JOU 3109 Week 4
JOU 3109 Week 4 Jou 3109 C
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This 3 page Class Notes was uploaded by Taylor Notetaker on Saturday September 17, 2016. The Class Notes belongs to Jou 3109 C at University of Florida taught by Andrea Hall in Fall 2016. Since its upload, it has received 6 views. For similar materials see Multimedia Writing in Journalism and Mass Communications at University of Florida.
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Date Created: 09/17/16
Week 4 Saturday, September 17, 201611:09 AM Quotes • We want quotes because it is more interesting for the reader • Always put commas and periods inside the quotation marks: ○ "there are no exceptions to that rule," the professor said. • A ? And other punctuation go within the quotation marks ONLY if the punctutation Refers to the quotes materials; other wise they go outside the quotation marks ○ He asked, "when does the class end?" ○ Who said, "I hope it ends soon"? Writing Quotes • Each new speaker must be quoted in a separate paragraph: • "Never place quotes from two speakers in the same paragraph," Prof spike said. • "Even if its short?" Ms. Hall asked • If switching back and forth, you want to attribute at the front • If you have two quotes • Don’t add a quote just to have it • Partial quotes ○ Use if the whole quote is cumbersome ○ Preferable in a lead to a direct quote ○ If you can say it better/more concise, paraphrase Attribution • Don’t attribute if: ○ On record or common knowledge ○ If you observed something directly Background info established in previous stories ○ • Attribute if: ○ Info you received from sourced, especially if accusatory, opinionated or not substantiated ○ If you did not witness it • Use "said" ○ Use it after the name of person § Unless it is a really long title ○ Info you received from sourced, especially if accusatory, opinionated or not substantiated ○ If you did not witness it • Use "said" ○ Use it after the name of person § Unless it is a really long title ○ Use according to when referring to an inanimate object Online Journalism • Website • Blog • Social media • Mobil media Qualities of online news • Immediacy • Interactivity ○ Online poll, message boards, commenting • Multimedia ○ Texts, pictures, video, graphics • Innovation Writing techniques for the web • Write short • Write for readers who scan websites • Write to the point • Avoid "fluffy marketese" • Use common language • State important info in the 1st two paragraphs • Use boldface subheads • Limit each paragraph to one idea Headlines • Keep it brief • Use strong verbs • Avoid articles • Use enticing questions • Use SEO words (Search Engine Optimization) Blog vs. Website Blog- but how can you tell • More commentary • Sub-site of larger new brands Blog vs. Website Blog- but how can you tell • More commentary • Sub-site of larger new brands • Often include insights into what readers and viewers are concerned bout - and include tweets/FB posts, etc. • Often have more of a voice The basics: • Title • Nice design/color scheme • Easy to navigate