UF / Marketing / MAR / UF - MAR3023- Week 2 Notes - Class Notes

UF - MAR3023- Week 2 Notes - Class Notes

UF - MAR3023- Week 2 Notes - Class Notes
Description

School: University of Florida

Department: Marketing

Course: Principles of Marketing

Term: Spring 2019

Tags: Marketing, framework, moral, philosophy, social, responsibility, and socialAudit

Cost: 25

Name: MAR3023- Week 2 Notes

Description: These notes cover the rest of week 1's notes, as well as week 2's ethics and social responsibility lectures. Classifying Market Decisions, Framework for Ethical Behavior, Personal Moral Philosophy, Corporate Social Responsibility, and The Social Audit.

Uploaded: 01/23/2019

10 Pages 124 Views 0 Unlocks
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References:

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