Week 4 notes pt.1
Week 4 notes pt.1 COM 2053-002
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This 2 page Class Notes was uploaded by Daesha Reid on Saturday October 1, 2016. The Class Notes belongs to COM 2053-002 at Florida Atlantic University taught by Laura L. Winn in Fall 2016. Since its upload, it has received 5 views. For similar materials see Intro to Communications and Civic Life in Communications at Florida Atlantic University.
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Date Created: 10/01/16
Communication in History: A look at Ancient Greece To begin with, it should be stated that: - History is cultural. It belongs to both the storyteller, and the listeners. Rhetoric was of full fledged importance in Ancient Greece. ● Oratory was the citizen’s primary means of engaging with one another ● People had to argue for themselves in a court of law, there were no lawyers. -**This defense led to the base fundamental rhetoric we know of today.** ● There were no distinctions in fields; science, philosophy, and the arts were all important and intertwined ● Good character was important, especially in trials; helped establish ethos/credibility (a good person in court vs. one with a bad rep.) Rhetoric is “persuasion between people”- Aristotle Rhetoric is also: determining the available means of persuasion to secure a particular judgement or outcome. Aristotle ● Most closely affiliated with the field of Rhetoric ● Championed the use of logic and reason in philosophy ● valued “balance” in all arenas- life, body, science, spirituality etc., and reasoned, educated, critical balance ● Argued for free exploration of all ideas ● “The Golden Mean” for happiness: vice, Virtue, vice Socrates ● Wrote nothing down, lessons and stories were passed down orally ● I.e. “Socratic Method” ● Did not cater to people in power/ was more of an egalitarian ● Convicted of “corrupting youth” and sentenced to death. Plato ● Was Socrates’ student ● Wrote in dialogue with Socrates (played on a lot of his statements) ● Believed that ideas were an important and motivating force. ● Felt that using language to persuade others was really a means of hiding or altering the truth of a situation. ● Very concerned with “justice” The Sophists: believed that what mattered was not necessarily the validity of a story, but how well the argument was presented or reasoned. -Their ideas are the basic structure of our democratic system. -Had a concern for equality that differed from previous monarch based societies (not those who had power to be the ones to win arguments, but whoever presented the argument best). -Were regarded with suspicion by Plato, who felt that they were advocating manipulation and irresponsible rhetoric (winning over truth). 5 canons of rhetoric (based on Aristotle; adapted and expanded upon by Cicero 1954 (Rome)) ● Invention ● Arrangement (the organization of a message) ● Style ● Memory ● Delivery Aristotle’s persuasive appeals: Ethos (credibility) Pathos (emotions/feelings) Logos (logic/reason) These appeals are used across contexts, not just the media. They are also used in interpersonal relationships. ***In order to be successful at rhetoric, audience and the best means of persuasion must also be taken into account. * * Common ground must be established, and enthymemes must be utilized as effectively as possible.
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