New User Special Price Expires in

Let's log you in.

Sign in with Facebook


Don't have a StudySoup account? Create one here!


Create a StudySoup account

Be part of our community, it's free to join!

Sign up with Facebook


Create your account
By creating an account you agree to StudySoup's terms and conditions and privacy policy

Already have a StudySoup account? Login here

chapter notes

by: Gabriela Saint-Louis

chapter notes Psych 2101

Marketplace > Psychlogy > Psych 2101 > chapter notes
Gabriela Saint-Louis
GPA 3.04
Research Methods
Prof. Rutz

Almost Ready


These notes were just uploaded, and will be ready to view shortly.

Purchase these notes here, or revisit this page.

Either way, we'll remind you when they're ready :)

Preview These Notes for FREE

Get a free preview of these Notes, just enter your email below.

Unlock Preview
Unlock Preview

Preview these materials now for free

Why put in your email? Get access to more of this material and other relevant free materials for your school

View Preview

About this Document

Research Methods
Prof. Rutz
Class Notes
25 ?




Popular in Research Methods

Popular in Psychlogy

This 3 page Class Notes was uploaded by Gabriela Saint-Louis on Friday March 20, 2015. The Class Notes belongs to Psych 2101 at a university taught by Prof. Rutz in Fall. Since its upload, it has received 152 views.


Reviews for chapter notes


Report this Material


What is Karma?


Karma is the currency of StudySoup.

You can buy or earn more Karma at anytime and redeem it for class notes, study guides, flashcards, and more!

Date Created: 03/20/15
Chapter 7 Survey Research Why conduct surveys survey method is an important way for researchers to study relationships among variables and ways that attitudes and behaviors change overtime survey research is also important as a complement to experimental research ndings Constructing Questions to ask de ning the research objectives 0 when constructing questions for a survey the rst thing the researcher must do is explicitly determine the research objectives what is it that he r she wishes to know 0 the survey questions must be tied to the research questions that are being addressed 0 Three general types of survey questions attitudes and beliefs 0 focus on the ways that people evaluate and think about issues facts and demographics factual questions ask people to indicate things they know about themselves and their situation Behaviors focus on past behaviors or intended future behaviors Question wording 0 potential problems with question wording stem from dif culty with understanding the question including unfamiliar technical terms vague or imprecise terms ungrammatical sentence structure phrasing that overloads working memory amp embedding the question with misleading information o simplicity Questions asked in a survey should be relatively simple people should be able to easily understand and respond to the questions 0 doublebarreled questions Avoid doublebarreled questions that ask two things at once ex quotshould senior citizens be given more money for recreation in centers and food assistance programsquot 0 loaded questions a loaded question is written to lead people to respond in one way ex do you favor eliminating the wasteful excesses in the public school budget 0 negative wording avoid phrasing questions with negatives ex do you feel the city should not approve the proposed women39s shelter 0 quotyeasaying and quotnaysaying Refers to when you ask several questions about a topic a respondent may employ a response set to agree or disagree with all of the questions although it is possible that someone could legitimately agree with both items in a survey consistently agreeing or disagreeing with a set of related questions phrased in both standard and reversed formats is an indicator that the individual is quotyea sayingquot or quotnaysayingquot Responses to questions 0 Closedended vs Openended questions with closedended questions a limited number of response alternatives are given more structured approach and easier to code with openended questions respondents are free to answer in any way they like ex asking what is the most important thing children should learn to prepare for life 0 followed by either a list of answers from which to choose closedended or you could leave the question open ended for the person to provide the answer 0 Number of Response Alternatives with closedOended questions there are a xed number of response alternatives 0 Rating Scales ask people to provide quothow muchquot judgments on any number of dimensions amount of agreement liking or con dence for example can have different formats based on factors such as the topic being investigated the simplest and most direct scale presents people with ve or seven response alternatives witht eh endpoints on the scale labeled to de ne the extremes 0 Graphic ratingscale requires a mark along a continuous 100millimeter line that is anchored with descriptions at each end a ruler is then placed on the line to obtain the score on a scale that ranges from 0100 semantic differential scale a measure of the meaning of concepts that was developed by Osgood and his associates Respondents are asked to rate any concept person objects behaviors ideason a series of bipolar adjective using 7point scales 0 nonverbal scales for children ex drawings of faces to aid in the assessment of the level of pain that a child is experiencing similar scales can be used to ask children to make ratings of other things such as a toy Finalizing the Questionnaire Formattind the Questionnaire o printed questionnaire should appear attractive and professional 0 neatly typed and free of spelling errors 0 respondents should nd it easy to identify the questions and the response alternatives to the questions 0 leave enough space between questions so people do not become confused when reading the questionnaire 0 consider sequence in which questions are asked re ning questions 0 before administering survey good idea to give the questions to a small group of people and them think aloud while answering them Administering Surveys Questionnaires


Buy Material

Are you sure you want to buy this material for

25 Karma

Buy Material

BOOM! Enjoy Your Free Notes!

We've added these Notes to your profile, click here to view them now.


You're already Subscribed!

Looks like you've already subscribed to StudySoup, you won't need to purchase another subscription to get this material. To access this material simply click 'View Full Document'

Why people love StudySoup

Bentley McCaw University of Florida

"I was shooting for a perfect 4.0 GPA this semester. Having StudySoup as a study aid was critical to helping me achieve my goal...and I nailed it!"

Janice Dongeun University of Washington

"I used the money I made selling my notes & study guides to pay for spring break in Olympia, Washington...which was Sweet!"

Steve Martinelli UC Los Angeles

"There's no way I would have passed my Organic Chemistry class this semester without the notes and study guides I got from StudySoup."

Parker Thompson 500 Startups

"It's a great way for students to improve their educational experience and it seemed like a product that everybody wants, so all the people participating are winning."

Become an Elite Notetaker and start selling your notes online!

Refund Policy


All subscriptions to StudySoup are paid in full at the time of subscribing. To change your credit card information or to cancel your subscription, go to "Edit Settings". All credit card information will be available there. If you should decide to cancel your subscription, it will continue to be valid until the next payment period, as all payments for the current period were made in advance. For special circumstances, please email


StudySoup has more than 1 million course-specific study resources to help students study smarter. If you’re having trouble finding what you’re looking for, our customer support team can help you find what you need! Feel free to contact them here:

Recurring Subscriptions: If you have canceled your recurring subscription on the day of renewal and have not downloaded any documents, you may request a refund by submitting an email to

Satisfaction Guarantee: If you’re not satisfied with your subscription, you can contact us for further help. Contact must be made within 3 business days of your subscription purchase and your refund request will be subject for review.

Please Note: Refunds can never be provided more than 30 days after the initial purchase date regardless of your activity on the site.