TRF 637 Comm Law & Policy 4/19
TRF 637 Comm Law & Policy 4/19 TRF 637
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This 1 page Class Notes was uploaded by Aaron Fuller on Tuesday April 19, 2016. The Class Notes belongs to TRF 637 at Syracuse University taught by R. Gutterman in Spring 2016. Since its upload, it has received 9 views. For similar materials see Telecommunications Law & Policy in Communication at Syracuse University.
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Date Created: 04/19/16
TRF 637 Comm. Law & Policy Advertising “1984” Apple Macintosh commercial, aired during the Super Bowl, brilliant and successful advertising Super Bowl Ads cost $4.5 million for 30 seconds 1800’s, Snake Oil Salesmen, selling fraudulent goods Branding Government regulation Compelled speech the government mandates that an individual or a company make a statement that a person or corporation would otherwise not make if given a choice, then the law requiring the statement alters the content of speech Tobacco and alcohol warnings Examples: Tide Pod commercials, lawsuits for children ingesting because the look like candy As Seen on TV Pharmaceutical Ads disclaimers, this drug may cause…. Federal Trade Commission (FTC) can force companies out of business, compelled speech Central Hudson Gas & Elec. v. Public Service Commission 4 part test that determine restrictions on commercial speech 1. Is speech eligible for 1st Amendment protection 2. Is there government interest in limiting the speech? 3. Does the regulation advance that interest? 4. Is the regulation sufficiently narrow? Does the regulation of the New York Public Service Commission violate the First and Fourteenth Amendments? It bans promotional advertising by a utility Net neutrality (open internet) Verizon Communications Inc. v. FCC (2014) Ruled the FCC does not have the authority to regulate broadband providers American Civil Liberties Union (ACLU) Government regulation Government interest The public
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