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Book Notes Ch 7 - 8

by: Abbi Stark

Book Notes Ch 7 - 8 JOUR 3741

Abbi Stark
U of M
Diversity and Mass Communication
Jennifer Williams

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About this Document

These are notes from Chapters 7 and 8 of the History of Graphic Design textbook.
Diversity and Mass Communication
Jennifer Williams
Class Notes
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This 2 page Class Notes was uploaded by Abbi Stark on Sunday October 11, 2015. The Class Notes belongs to JOUR 3741 at University of Minnesota taught by Jennifer Williams in Summer 2015. Since its upload, it has received 26 views. For similar materials see Diversity and Mass Communication in Journalism and Mass Communications at University of Minnesota.

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Date Created: 10/11/15
Week 4 Quiz Arnao Guillen de Brocar39s quotPolyglot Biblequot was a uniquely Spanish masterpiece because it was the first book printed solely in the Spanish language FALSE The Complufensian Polygof Bible is the first multilingual printed edition of the entire Bible In typographic design a ligature occurs when two or more letters are joined to form one character or glyph most commonly seen with quotaequot quotoequot quotfiquot quotflquot quotffquot and others Gutenberg established his printing shop in Mainz Germany Books printed from Gutenberg39s invention of typography through the end of the fifteenth century are referred to as incunabula a Latin word that means quotcradlequot or quotbirthquot A single leaf of paper printed on one side only often used as proclamations or advertisements is called a broadside The colophon of a manuscript or book is an inscription usually at the end containing facts about its production When creating new metal type the designer first carves a punch Second that piece is hammered into soft metal to create a matrix Third molten metal is poured into the mould and allowed to cool The quotMainz Psalterquot or quotPsalter in Latinquot Book of Psalms printed by Johann Fust and Peter Schoeffer in 1457 was the first printed book to bear a colophon and printed date of publication and also the first example of multicolor printing Nuremberg Chronicle Published in German and Latin versions in 1493 this sixhundredpage book was an ambitious history of the world from the biblical dawn of creation until 1493 containing 1809 woodcut illustrations quotEx Librisquot refers to a book plate Week 5 Quiz With the sack of Rome the Italian Renaissance began to fade and eventually innovation in book design and printing passed to France where two brilliant graphic artists Tory and Garamond created visual forms that were embraced for two hundred years The site of philosophical discussion political debates and social networking was the co eehouse ln letterpress printing the material placed behind the sheet of paper being printed is called platen Hint the text describes Baskerville39s unique use of this material stereotyping a process invented by Firmin Didot involves casting a duplicate of a relief printing surface by pressing a molding material damp paper pulp plaster or clay against it to make a matrix Molten metal is poured into the matrix to form a duplicate but more durable printing plate This process made longer press runs possible William Playfair was a Scottish author and scientist who pioneered the field of Information Graphics converting statistical data into symbolic graphics to help communicate complex information in an understandable form He introduced the line graph the bar chart and the quotdivided circlequot diagram now called a pie chart British engraver William Caslon designed the Caslon typeface in 1722 Benjamin Franklin introduced the typeface into the American colonies where it was used extensively including for the official broadside printing of the Declaration of Independence William Blake the poetprintmaker who developed a relief etching process so that he could print combined text and imagery Giambattista Bodoni believed that letters should be constructed using combinations of a limited number of identical units Thomas Bewick the father of woodengraving Fonts in a variety of weights and widths that are visually compatible and can be mixed are said to be from the same family


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