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Mass Media: Chapter 8 (Movies

by: Heidi Schoettle

Mass Media: Chapter 8 (Movies MASS110

Heidi Schoettle
Minnesota State University, Mankato
GPA 3.91

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About this Document

These notes cover chapter 8 on movies, both from the text and what we talked about in class yesterday.
Introduction to Mass Media
Shane Frederik
Class Notes
movies, Film
25 ?




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This 2 page Class Notes was uploaded by Heidi Schoettle on Wednesday October 12, 2016. The Class Notes belongs to MASS110 at Minnesota State University - Mankato taught by Shane Frederik in Fall 2016. Since its upload, it has received 8 views. For similar materials see Introduction to Mass Media in Mass Media Communication at Minnesota State University - Mankato.

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Date Created: 10/12/16
Intro to Mass Media Shane Frederick, Fall 2016 Table of Contents Red: important terms Green: other important information Purple: names of important people Chapter 8 (Movies)  Film wouldn’t have happened without the invention of photography  The concept of Motion Picture was introduces by Thomas Edison’s Kinetoscope in 1891  The Lumiere brothers invented the cinematographe in 1895 o Projected motion pictures for audience viewing  The Nickelodeon Theater was created in 1910s o This was a novelty period; people were more interested in the phenomenon of moving pictures vs. stories  Edison patented the Vitascope which was similar to a projector  Film established itself as a popular form of entertainment  Movies went from novelty to narrative o Trip to the Moon, 1902 o The Great Train Robbery, 1903  The first “box office hit”  Most major film studios moved to Hollywood by 1915 o During the Golden Age of Hollywood, these studios controlled every aspect of the movie industry (called Vertical Integration) o Warner, MGM, 20 Century Fox, RKO, and Paramount were big  Theaters began to emerge and movie-going became an event  Technicolor emerged around 1930 o Wizard of Oz o Gone With the Wind  TV in the 40s became a threat o Movies had the advantages of color, size/scope, and experience in the film industry  Movies were still made in black and white until the 1950s  3D became a fad in the 50s o Making a comeback today  Films arose in the 60s and 70s; they celebrated the emerging youth culture o Bonnie and Clyde o The Wild Bunch, 2001 o A Space Odyssey  Blockbuster films arose in the 70s and 80s o Jaws o Star Wars o The Godfather  VCR arrived in the 80s o Reduced theater audiences o Opened a new mass market of home movie viewers  In the 1990s there were improvements in Computer Animation o The Matrix o Jurassic Park o Toy Story (the first fully CA film)  Independent films also became popular  DVDs replaced VCR  Movies reflect cultural attitudes, trends, and concerns o The Birth of a Nation presented a racist perspective on the civil war o During WWII films reflected patriotic, pro-war sentiments o In the 60s and 70s movies adopted more liberal stances toward sexuality and violence as well as displaying more cynicism toward established social structures o After the Vietnam war, movies reflected a more ambivalent attitude towards war  Filmmakers can use their movies to influence cultural attitudes toward certain social issues o Fahrenheit 9/11 o Super-Size Me  Movies created a celebrity culture. People began to be concerned about the influence of celebrities.  The MPAA rating system was established in 1968 o Gave filmmakers greater freedom in the content they could portray on screen. Protected artistic freedom while alerting viewers about age- appropriateness o Ratings:  G: general, all ages  PG: parental guidance suggested  PG-13: parents strongly cautioned, age limit of 13  R: restricted, those under 18 need to be accompanied  NC-17: no one 17 and under are admitted o Reasons for ratings:  Violence, drug use, language, nudity, and sexual content  Today movies are dealing with piracy and the internet  Movies continue to target younger audiences and gets promotion through other media


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