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This 3 page Reader was uploaded by Bethany Johnson on Tuesday April 8, 2014. The Reader belongs to a course at University of Oregon taught by a professor in Fall. Since its upload, it has received 157 views.
Reviews for International Communication
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Date Created: 04/08/14
International Communication Chapter 1 Historicalizing International Communication Latin word communicare or to share International Communication occurs across borders 0 Governmenttogovernment exchanges NGO to NGOs nongovernment organization or NGOtogovernment Businesstobusiness Peope toPeople International Communication is about sharing knowledge ideas and beliefs among various peoples of the world and therefore it can be a contributing factor in resolving global conflict and promoting mutual understanding among nations Thussu Features Interdisciplinary Geographically oriented 0 Widespread Multilayered Focus 0 The economic and political vs the technological and cultural What International Communication is used for 0 ldealistic Humanistic communication promotes global harmony and peace UN Proselytization promotes conversion and domination evangelism Economic promotes economic and strategic interests Disney Political promotes political interests VOA Voice of America 0 Examples 0 UNICEF World Water Day Commercial featuring celebrities 0 Joel Osteen Ministries Seen by 7 million broadcast media viewers weekly 20 million monthly in over 100 countries 0 Temitope Balogun Joshua Nigerian minister and televangelist Emmanuel TV 0 Amr Mohammed Helmi Khaled Egyptian Muslim Activist and television preacher The Voice of America Founded to be the mouthpiece of the American Government during wartime In 1949 Congress decided VOA should not be broadcast in the United States Early Forms of International Communication The Acta Diurna Ancient Rome The Silk Road Han Dynasty China 0 Connected East South and Western Europe with Mediterranean and European Worlds as well as with Northern and Eastern Africa Johann Gutenberg and the printing press 16 Century The Printing Press 0 Undermined the political authority of priests scribes political and cultural elites Created a rise in vernacular language John Wycliffe and Martin Luther translated the Bible in both England and Germany The invention of the printing press as a new form of communication brought about social change The Telegraph Invented in 1837 by Samuel Morse Was first adopted by the business community 0 18511868 underwater networks across the North Atlantic Mediterranean Indian Ocean and Persian Gulf 0 1865 International Telegraph Union was founded with 22 members The Era of News Agencies French Havas Now AFP 1835 Germany Wolff1849 0 British Reuters 1851 Russia TASS 1904 US Associated Press AP 1848 Created a marketable profitable stake in communication where there was none previously economic news 0 Why were they significant in global journalism o Privatized news not under government control 0 Set the precedent for market oriented media International Communication Institutions 1865 the International Telecommunication Union ITU was founded 1874 1876 International Telegraph Union and the Universal Postal Union were founded both are now UN privatized agencies Radio and International Communication 1902 first radio transmissions Challenged Britishdominated international cable links 1912 agreement to reconsider wavelength usage to international radiotelegraph union Radio Broadcasting Models 0 National Radio 0 Commercial Radio act of 1927 in USA Radio as a means of commercial enterprise funded by advertising 0 Public BBC in Britain 1927 Non profit public broadcasting monopoly
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