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Week 2 Notes

by: Vanessa Zimmerman

Week 2 Notes PSYC 10300

Vanessa Zimmerman

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About this Document

Goals in psychology.
General Psychology
Adam Leuke
Class Notes
General Psychology, Introduction to Psychology, Psychology, intro, general, psych
25 ?




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This 2 page Class Notes was uploaded by Vanessa Zimmerman on Tuesday March 22, 2016. The Class Notes belongs to PSYC 10300 at Ithaca College taught by Adam Leuke in Spring 2016. Since its upload, it has received 5 views. For similar materials see General Psychology in Psychlogy at Ithaca College.


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Date Created: 03/22/16
Week  2  Psychology  Class  Notes     Goals  in  Psychology:     Measurement  and  description     Understanding  and  prediction       Hypothesis  –  test  theories  from  different  angles       Variables       Application  and  control   Theory   Brands   Priming:  affects  behavior  without  thinking  about  it     Scientific  Methods     Specify  a  hypothesis/theory     Design  a  study  –  get  opinion     Collect  data     Analyze  data     Report  the  results     Ways  to  Study  Problems   -­‐   Natural  observation   -­‐   Participant  observation  –  the  Doomsday  Cult   -­‐   Case  study  –  The  3  Faces  of  Eve   -­‐   Survey  Method   -­‐   Archival  Research  –  going  in  past  archives  to  see  if  you  could  find  something   -­‐   Correlational  Research:  the  strength  of  the  association  between  2  variables   o   -­‐1  to  1  (closer  to  0,  the  smaller  the  correlation)   o   positive  to  negative   o   prediction  of  the  value  of  one  from  the  other   o   causation:   §   ex.  TV  aggression  in  children   §   third  variable  problem   -­‐   Experimental  Research   o   Causation   o   Experimental  group  VS  Control  group   o   Independent  and  dependent  variables   o   Random  assignment  and  control  is  important   §   Confounding  variables     Potential  confounds  in  research:       -­‐  sampling  bias:  not  representative  of  the  population   o   generalizations       -­‐  placebo  effects       -­‐  self  report  distortions   o   social  desirability  bias       -­‐  Experimenter  bias   o   clever  hans          


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