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BCA318 Week 1 Notes

by: Erica Benham

BCA318 Week 1 Notes BCA318WI

Erica Benham
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About this Document

What is News, Types of Stories, Newsworthiness and How to write Leads
Electronic Media Newswriting
Dr. Maggie Mayes
Class Notes
Newswiritng, broadcasting, journalism




Popular in Electronic Media Newswriting

Popular in Broadcast & Cinematic Arts

This 2 page Class Notes was uploaded by Erica Benham on Sunday August 28, 2016. The Class Notes belongs to BCA318WI at Central Michigan University taught by Dr. Maggie Mayes in Fall 2016. Since its upload, it has received 2 views. For similar materials see Electronic Media Newswriting in Broadcast & Cinematic Arts at Central Michigan University.

Similar to BCA318WI at CMU

Popular in Broadcast & Cinematic Arts


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Date Created: 08/28/16
Wednesday, Aug. 31 What is News?  News Directors, assignment editors, reporters must constantly apply "news judgement" o News Judgement: Ability to determine which stories are most interesting and important to the listeners and viewers. (Different stories matter to different people) Who Does the News Effect?  Know your audience o Understand the market o Know what's important to them o Understand the challenges/opportunities Effects of Newsworthiness o Impact o Prominence o Conflict o Human Interest o Unusual o Time o Proximity  A story only needs to be strong enough in one of these characteristics in order to be newsworthy, but may include more than one. Time and Proximity are relevant to every story-either positively or negatively. Types of Stories  Breaking News  Planned Event Reporting  Enterprise Reporting: Reporters come up with own stories and pitch idea to producer  Investigative Reporting  Special Segment Reporting  Feature Stories Friday Sept. 2 In Newswriting-you only write the facts!  You must be objective, truthful and fair.  Avoid opinion Let the viewer draw their own conclusions  The 5 W's  WHO o Keeps the story real, we want to know about other people so the "who" is important to audience o How the story affects a community, i.e., "the who"  WHAT o Gives substance to the story-what is happening  WHEN o Offers timeliness  WHERE o Provides a sense of relevance-lets the viewers know how it is relevant to them  WHY o Makes the news meaningful News Story Basics  You must be Clear, Concise and Conversational with your audience  Make sure the audience understands the words you use  Keep sentences short. One idea per sentence.  Stories are still stories-therefore they still have a beginning, a middle, and an end. o Even though sometimes, we might not know the end of the story  Gather all the facts (the 5 W's) and decide what the story is really about-ask what is most important  Many stories are better told in a different way other than chronological order The Lead  Identify the key facts and find out which one is most important  Four steps: a. Collect the facts b. Sum it up(the 5 W's) c. Prioritize the W's, decide which one must be in the lead d. Rethink, Revise and Rewrite  Is it clear, active voice, wordy or compelling? Other Considerations  A factual, concise lead works best  Features or Investigative stories may be better using a different type of lead  Creative, Catchy and Unexpected may work best for feature or investigative stories Checklist for the Lead Be Concise, be accurate Be in Present Tense Remember what day/hour it is Good to put location in lead, but not exact location Don't name names, unless prominent Use strong verbs(active voice), not passive Ask "Why should I care?" Don't get hung up on the lead Sell the story


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