New User Special Price Expires in

Let's log you in.

Sign in with Facebook


Don't have a StudySoup account? Create one here!


Create a StudySoup account

Be part of our community, it's free to join!

Sign up with Facebook


Create your account
By creating an account you agree to StudySoup's terms and conditions and privacy policy

Already have a StudySoup account? Login here

COM 220 Week 1 notes

by: Kelsey

COM 220 Week 1 notes COM 220

Marketplace > Berry College > mass communications > COM 220 > COM 220 Week 1 notes
Berry College

Preview These Notes for FREE

Get a free preview of these Notes, just enter your email below.

Unlock Preview
Unlock Preview

Preview these materials now for free

Why put in your email? Get access to more of this material and other relevant free materials for your school

View Preview

About this Document

An overview of mass communication and what encompasses it. Then a timeline of the history of mass communication.
Foundations of Mass Communications
Dr. Hersey
Class Notes
communication, history
25 ?




Popular in Foundations of Mass Communications

Popular in mass communications

This 6 page Class Notes was uploaded by Kelsey on Friday August 26, 2016. The Class Notes belongs to COM 220 at Berry College taught by Dr. Hersey in Fall 2016. Since its upload, it has received 11 views. For similar materials see Foundations of Mass Communications in mass communications at Berry College.


Reviews for COM 220 Week 1 notes


Report this Material


What is Karma?


Karma is the currency of StudySoup.

You can buy or earn more Karma at anytime and redeem it for class notes, study guides, flashcards, and more!

Date Created: 08/26/16
WEEK 1 Notes for Mass Communication Medium – singular media – plural Text – singular piece of media, specific  Mass Media – any visual communications/audio, etc. ---Journalism VS. Entertainment -they conflict each other (newspapers would be more informative than entertaining) Important because: -Pervasive -Information Source - Necessity for Democracy  Freedom of the press  History Of Mass Communications: - Becomes a story - History is a narrative (beginning, middle, end) - History is constructed – for what purpose? Who, why? - History has consequences.  How will we construct History? o Technology – big influence, can drive big changes o Audiences – The Great Man  Study of individuals (George Washington, Tom Edison)  Audience is what matters  Politics and Law o Economics  United in the love of $$$  Technology is important when creating income. o Culture  Forms of media imbedded in culture  What is Communication? o Communication is the process (more than one person) of verbally and non-verbally (body language) sharing of another person’s knowledge, interests, attitude, opinions, feelings, and ideas. o Shannon and Weave Model WEEK 1 Noise –Anything that interferes Sender  Encoding  message  Medium  Decoding  Receiver Feedback o Sender: media originated person o Encoding: makes it understandable o Medium: Voice, phone, internet, T.V, etc o Decoding: Has to make sense  Mass Communications o Definition: The process by which an organization (not always the case, Internet) with the aid of one or more machines (computer, phone) produces and transmits (distribute) public messages that are directed at large, heterogeneous (mixed) and scattered audiences.  Internet is a distributor- gives ability to create media and distribute it  Broadcasts now being produced for small audiences who are dedicated to it  How communication creates the meaning of community, culture, etc.  Historical Themes o Fight for control of Media Content  Culture – media hysterias  How it is going to affect someone else o Demassification  Going from large audiences to small ones – niche/ narrow demographic o Media Coverage – Two Things  1) Convergence of tech and content onto the web/apps  2) Business economic aspect.  Media Conglament o Superman is a media property to be used by various branches – it all goes back to Warner  6 Big Major Media Corporations WEEK 1 o Disney o Time Warner o Comcast (attempted to buy TW) GE – Sold NBCUniversal o Vincom News Corp - newspaper o CBS o 21 Century Fox  New Media – value solely based on potential (they don’t know how to make money) o Ex: Amazon, Twitter  What is News? o News is information about a break from the normal flow of events, an interruption in the expected. o News is information people need in order to make sound decisions about their lives.  About what’s interesting and what matters  News is Who, what , when, where, and how  Reports government, politics, policies, economics 1t amendment enforced.  “Watch dog Journalism”  Makes a Story Newsworthy o Timeless – Current o Impact – Affects us(audience) o Proximity – Near us o Prominence - Importance o Uniqueness- Different o Conflict/ Controversy – We like conflict o Emotional Impact – “tear jerker”  Major Categories of News o News of Consequence – “information” –if only infoBankrupt- boring o News of Interest – “Entertaining” –if only entertainment24 Hour News o Infotainment – Blending of what is meant to be entertaining and informing  Eco chamber - The media reports on something, another media picks up on it and reports on it and it keeps going. How the media can create untrue statistics – 85% of college students move back home after graduating???  Mean World Syndrome: People who watch local news believe crime is worse in their area (violent)  American Mass Communication WEEK 1 o Timeline  1638 – First American printing press established in Cambridge, MA  Spread of news of Britain and the colonies, mainly about shipments  1844 – Telegraph – invented by Samuel Morse  Morse code: a sequence of dots and dashes to match letters  Had to have wires which made telegraphs limited.  1839 – Photography was invented/introduced  1890s – Early motion picture  Descendant of photographybegan using flexible tape.  1910s – Radio begins development  Meant to replace the telegraph – wireless telegraphy  Communication from ship to shore and vis versa  WWII/1950s – Development and Rise of Television  Compared with Radio and movies  Goes from non-existent to domination in a decade.  1960s – Computer Technology  1990s – Growth of the internet  Dominant medium today  History of Book Publishing o Timeline  1041 – Clay bricks used in China for moveable type – Invented by Pi Sheng (printed press)  400 years prior to Gutenberg  1295 – Marco Polo brings technology back to Europe  Mid -1400s – Metal Moveable Type created in Europe o Earlier books (usually religious on nature) had to be hand printed, making them rare and expensive. Plus most people couldn’t read o In order to use printing presses, copper sheets had to be engraved with images of each page o Gutenberg’s press used moveable metal type, so the type was simply rearranged for each new page. Gutenberg printed the Bible (first written in German)  Illustration was still added after printing of the text  People could begin to interpret the bible in their language  Mid – 1400s – Books printed and sold  Bookshops became important cultural centers  1500s – English monarchy establishes prior restraint and licenses printers.  Prior restraint: Early form of censorship prior to printing  Licenses printers: Printer’s info was included on the document WEEK 1  Colonial Publishing o Timeline  1638 – 1 American Printing Press established in Cambridge, MA  Established by Elizabeth Glover – Produced the first material about government, what the people should do o Fireman’s Oath – First item published by the Glover Press  Legal documents were important o The Press also printed the first book in America – The Bay Psalm Book  Their translations of Psalms in Bible, Cambridge o Legal, government, religious were the main documents printed.  1690 – Publick Occurrences (Both Forreign and Domestick) – First multi-page newspaper in America  Invented by Benjamin Harris o Kicked out of Britain for printing w/o a license. He goes to Boston and does the same thing. He is engaged in both information and entertainment in his newspaper he printed one newspaper like that  1704 – Boston News Center Letter  At the time, biggest media creator  John Campbell held postmaster office  His newspaper was all about info  1721 – New England Courant  Published by James Franklin o Tried to balance info and entertainment but sometimes leaned towards entertainment. o Went to Jail so younger brother Benjamin Franklin took over.  He wants to make it balanced  Made it popular  Goes to Philadelphia when brother came back  1729 – Pennsylvania Gazette  Ben Franklin takes over and becomes the most important newspaper in the colonies.  Made him well-known. He became postmaster of Penn. Because he became so popular WEEK 1  Magazines (Magasine) Things that were already printed o Developed in 17 century France o Something between newspaper and books. st  1741 – 1 American Magazines  American Magazine – Andrew Bradford lasted 3 issues  General Magazine – Ben Franklin lasted 6 issues  Both Failures  1731 – Ben Franklin helps start “the library Company”  Said he needed books for the people  “low culture” texts were also imported and produced in the form of chapbooks – low quality paper o Novels the common man had – not meant to be most important  1763 – Georgia Gazette  Remained a loyalist through the revolutionary war.


Buy Material

Are you sure you want to buy this material for

25 Karma

Buy Material

BOOM! Enjoy Your Free Notes!

We've added these Notes to your profile, click here to view them now.


You're already Subscribed!

Looks like you've already subscribed to StudySoup, you won't need to purchase another subscription to get this material. To access this material simply click 'View Full Document'

Why people love StudySoup

Steve Martinelli UC Los Angeles

"There's no way I would have passed my Organic Chemistry class this semester without the notes and study guides I got from StudySoup."

Anthony Lee UC Santa Barbara

"I bought an awesome study guide, which helped me get an A in my Math 34B class this quarter!"

Jim McGreen Ohio University

"Knowing I can count on the Elite Notetaker in my class allows me to focus on what the professor is saying instead of just scribbling notes the whole time and falling behind."


"Their 'Elite Notetakers' are making over $1,200/month in sales by creating high quality content that helps their classmates in a time of need."

Become an Elite Notetaker and start selling your notes online!

Refund Policy


All subscriptions to StudySoup are paid in full at the time of subscribing. To change your credit card information or to cancel your subscription, go to "Edit Settings". All credit card information will be available there. If you should decide to cancel your subscription, it will continue to be valid until the next payment period, as all payments for the current period were made in advance. For special circumstances, please email


StudySoup has more than 1 million course-specific study resources to help students study smarter. If you’re having trouble finding what you’re looking for, our customer support team can help you find what you need! Feel free to contact them here:

Recurring Subscriptions: If you have canceled your recurring subscription on the day of renewal and have not downloaded any documents, you may request a refund by submitting an email to

Satisfaction Guarantee: If you’re not satisfied with your subscription, you can contact us for further help. Contact must be made within 3 business days of your subscription purchase and your refund request will be subject for review.

Please Note: Refunds can never be provided more than 30 days after the initial purchase date regardless of your activity on the site.