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Psych 355

by: Shelby Nesbitt

Psych 355 PSY 355

Shelby Nesbitt
GPA 3.26

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About this Document

Winter 2016 semester, week two notes
Psychology & Culture
Dr. Kristy Dean
Class Notes
25 ?




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This 2 page Class Notes was uploaded by Shelby Nesbitt on Saturday January 23, 2016. The Class Notes belongs to PSY 355 at Grand Valley State University taught by Dr. Kristy Dean in Winter 2016. Since its upload, it has received 30 views. For similar materials see Psychology & Culture in Psychlogy at Grand Valley State University.


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Date Created: 01/23/16
Psychology & Culture Class #4  How is cultural information transmitted? o Gene analogy  Success of meme is dependent on:  Longevity- length of time meme exists o Ex) eye contact  Fecundity- degree to which meme is transmitted o Ex) viral youtube video  Fidelity- accuracy of transmissions (direct replication) o It’s the same every time we transmit it same handshake, same verbal greeting o Ex) handshake, verbal greeting, side of road we drive one  Cultural practices that are low in fidelity: holiday traditions, styles of dress  Gene analogy can explain “longevity & fecundity” of culture but can’t fully help explain “fidelity” of culture o Disease analogy  Information spreads like a virus/disease  Mutation of ideas (vs direct replication) o Mutations of viruses/diseases occur as they are spread person to person o Ex) changing something of a recipe & then passing the new recipe on to someone else  Extrapolations- revisions occur because of distinct mental representations  General gist is preserved use different words but basic meaning is preserved)  How to transmit cultural information successfully? o Communicate with people regularly o Communicate communicable ideas o Be surprising but not too outlandish o Appeal to emotions  Study: Visit to the morgue  33 psych intro students visit the morgue  Assessed: o Feelings about visit (upsetting, interesting, valuable) o Primary, secondary, & tertiary sharing  Results: o Primary sharing- 97% of Ps (N=33), M=6 people o Secondary sharing- 82% of Ps (N=27), M=1.5 people o Tertiary sharing- 46% of Ps (N=16), M=1.5 people o *the stronger their emotions, the more likely they were to share & the story was to spread* Class #5  How can we understand differences/similarities? o Individualism and collectivism  Differences in degree to which aspects of the culture (practices, beliefs) emphasize the individual vs. the group  These are culture-level dimensions that influence more specific person-level characteristics  How is this dimension useful?  General guide of discussing, organizing & predicting aspects of culture  Limitations to its usefulness?  Overgeneralizing o Individuals (and their cultures) vary o One of many unifying themes  Beyond individualism & collectivism o Additional dimensions  Power distance (PD)  Degree to which cultures accept/maintain unequal distribution of power  High PD: Malaysia, Philippines, Guatemala  Low PD: Austria, Denmark, Isreal  Uncertainty avoidances (UA)  Degree to which cultures tolerate/adapt to uncertainty, lack of structure  High UA: Russia, Portugal, Japan  Low UA: Denmark, Jamaica, Sweden


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