BTM7103-8, WEEK 3, RESEARCH DESIGN
BTM7103-8, WEEK 3, RESEARCH DESIGN BTM7103-8
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This 5 page Class Notes was uploaded by JC11 on Saturday April 9, 2016. The Class Notes belongs to BTM7103-8 at Northcentral University taught by in Spring 2016. Since its upload, it has received 8 views. For similar materials see Research Design in General at Northcentral University.
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Date Created: 04/09/16
NORTHCENTRAL UNIVERSITY ASSIGNMENT COVER SHEET Student: THIS FORM MUST BE COMPLETELY FILLED IN Follow these procedures: If requested by your instructor, please include an assignment cover sheet. This will become the first page of your assignment. In addition, your assignment header should include your last name, first initial, course code, dash, and assignment number. This should be left justified, with the page number right justified. For example: Save a copy of your assignments: You may need to resubmit an assignment at your instructor’s request. Make sure you save your files in accessible location. Academic integrity: All work submitted in each course must be your own original work. This includes all assignments, exams, term papers, and other projects required by your instructor. Knowingly submitting another person’s work as your own, without properly citing the source of the work, is considered plagiarism. This will result in an unsatisfactory grade for the work submitted or for the entire course. It may also result in academic dismissal from the University. BTM71038 John Halstead, PhD Research Design Assignment 3 Faculty Use Only <Faculty comments here> <Faculty Name> 2 Introduction Ethical concerns are part of any research study and will need to be identified and addressed. The research study that was developed in previous weeks which will be the basis of this week’s assignment is on the global launch process. The process is one that is constantly changing and better strategies are continuously being developed. Product launches are complex by nature and there are generally missteps along the way. In this day and age, identifying individuals that launch products globally are easier to contact with the use of the internet. The means of collecting data and use of data collected have ethical considerations that will need to be taken into consideration. Within this assignment, various ethical considerations for this study will be discussed as well as a brief review of the Institutional Review Board (IRB) responsible for reviewing and evaluating all research proposals. Ethical Considerations The Association of Internet Researchers (AoIR) began to set guidelines in place as early as 2002. This basic concept of setting ground rules to ensure that individuals that are part of the subject are treated as a human subject and not as an unknown entity (Bond, Ahmed, Hind, Thomas, & HewittTaylor, 2013). Researchers must take into consideration the other person at the end of the keyboard. Privacy issues and protecting the individuals willing to provide answers for my research project is a concern. If individuals are willing to take the time to provide responses that detail how they have developed a competitive global advantage, the individual may not want the company name, company information, or personal information provided publically. One way to ensure the interviewee feels protected by providing answers could be to sign certificates of confidentiality. The certificates provide protection to the individuals but also 3 provide the researcher the ability to utilize agreed upon information. By agreeing upon the information that can be disclosed early on in the process, both parties, interviewee and researcher can form a meeting of the minds (Wolf, Patel, WilliamsTarver, Dame, Beskow, 2015). Another concern to address prior to beginning any form of interview or survey is to ensure that participants are allowing the information they provide to be utilized. Part of this research study will be to develop a product that will assist new entrepreneurs develop their own product launch. If a profit made from consolidating the information provided within this study will need to be addressed prior to developing and finalizing a product. A release of information and an authorization for information use will need to be provided prior to beginning the study. In addition, an informed consent document will need to be submitted and signed prior to data collection. This document will ensure participants understand the type of information that will be collected as well as potential future uses. This form will also give the individual the chance to consent or refuse to participate in the research study (Cozby, 2012). IRB Application The Institutional Review Board otherwise known as the IRB is the board responsible for evaluating and analyzing all research proposals. The application that must be submitted is quite extensive, detailing each portion of the study and what each step entails. As a researcher, this process requires extensive forethought about the projected study. Information requested within this form is based upon the study and also includes the discussion on where and how the data collected will be stored. This form is also a communication device that flows between the researcher and the IRB reviewer. The overall dissertation process is quite daunting. The researcher truly must take the time to identify the issues, make assessments, and plan for 4 potential complications. By doing so, a researcher can lessen or mitigate the risk, increasing the chance for an effective and successful study. Pemberton (2012) noted how throughout out the dissertation, thesis, and presentation process that students should expect extensive questions. The questions will focus on methodology, and ensure that a researcher identifies why the research and associated steps are being completed and to the how. This question and answer process allows a student to truly gain a focus on the what he/she is trying to prove, the why, as well as the how. The IRB application provides the first step and asks the initial questions to assist the student through this process. Conclusion Ethical concerns are found in each and every research study. The importance of this assignment was to take a moment and think of those items that could potentially be identified as an ethical issue. In this study, the items that are of primary concern are related to the collection and use and collection of information provided by participants. The electronic means of collecting data for research has ethical considerations that will need to be taken into consideration as well as the actual use of the information upon collection. This assignment took a look at the specific research project of identifying successful global product launches. Global product launches consistently changing. Entrepreneurs as well as marketers are finding new and better ways to conduct business and submit products out to the market. Product launches are extremely complex processes that require a significant amount of forethought. Product launches closely resemble the IRB process of submitting an application and the working through the dissertation and thesis process. Both product launches and the IRB process require a researcher to assess each avenue and think through the best ways to move forward. By doing so, an 5 extensive amount of planning can be completed to ensure the launch and/or the thesis and dissertation process run smoothly. References Bond, C. S., Ahmed, O. H., Hind, M., Thomas, B., & HewittTaylor, J. (2013). The conceptual and practical ethical dilemmas of using health discussion board posts as research data. Journal of Medical Internet Research, 15(6), e112. http://doi.org/10.2196/jmir.2435 Cozby, P. C. (2012). Methods in behavioral research. Boston, MA McGraw Hill Higher Education Pemberton, C. A. (2012). A "howto" guide for the education thesis/dissertation process. Kappa Delta Pi Record, 48(2), 8286. doi:10.1080/00228958.2012.680378 Wolf, L.E., Patel, M. J., WilliamsTarver, J. L., Dame, L. A., Beskow, L. M. (2015). Certificates of Confidentiality: Protecting human subject research data in law and practice. Journal of Law, Medicine & Ethics, 43(3), 594609 16p. doi:10.1111/jlme.12302
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