Trend Analysis Rough Draft
Trend Analysis Rough Draft RFPD 3830
Popular in Product Deviation, Evaluation, and Distribution
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Popular in Retail Merchandising and Fashion Product Development
This 1 page Class Notes was uploaded by Emylee Smith on Thursday September 22, 2016. The Class Notes belongs to RFPD 3830 at Ohio University taught by Lisa Williams in Fall 2016. Since its upload, it has received 8 views. For similar materials see Product Deviation, Evaluation, and Distribution in Retail Merchandising and Fashion Product Development at Ohio University.
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Date Created: 09/22/16
Trend Analysis Chosen Season ● Spring 2018 ● More variety of garment styles and clothing structures ● Products with graphic design elements are already available for this target market, but they will evolve over the next few years to accommodate the style in 2018 ● Graphic design will be a big part of the trends in Spring 2018 Styling Detail Trends ● Neck lines and arm/legs holes will need to be stretchy and easy for them to pull over unproportional body parts ● They tend to have normal sized torsos and shorter limbs, so waistline would be normal, but the length of pants and arms would be shorter ● They style of clothing still need to be appropriate for their age group and need to be in style. ● Their spines can be curved so clothing needs to be able to form to their bodies ● Our trend is more psychotropical so we have more floral patterns, with deep leafy colors and vibrant flower colors ● Our buttons will have to be easy to use Color Trend ● Psychotropical/Futuristic ● Deep, bold colors with bright accents ● Browns, greens, tans, magentas, blues, metallic colors ● Graphic prints ● Our target market would be fine with the color scheme, from our research we haven’t found any color restrictions within their dress Fabric Trends ● Our fabrics are going to to need to be able to give more ● We will use fabrics that stretch more and can form to their bodies when needed ● The trend is for a more shiny and color vibrant fabric ● We will be using more spandex and polyester ● We also could use cotton for comfort and stretch https://www.wgsn.com/content/reports/#/Colour/w
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