in-house IT development teams and external vendors to integrate sales tools with the sales force automation process, providing a single source for multiple sales tools. Managed a successful $1.1M enterprise-wide lead qualification telemarketing program. PERFORMARK, Bloomington, MN 1994 - 1997 Provider of direct marketing and telemarketing services. Account Manager Managed direct marketing activities including conception, production and delivery of direct mail and telemarketing campaigns for national accounts, including flagship client (Ceridian). Developed detailed campaign plans in order to clearly communicate client and vendor responsibilities throughout the execution of a marketing program. Secured additional up-sell opportunities resulting from strategizing with clients’ cross- functional departments, Monitored progress and implementation of all IT initiatives which supported a very complex database synchronization process. Created, managed and implemented annual marketing plans and calendars while keeping client strategy on track. Ensured appropriate delivery of direct marketing pieces by closely managing targeted consumer lists, Supported informed decision-making regarding program improvements by providing performance metrics. EDUCATION AND PROFESSIONAL DEVELOPMENT BS, Marketing, Mankato State University, Mankato, MN AA, Business Administration, Mankato State University, Mankato, MN Six Sigma Certified Lean Certified
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