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TRF 637 Comm Law & Policy 4/19

by: Aaron Fuller

TRF 637 Comm Law & Policy 4/19 TRF 637

Marketplace > Syracuse University > Communication > TRF 637 > TRF 637 Comm Law Policy 4 19
Aaron Fuller
GPA 3.7

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About this Document

Week of 4/19 notes
Telecommunications Law & Policy
R. Gutterman
Class Notes
25 ?




Popular in Telecommunications Law & Policy

Popular in Communication

This 1 page Class Notes was uploaded by Aaron Fuller on Tuesday April 19, 2016. The Class Notes belongs to TRF 637 at Syracuse University taught by R. Gutterman in Spring 2016. Since its upload, it has received 9 views. For similar materials see Telecommunications Law & Policy in Communication at Syracuse University.

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Date Created: 04/19/16
TRF 637  Comm. Law & Policy    Advertising    ­ “1984” Apple Macintosh commercial, aired during the Super Bowl, brilliant and  successful advertising  ­ Super Bowl Ads cost $4.5 million for 30 seconds  ­ 1800’s, Snake Oil Salesmen, selling fraudulent goods  ­ Branding  ­ Government regulation  ­ Compelled speech​  ­ the government mandates that an individual  or a company  make a statement that a person or corporation would otherwise not make if given  a choice, then the law requiring the statement alters the content of speech  ­ Tobacco and alcohol warnings  ­ Examples:  ­ Tide Pod commercials, lawsuits for children ingesting because the look like candy  ­ As Seen on TV  ­ Pharmaceutical Ads ­ disclaimers, this drug may cause….  ­ Federal Trade Commission (FTC) can force companies out of business, compelled speech   ­ Central Hudson Gas & Elec. v. Public Service Commission  ­ 4 part test that determine restrictions on commercial speech  1. Is speech eligible for 1st Amendment protection  2. Is there government interest in limiting the speech?  3. Does the regulation advance that interest?  4. Is the regulation sufficiently narrow?  ­ Does the regulation of the New York Public Service Commission violate the First  and Fourteenth Amendments? It bans promotional advertising by a utility  ­ Net neutrality (open internet)  ­ Verizon Communications Inc. v. FCC (2014)  ­ Ruled the FCC does not have the authority to regulate broadband  providers  ­ American Civil Liberties Union (ACLU)  ­ Government regulation  ­ Government interest  ­ The public 


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