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Lecture Notes Day 3:

by: -Mathew Notetaker

Lecture Notes Day 3: SOP3004

Marketplace > University of Florida > Psychology > SOP3004 > Lecture Notes Day 3
-Mathew Notetaker
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About this Document

These notes cover the lecture and cover topics that will be tested on.
Social Psychology
James Shepperd
Class Notes




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This 3 page Class Notes was uploaded by -Mathew Notetaker on Friday August 12, 2016. The Class Notes belongs to SOP3004 at University of Florida taught by James Shepperd in Fall 2015. Since its upload, it has received 5 views. For similar materials see Social Psychology in Psychology at University of Florida.


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Date Created: 08/12/16
8/31/2015 Social Psychology: Observation­Two Types Naturalistic Observation­ go to natural environment of subject Advantage: Ex. Regulating expectations. ­Restaurants saying 45 minutes for wait, in reality it may be shorter but your lowering  expectations.  ­Most hostesses in study overestimated time needed to wait but actually sat them down sooner Participant Observation: Become part of the group you are observing.  ­When prophecy fails.           _ Festinger and associates learned of doomsday cult in Chicago, believe world will end in  december 21st ­Festinger and associates joined group, took notes,  ­In cult: Woman receiving messages from out of space, would go into trance and begin writing  “messages”, says world will be consumed by floods on december 21st says spaceships will arrive to take cult away ­Cult does not publicize itself, ­On day of end of the world, people furtively sitting on the ground waiting.        Midnight comes, no spaceship arrives. People begin to question themselves.  At  3:00AM Marian Keach gets another message, saying that the aliens, had spared the  Earth because of the group; said they must no go out to tell everyone what they did.  Shows how people deal with expectations not being met, and how participant  observation works. Rosenhan­On being sane in insane places.­Participant observation  Places completely sane people in mental hospital.  People told to arrive at hospital saying they were hearing voices saying the word “thud”  Everyone gets admitted with schizophrenia diagnosis.   Stays ranged from 19­53 days, participants told to begin acting normal after admission.  Only the head administer knew, administered on average 200 pills.  Theres not much to do in a mental hospital.  Participants told to take copious notes, did so secretly at first then did it openly.  When discharged, note was that they had schizhophrenia in remission. Advantages:   Get information unavailable to outsiders.  Get various perspectives, can find out what different people are saying and  thinking by talking them.  Ex.UF Grad students joined Neo­Nazi Group, and Chicago Gangs.   Disadvantages o Observers bring their own biases o Observers can influence the interaction. o Could potentially be dangerous for participants.  4. Archival Method  Examination of Records Left Behind o Uses findings to examine behaviors. o Most commonly used in Archaeology o Ex. Sometimes examining children reading books. Find that Gross National  Product 15 years later when kids were adults correlated with achievement  imagery in the books.  Chicago Museum Exhibit: Chick Hatching Exhibit. o Researchers hired to figure out how popular exhibit it is.  o Researchers could have done surveys etc o instead went to maintenance department, asked which areas had floor tiles being replaced the msot o the most were in the chick exhibit  Examination of Records Left Behind o Closer to Xmas, bigger pics of santa o closer to halloween: less   Langer and Roden Study o Went to elderly facility o Went on one floor; told people they would take care of them, they didnt have to  do anything. given plants but told they would be watered o On another food told they would help but the elderly people put in control. Given  plant to water o People on the “take control of yourself life” floor more active (measured in  masking tape dirtiness, ), they also lived longer  Comparing language of Presidential candidates right before and after their elections o More concrete before, more general after  Advantages o Often easy and inexpensive o Data already exists, just have to collect it.  Disadvantages o Many important things in human life leave no residue o Ex. Human feelings of an event o Absence of any relationships may be due to looking at the wrong data.  Correlation: A measure of a relationship mathematically. o Valence: positive, negative, or none relationships o Strength: Strong, moderate, weak, or no relationships o Advantage: Very Very easy. o Disadvantage: Cannot Assert Causality  Does A cause B  Does B Cause A  Does C cause A and B   Example: The degree of obesity (A) rises 2% for each our of television  viewed (B) by those aged 12­17. Why? 1. Maybe television watching causes more eating, and therefore obesity 2. Maybe more obese people are more likely to watch lots of TV 3. Parenting style could influence both.  Correlation: TV watching may result in less exercise and more snacking (A Causes B) Obesity may lead to kids preferring sedentary activities ( B causes A) Ineffective parents lead to both ( C causes A and B) Positive Correlation, Weak Correlations, Moderate Correlations, No correlations.


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