MNGT4800 Ch 1 Notes
MNGT4800 Ch 1 Notes MNGT 4800
Popular in Strategic Management (Section 009)
Popular in Business, management
This 0 page Class Notes was uploaded by Peyton Oglesby on Sunday January 24, 2016. The Class Notes belongs to MNGT 4800 at Auburn University taught by Dr. Peter Stanwick in Spring 2016. Since its upload, it has received 56 views. For similar materials see Strategic Management (Section 009) in Business, management at Auburn University.
Reviews for MNGT4800 Ch 1 Notes
Report this Material
What is Karma?
Karma is the currency of StudySoup.
You can buy or earn more Karma at anytime and redeem it for class notes, study guides, flashcards, and more!
Date Created: 01/24/16
Cha ter 1 better performance relative to market competitors planned and realized set of activities a rm aims to take to attain its goals Industry and Firm Effects 0 quotquotthesequotquot are interdependent Firm effects are the outcomes of managers actions to impact rm performance 0 Firms can in uence or construct to con guration of their industry Strategy quotStrategy is the quest to gain and sustain competitive advantage o The managers concepts about how to gain and maintain competitive advantage 0 Strategy allows you to differentiate yourself from your rivals 0 With proper strategy you add creative value while controlling the cost of doing so 0 Strategy requires longterm obligations that are not simply undone o to compete is decided in the o is decided in the o is decided in the Business Models Putting strategy into an actual action 0 Razorblade model or Printerink modell39l this concept is to giveaway or sell an item for a small fee and generate income on the replacement parts as needed ie the razor handle and the razor head or printer and the ink Stakeholders employees stockholders and board members customers suppliers creditors unions communities governments etc AFI Strategy Framework in the Strategic MNGT book see exhibit 19 Analyze Formulate Implement
Are you sure you want to buy this material for
You're already Subscribed!
Looks like you've already subscribed to StudySoup, you won't need to purchase another subscription to get this material. To access this material simply click 'View Full Document'