Chapter 6 Notes
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This 2 page Class Notes was uploaded by Anna Notetaker on Thursday March 24, 2016. The Class Notes belongs to 3620 at Middle Tennessee State University taught by Prof. Kimball Bullington in Spring 2016. Since its upload, it has received 23 views.
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Date Created: 03/24/16
Management of Innovation Core Competency Differentiates strategically because the firms have the ability to harmonize and combine multiple primary abilities in which it can excel to key building blocks. Harmonization and combination, all in all, makes core competencies difficult to imitate. In the end, a set of integrated and harmonized abilities distinguishes the firm as a whole. Sony has a core competency in miniaturization. The competency arises from harmonization of multiple technologies and is leveraged into multiple markets. It depends on building high-quality relationships across different functions and business unites. It has an immediate impact on customer’s reaping. All in all, Sony has a core competency in miniaturization; it makes tiny products that is difficult to imitate. 1. Liquid Crystal Display Television 2. Semiconductors Radio & Personal Digital Assistants Honda is another example of core competency as a business because of their engines, which allows diversified products ranging from cars to lawnmowers and generators. Strategic intent is when there is a leverage in corporate resources that creates more performances for customers as well as a well-being for employees and more returns for shareholders. It has long-term goals based on existing core competencies in their firm. SWOT is a model that is used to identify current situation that is happening in the firm. Strategic intent, though, is the goal that is intended by the firm to achieve many years down the road. In the end the SWOT analysis, a firm can set their strategic intent for the firm. Rules to holding a Good Meeting: 1. Be Punctual 2. Always Plan what is going to be said 3. State the Outcome of the Meeting 4. Clarify the Outcome and Action throughout the Meeting
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