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Chapter 12 and 15

by: Anna Shaw

Chapter 12 and 15 COMM 1500-005

Marketplace > Clemson University > COMM 1500-005 > Chapter 12 and 15
Anna Shaw
GPA 3.5

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About this Document

Also includes some in depth info from book
Introduction to Human Communication
Marianne H. Glaser
Class Notes
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This 10 page Class Notes was uploaded by Anna Shaw on Wednesday February 24, 2016. The Class Notes belongs to COMM 1500-005 at Clemson University taught by Marianne H. Glaser in Fall 2015. Since its upload, it has received 24 views.


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Date Created: 02/24/16
Questions of Fact:  Asks what is true and what is false  Persuasive speeches may be built on predictions of future  events that will eventually become matters of fact o Exampe: Will Americans elect a female president?  This can’t be answered with certainty  speaker  could build a case to predict answer  Speeches can also be based on complicated answers to  questions of fact or justifications for unclear answers o Why has wind energy not become more popular? Too  expensive? Inefficient?  No one answer completely covers all aspects, but  a speaker could choose to focus on one particular  area  Some speeches may try to answer questions of fact that are  not completely verifiable o Can acupuncture reduce pain more effectively than  medicine? Questions of Value:  Asks whether something is good or bad, desirable or  undesirable  Requires a more judgemental approach  Who is the most likeable celebrity in Austrailia? Is a vegan  diet really superior? o Answers aren’t based just on a fact, require some  speaker bias  Need a lot of research and data in order to efficiently present  your speech b/c you are challenging the audience’s values. Questions of Policy:  Goes beyond seeking a judgemental response to seeking a  course of action  Speakers can defend an existing policy, suggest  modifications of an existing one, offer a new policy to  replace an old one, or create a policy where none exists  Speakers focus on 3 considerations: need, plan, and  suitability o Do you believe there is a need for change o If so, what’s your plan for change o Defend your plan by explaining it’s suitability Seiler,W. J., Bthll, M. L., & Mazer, J. P. (2013). Communication: Making  Connections, (9  ed.). Boston, MA: Pearson. Clemson University Custom  Edition


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