COM 107 Notes week of 9/28/15
COM 107 Notes week of 9/28/15 COM 107
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This 2 page Class Notes was uploaded by Samuel Gozinsky on Monday September 28, 2015. The Class Notes belongs to COM 107 at Syracuse University taught by Prof. Chock in Fall 2015. Since its upload, it has received 65 views. For similar materials see Communications and Society in Communication at Syracuse University.
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Date Created: 09/28/15
COM 107 92815 News and politics I Media and politics A Once upon a time a b d Source of information Face to face and quotstumpquot speeches people would come by and talk to others and talk to the communities if they were running for of ce 1 Newspapers transcripts of speeches taken in shorthand sometimes we see different speeches of the same speech because the transcription was done live 2 Stump speeches people would go to different towns and give speeches by standing on stumps or horseback and talking to all of the people Source of editorial opinion the opinion of what candidates said were on the back quoteditorialquot pagesquot 1 Editorial policies and pages Radiowire side chats radio broadcasts changed the format of the way things were done live things began to be broadcasted B Shaping images a b Increased use of television 1 During the Nixon and Kennedy debate rst televised debate people who listened to it on radio thought that Nixon had won the debate because he sounded beter made better points and arguments but kennedy looked better young tan good looking 2 People began relying on the image more Limits on time space and format 1 Average soundbite 7 seconds II The public mind with bill moyers illusions of news 1994 A Consider the following a b Is the image more powerful than spoken word Yes Why do News Programs use images provided by politicians Because it gets viewers and is polarizing What does quotwallpaperingquot mean and why use it When a story will have pretty or interesting images up in front of someone talking What has changed since 1994 and what hasn39t Social media usage has increased greatly there is more feedback its easier for people to lter what they hear the candidate can talk themselves to people more often through twitter or youtube lll Media39s diminished role A Character narratives a b 25 from journalists rest from candidates in 2012 politicians have greater control of the narratives about themselves Reversed from 2000 B Narratives tend to be negative a Opponents39 stories about each other VI V b Personal political record personality etc C Where are people getting their campaign news a In 2012 cable news was still on the top followed by local TV and then nally internet but internet has been gaining ground in a great amount Types of political coverage A Objectivity a 7 different kinds of campaign coverage 1 httpwwwopednewscomrosenO104pressisplayerhtm b Coverage of issues c Format B Impact of quothorse racequot coverage Types of political frames A Horsereace was down from 2008 B Amount of issue coverage didn39t change C However type of issue coverage did 1 Less coverage of the economy D Polarization of coverage on cable Increasing partisanship in politics Do negative news and ads matter A Its complicated when you don39t know much about someone its importatnt because it could be the only thing you know about them B It con rms existing opinions C If you have general dissatisfaction then the negative coverage matters because people look for someone to blame 1 People don39t show up to vote
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