Popular in Psychology & Culture
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This 2 page Class Notes was uploaded by Shelby Nesbitt on Saturday January 23, 2016. The Class Notes belongs to PSY 355 at Grand Valley State University taught by Dr. Kristy Dean in Winter 2016. Since its upload, it has received 30 views. For similar materials see Psychology & Culture in Psychlogy at Grand Valley State University.
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Date Created: 01/23/16
Psychology & Culture Class #4 How is cultural information transmitted? o Gene analogy Success of meme is dependent on: Longevity- length of time meme exists o Ex) eye contact Fecundity- degree to which meme is transmitted o Ex) viral youtube video Fidelity- accuracy of transmissions (direct replication) o It’s the same every time we transmit it same handshake, same verbal greeting o Ex) handshake, verbal greeting, side of road we drive one Cultural practices that are low in fidelity: holiday traditions, styles of dress Gene analogy can explain “longevity & fecundity” of culture but can’t fully help explain “fidelity” of culture o Disease analogy Information spreads like a virus/disease Mutation of ideas (vs direct replication) o Mutations of viruses/diseases occur as they are spread person to person o Ex) changing something of a recipe & then passing the new recipe on to someone else Extrapolations- revisions occur because of distinct mental representations General gist is preserved use different words but basic meaning is preserved) How to transmit cultural information successfully? o Communicate with people regularly o Communicate communicable ideas o Be surprising but not too outlandish o Appeal to emotions Study: Visit to the morgue 33 psych intro students visit the morgue Assessed: o Feelings about visit (upsetting, interesting, valuable) o Primary, secondary, & tertiary sharing Results: o Primary sharing- 97% of Ps (N=33), M=6 people o Secondary sharing- 82% of Ps (N=27), M=1.5 people o Tertiary sharing- 46% of Ps (N=16), M=1.5 people o *the stronger their emotions, the more likely they were to share & the story was to spread* Class #5 How can we understand differences/similarities? o Individualism and collectivism Differences in degree to which aspects of the culture (practices, beliefs) emphasize the individual vs. the group These are culture-level dimensions that influence more specific person-level characteristics How is this dimension useful? General guide of discussing, organizing & predicting aspects of culture Limitations to its usefulness? Overgeneralizing o Individuals (and their cultures) vary o One of many unifying themes Beyond individualism & collectivism o Additional dimensions Power distance (PD) Degree to which cultures accept/maintain unequal distribution of power High PD: Malaysia, Philippines, Guatemala Low PD: Austria, Denmark, Isreal Uncertainty avoidances (UA) Degree to which cultures tolerate/adapt to uncertainty, lack of structure High UA: Russia, Portugal, Japan Low UA: Denmark, Jamaica, Sweden
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