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by: Carole Johnston III


Carole Johnston III
Texas A&M
GPA 3.53


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About this Document

Class Notes
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This 2 page Class Notes was uploaded by Carole Johnston III on Wednesday October 21, 2015. The Class Notes belongs to RPTS 202 at Texas A&M University taught by Staff in Fall. Since its upload, it has received 34 views. For similar materials see /class/226171/rpts-202-texas-a-m-university in Rec, Park & Tourism Sciences at Texas A&M University.

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Date Created: 10/21/15
RPTS 202 Exam II Review Chapter 5 CI Know key historical moments in transportation CI Know the results of the Deregulation Act of 1978 CI Know the differences between cruising now and then 195039s CI Be able to explain where the largest growth in cruising has occurred CI Know what the Civil Aeronautic Board is was CI CI CI Know what the results of Yield Management are and when it works best amp I Know the forces that caused the decline of passenger rail service in North America Be able to explain what intermodal means Load Factor Hub amp Spokes Economies of scale Yield Management Deregulation 6 Know the various types of accommodations and the differences between types Know what specialized accommodations are Know what accommodations are most important for seasonal destinations T I A I n I A I I I L J I 1 I I 39 I u 1 iiuw LllL u LlVLL 11ULL1 auu wuat LleL ui 11ULL1 011x iii Lakll kaLL uiy K D 3quot 3 Be able to explain why a hotel would be ranked with each diamond rating Be able to explain the different types of accommodation ownership Understand how yield management can be used to increase pro tability Know what franchise agreements provide for owners operators of lodging properties Be able to thoroughly explain what an enterprise system it EJEJEJDEJEJEJEJEJ Enterprise System Luxury Hotels BrezkEeven Benchmarks Independent Properties Occupancy Rate Tremont House 7 Know the role of travel in food throughout history Be able to explain what Rhythm Timing and Flow are Know the major purposes of Food and Beverage for resorts Understand why restaurants tend to fail I iiuw 39 law 39 the ELFind try 6 Be able to identify what drives quality and costs in the food industry D 3quot 3 El EJEJEJEJEJEJ Understand the contributions of McDonald s regarding franchising and customer service POS Purchasing Prime Vendor Agreements idds Markup Brigade PerpetualInventory Chapter 8 CI Be able to explain the differences between attractions venues and events CI Know the issues with staffing personal related to seasonality CI Be able to explain the various ways to generate attendance during shoulder seasons l I V 5L J39EE A L 1 A 39 E 39 H i iiuw Lux unican broad or K l I D L1 1 39 1 139 39 39 1 39 1 39 1 39 E 1 39 39 J k H oe dun to e plain me wJLu reporun me i e or nit annn JLLUH try K y D Know the broad 7 categories of possible leisure time choices for tourists D Know what the first National Park in the US was and when it was designated Shoulder Season Venues Attractions Concessionaires Fairs VoluntaryTax Chapter 9 l I T 1 139 C L 1 39 39 J 1 39 H i now nit oetween a it on and a it on W D Know the various groupings of resort destinations D Know the major causes of seasonality at destinations D Be able to classify amt of seasonality amp development of broad categories of destinations amp I D Know the various characteristics of a resort location m D L1 A 1 39 L Aw J39EE A L 1 A 39 E 1 H oe dun to oetween different oroao or K y D Know the fastest growing demographic and type of cruise for the cruise industry l I T 39 39 1 39 1 1 39 39 1 1 1 1quot C F1 1 77 1 H i now aLJuu way in wincn u e l 1 me 1 our Sea uu W D Know the operating issues that are caused by seasonality of demand Secondary Seasons Futurgrou39ps Integrated Resorts Inclusive Price Meg39FR39esurt Urban Tourism Marketing D Be able to identify and explain the various business perspectives D Know the main differences between selling a product service and marketing D Be able to identify the various stages of the product life cycle D Know the potential changes and their cause to the product life cycle after maturation D Know the various elements of a marketing plan how they are used and the benefits D Be able to identify the 5 d s of positioning and to explain what each one is D Know the elements and types of interactive marketing D Be able to thoroughly explain what internal marketing is amp how it differs from interactive D Be able to explain why we create criteria for success Product Life Cycle Positioning Point of Reference Maturation Growth KEY Multiple Choice Question Essay Question listed words Fill in the Blank no word bank will be given


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