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COMM 210 Large Lecture 5 Notes

by: Kinsey Sturgeon

COMM 210 Large Lecture 5 Notes COMM 210

Marketplace > Ball State University > Communication Studies > COMM 210 > COMM 210 Large Lecture 5 Notes
Kinsey Sturgeon
GPA 3.47

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About this Document

Notes on framing and supporting ideas
Fundamentals of Public Communication
Class Notes
communication, speech, COMM 210
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This 3 page Class Notes was uploaded by Kinsey Sturgeon on Monday February 22, 2016. The Class Notes belongs to COMM 210 at Ball State University taught by Denker in Summer 2015. Since its upload, it has received 10 views. For similar materials see Fundamentals of Public Communication in Communication Studies at Ball State University.


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Date Created: 02/22/16
February 15, 2016 Framing & Supporting Your Ideas  5 Canons of Rhetoric o Invention  The creative process  Developing and Refining o Content and Structure  Supporting material answers the questions your audience has during your speech o Why should I trust you? o Says who? o Why does this matter?  Functions of support o Understand o Remember o Accept o Enjoyment  Using supporting materials o Balance 2 compete interests  Brevity  Detail  Types of supporting material o Statistics  Averages, percentages, totals, quantitative info  Need to be careful  Know what you are comparing or reducing  Effective statistics  Visual aids  Round  Meaningful  Reputable, authoritative, and unbiased o Examples  Versatile and powerful  Construct concrete, understandable, persuasive, and memorable messages  Real examples  Help in inductive reasoning  Effective examples  Relevant  On trend o Not atypical  Vivid and specific  Identifiable  Personal  Types of examples  Brief  Extended o Anecdote o Parables  Real  Hypothetical o Testimonies 2  Expert  Up to date  Avoid extremes  Qualifications  Lay/peer  Prestige 3


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