Media and the Public pt. 1 (COMM 214)
Media and the Public pt. 1 (COMM 214) Comm 214
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This 2 page Class Notes was uploaded by Carly Notetaker on Sunday April 17, 2016. The Class Notes belongs to Comm 214 at College of Charleston taught by Dr. Milner in Spring 2016. Since its upload, it has received 18 views. For similar materials see Communications in Journalism and Mass Communications at College of Charleston.
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Date Created: 04/17/16
M E D I A & T H E P U B L I C ____________________________________________________________ Are our media tools for public silence or public voice? THE PUBLIC SPHERE the metaphorical sphere occupied by common people to persuade, advocate, and try to make the world a better place EX: Cougar Mall (Study Abroad Fair, Club Booths, etc.) Rise & Fall of Public Sphere What creates the public sphere? 1. Capitalism 2. Media the same things that help form the public sphere also help destroy it capitalism = fixes the system to divide the rich and poor, oligarchy media = distracts us *From the 20th century, we’ve shifted from a culture debating public to a culture consuming public VOICE can we more thoroughly express ourselves & have others appreciate that expression THE MEDIA INDUSTRY Trends commercialization *Communications Act of 1934 ~legalized commercialization of our mass media networks ~did NOT allow monopolistic practices ~allowed for fair competition & journalistic integrity deregulation / conglomeration *Telecommunication Act of 1996 ~erased limitations on monopolise *conglomerations companies on companies on companies oligopoly = control and dominance of an industry Economy of Scale (Ex: Costco) *some movies may make less money but larger more lucrative movies more than make up for it Globalization • Key Conglomerates Comcast EX: Bravo, NBC, E!, USA Time Warner EX: HBO, CNN, Warner Bros, Sports Illustrated News Corp. / 21st Century Fox EX: FOX, 20th Century Fox, Fox Sports National Amusements (CBS/ Viacom) EX: CBS, CW, Nickelodeon, Showtime Walt Disney Company EX: ABC, ESPN, Freeform, Marvel Entertainment, Walt Disney Pictures Critiques Agenda Setting Hegemony *Cultural Imperialism *Commercialism
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