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Intro to Visual Culture Notes- Week 1

by: Joi Tucker- Morris

Intro to Visual Culture Notes- Week 1 43768

Marketplace > Ithaca College > Art History > 43768 > Intro to Visual Culture Notes Week 1
Joi Tucker- Morris

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About this Document

These notes cover everything from week one.
Intro to Visual Culture
Paul Wilson
Class Notes
Intro to Visual Culture, Visual Culture, Art History
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This 2 page Class Notes was uploaded by Joi Tucker- Morris on Tuesday February 16, 2016. The Class Notes belongs to 43768 at Ithaca College taught by Paul Wilson in Spring 2016. Since its upload, it has received 11 views. For similar materials see Intro to Visual Culture in Art History at Ithaca College.


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Date Created: 02/16/16
Poster Sale Lesson 1/27/16 12:49 PM  Walker and Chaplin:  Vision/ visually  Field of Visual Culture: fine arts crafts, design, performance arts and arts of spectacle mass and electronic media  Visual culture: is concerned of everything, we see have seen or may visualize  Images, identify and power  Images go from scare and expensive to inexpensive and omnipresent  Visual Culture of dorm:  Hanging posters in the room for yourself, guests, etc.  Poster sale: selling posters that students can appeal to from social media, movie, etc.  what makes you want to buy a poster or hang a certain decoration  what does your room decoration say about you?  Images convey a wide range of social cultural meanings and values  Meaning is created collaboratively and contextually  The person who creates or displays an image doesn’t control how the image is interpreted or used by others  The way we interpret images is profoundly affected by our own social, sexual, gender, racial, ethnic, religious, cultural, national (etc.) identities  Images that both reflect and create the real world Universal Meaning (images) Friday, January 29, 2016 12:06 PM Faces portraying emotion  Charles Le Brum  Paintings and sculptures based on emotions  Why are the particular facial emotions not matching up with MY definitions of them?   (above) Universal sign for nuclear  Why yellow and black?  Why the certain shapes are used? Making Images Meaningful Monday, February 1, 2016 12:02 PM Vocabulary:  Semiotics: study of signs, how images, words and sounds means something  Signifier: material of meaning  Signified: meaning or mental image  Sign: signifier and signified put into one - example: smiley face  Referent: thing in the 'real world' to which the sign refers South Sudan:  Open hand v. closed hand  Photos of hang gestures used to vote independence of a country  85% of the country could not read or write  How could they know what the symbols mean if they could not read  Someone would have to speak what the symbols mean Saussure's Three Rules of the Sign:  Signs are arbitrary  Signs are immutable  Signs are mutable Signs are immutable  Your drawings of despair (drawing what the class thought despair looks like)  Within a group, signs are immutable Signs are mutable  If you think about 'over time' symbols do/ have changes  What was looked at as 'out there', is now understandable


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