Lecture Notes 10/5
Lecture Notes 10/5 4131W
U of M
Popular in History of Graphic Design
Popular in Graphic Design
This 6 page Class Notes was uploaded by Abbi Stark on Friday October 9, 2015. The Class Notes belongs to 4131W at University of Minnesota taught by Barbara Martinson in Fall 2015. Since its upload, it has received 34 views. For similar materials see History of Graphic Design in Graphic Design at University of Minnesota.
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Date Created: 10/09/15
Lecture Notes Week of 105 Enlightenment and Public Sphere commitment to social and technical progress leaving the Dark Ages deep commitment to social and technical progress Increased nationalism O nation state globalization communication trade secularization reason empiricism 0 order public sphere communities of belief O philosophical 0 political commercialism 1664 Notice from the king to the people combining historic elements don t come to town and leave labor instrument of control shapers of opinions recorder of events 0 Goal control civic unrest OOOOO Mastheads used consistently Consistent headings emerged conventions of newspaper design 0 First printed diurnal England 1641 O diurnal publication of days events Latin daily 0 Many publications daily or weekly 0 style stayed consistent 0 Weekly publication summarizing daily work of parliament 0 words dividedemphasized with italic print 0 letters were not established as we know them today 0 type in descending type sizes Author Stephen Hopkins political leader who signed the Declaration of Independence was governor of Rhode Island wrote a bill that prohibited the importation of slaves in the colony 1764 Providence RI 0 Criticism of taxation and parliament 0 built reputation as revolutionary leader Sailing notice 1680 Advertising for routes and services for shipping goods and passengers engraving not type set letterforms and illustration engraved in copper written out by hand organization and hierarchy structured into format capital letters for emphasis dense clustering of text 18th century London coffee houses where you have a right to read all of the papers for and against the government seats of english liberty places to debate ideas and learn about events 0 opposers wives of patrons women s petition against coffee coffee makes men impotent heathenish liquor men spend hours at these establishments 0 1674 women could finally sell cider and wine on top of coffee and chocolate Philosophers and Scientists Locke Voltaire Rosseau Hume Kant Galileo Herschel Newton John Locke Essay concerning the True Original Extent and End of Civil Government 1690 reason deemed more important than faith 19th century combining different typefaces emphasis meaning associated we don t know why the type was used as it was 0 Publication Formats 0 Books 0 Broadsheets 0 Posters with info 0 News ballads 0 Newsletters O Dramatic portrayals of events with illustrations moralizedlure readers in with lurid stories 0 Courantos Courant Current 0 EX Ben Franklin New England Courant 1723 O EX Benjamin Harris US Publick Occurrences once a month 4 pages Pamphlets Newspapers 0 Current affairs Newsbook 1624 Q Folded format 0 Unbound or bound with small stitches O The Crying Murder 0 Crude inexpensive widely circulated Democracv and the press 0 Democracy relies on an informed populace 0 Newspapers essential for information 0 Freedom of the press 0 Printing moves towards becoming an industry 0 means to meet deadlines templates and processes 0 separation of processes of type casting printing paper making binding and publishing 0 specialists emerge type design editing EX Diderot amp D Aemberf Encyclopedie 1751 1 772 Inventory of Knowledge 35 volumes getting information out to the public so that they too could be enlightened Modem Type Design 0 Matrices and Templates 0 Old Style Faces Q Transitional Faces 0 Modern Faces Modern different periods of creative activity where definite innovation occurred or a break with tradition 18th century no longer using hand drawn letters as model more mechanically made Modernism break with tradition in terms of philosophy of art and representation mannerisms in art and design Old Style based on calligraphic hand Transitional shift to modern Modern Upright greater contrast of thick and thin strokes constructed geometrically for 6 H0 6 Ho Elild Starle Ie Transitional rimterig and M d m WTFE Simoneau Romain Du Roi 0 16903 0 Achieve formal perfection in type design 0 Rational consistency absolute power 0 Unitary grid system for creating mathematically perfect letterforms function of knowledge instead of craft Fournier size standards 0 1737 table of proportions Q 1742 models of characters 0 Logical and administered culture Type developed at one foundry could be used at another more flexibility Concept of families of types Francois Didot Further defined Fournier s point system First to use term modern in identifying type 1784 Serifs flat Vertical stress Stroke width contrast Seen as revival of Greek art at the time cold his metal press was the first of its kind print on larger sheets of paper William Caslon English 1734 Influence of Dutch old style faces Immenser popular England Transitional Style Specimen sheet established reputation Development of Old Style Roman emergence of English character in font design legibility common sense modern typefaces reflect this quality typefaces still in use today John Baskerville decorative painter invented a denser ink developed calendered paper smoothed with hot plates private press transitional style EX Type Specimen O 1762 O Delicate line due to the influence of copperplate engraving 0 Expert in penmanship Giambaffisfa Bodoni Manuale Tipografico 1818 Neoclassical modern Information Design Wm Playfair 1786 Charts and graphs Annual Revenues of England and France Communication of data through visual means Organization of Information combo of aesthetics with representation of info The identity of a typeface resides not only in its look but also in the ideas and ideals that its formal sensibility expresses Drucker amp McVarish Modern type reflection of increased rationality of society at this time Wood Engraving Thomas Bewick and wood engraving Wild Bull of Chillingham 1789 wood engraving England glory of god and education teach others about the wonders of the natural world wood engravings could be printed with letterpress printing incredible finesse rich scale of grays halftone print shift to industrial depict animals in a naturalistic way A History of Quadrapeds 1790