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Comm 419, Wk 1 Notes

by: Andrea Vega

Comm 419, Wk 1 Notes Comm 419

Andrea Vega


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About this Document

Elements of a media system Cultural myopia Thinking Comparatively
World Media System
Class Notes
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This 3 page Class Notes was uploaded by Andrea Vega on Sunday August 28, 2016. The Class Notes belongs to Comm 419 at Pennsylvania State University taught by Azeta in Fall 2016. Since its upload, it has received 8 views. For similar materials see World Media System in Journalism and Mass Communications at Pennsylvania State University.

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Date Created: 08/28/16
%1//▯▯▯▯ Wed Aug 24 Elements of a media system • Philosophies of media systems • Regulation • Financing • Accessibility • Content • News reporting • Imports/exports • Audiences 196 countries, including Taiwan How do we get to know the world around us? • Mass media- newspapers, magazines, radio and TV tend to distribute messages to mass audiences • Personal media- cell phones fax machines and PDA’s tend to distribute customized messages to smaller audiences or individuals Thinking comparative Why is a comparative form necessary? • Understand similarities and differences between the phenomena • A more holistic understanding of the system • Better understand of our gown media system Media provide insight to the world around us, however we must remain critical Cultural Myopia- wherein people who are not exposed to another country through a range of media content are prone to evaluating that country with shortsighted negativity when they do come across basic information about that country. Fri Aug 26 Thinking comparatively What do we mean by culture? Our scholar suggests, “culture traditionally has referred to human communities who occupy the same geographic territory, speak the same language, worship the same deity and behave similarly across the spectrum of everyday activities. ▯ Culture • Culture is not static, rather it evolves along with the community • Individuals develop personal and collective identities through culture • Come to know one another through interaction with different culture • Culture is deeply entangled in meaning and social power, making it ideological Where to being when comparing two countries’ media systems? • Societal structures o Social and political histories • Demographic information o Age of population o Languages spoken throughout the country o Religions practiced Comparative Media Structures Britain • Press privately owned, nationally extensive • British broadcasting is divided between BBC channels supported by the government and three commercially financed channels • Strong ethos of public service based on bringing culture to the masses USA • Privately owned, commercially driven • Frist amendment protect the freedom of speech. However, there are regulation in place on media content • Capital investment rules everything Iran • Media dominated mostly by the state • Has had a privately owned press, but overseen by the state • Currently has a state-run nationwide broadcasting system • Similar model found throughout the Middle East • Selected media imports from Europe, Latin America, and Japan (think: media imperialism) What does these brief comparisons illustrate? • The USA reveals the power of commercial force • Iran shows the power of state • Britain still struggles to retain an ethos of public service Media Communication and Power Structure • Media finance and regulation ▯ • We often think of the US as a free media system, that is, the First Amendment protects the freedom of speech • Yet, the US and Britain and other “free” nation are just as perplexed as traditional or religious nations such as Iran Social Divisions, Conflict and the Media Representations • Reinforcement of stereotypes/limited representation • Addressing issues of media and diversity • Call for visibility o It’s important to engage with media messages that reflect reality (example: diverse representation of gender Beyond Comparative Analysis • These three social and communicative systems coexist • Media importing and exporting influence media systems • Media imperialism may serve as a catalyst for change to protect culture and identity


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