Mass Media Ethics
Mass Media Ethics JOUR 4708
University of Memphis
Popular in Course
Popular in Journalism and Mass Communications
This 3 page Class Notes was uploaded by Dahlia Paucek on Friday October 23, 2015. The Class Notes belongs to JOUR 4708 at University of Memphis taught by Morgan Arant in Fall. Since its upload, it has received 25 views. For similar materials see /class/228442/jour-4708-university-of-memphis in Journalism and Mass Communications at University of Memphis.
Reviews for Mass Media Ethics
Report this Material
What is Karma?
Karma is the currency of StudySoup.
You can buy or earn more Karma at anytime and redeem it for class notes, study guides, flashcards, and more!
Date Created: 10/23/15
JOUR4708 MEDIA ETHICS EXAM 1 STUDY GUIDE FALL 2011 Ethics Bok s Ethical Analysis Model 1 Consult your conscience about the rightness of an action a How do you feel about the action 2 Seek expert advice for alternatives to the act creating the ethical problem a Is there another professionally acceptable way to achieve the same goal that will not raise the same ethical issues 3 If possible conduct a public discussion with the parties involved in the dispute a How will others respond to the proposed act b How will my action affect others De nition of ethics vs credibility Difference between a question of what is right versus a question of what is legal Teleological vs deontological ethical systems Teleological focuses on the end or outcome Deontological follows principles and honors duties consequence is secondary Ethical Egoism o Maximize selfinterest 0 Conduct is right if it advances selfinterest 0 Not pure hedonism the pursuit of pleasure Utilitarian approach to ethics greatest happiness principle Jeremy Bentham and John Stuart Mill psychological hedonism act versus rule utilitarianism limitations or utilitarian approach quotthe greatest good for the greatest numberquot biased toward majority group Immanuel Kant s approach to ethics 0 Categorical imperative implies that what is right for one must be right for all 0 Formula of universal law quotthe law of morality is universal 0 Formula of humanity quotAct so as to treat humanity whether in your own person or in that of any other always at the same time as an end and never merely as a meansquot 0 Limitations of approach William David Ross and the Pluralistic Theory ofValue Six competing duties fidelityreparation gratitude justice beneficence selfimprovement not injuring others Aristotle39s approach to ethics happiness virtue ethic and golden mean 0 Good is happiness or flourishing 0 Ethics is the exercise of practical wisdom by a virtuous person Truth What is Truth Different ways of viewing truth 0 Plato s view 0 truth through reason 0 twostory version of truth I Top story pure form or ideal I Lower story shadow images of the pure form Revealed truth 0 Truth is handed down by the church or God or the king Enlightenment view objectivity 0 Truth is verifiable through experience 0 17 h and 18 h centuries 0 Scientific model of truth Propose tentative truths and test them against our experienceobservations Pragmatist critique of objective truth 0 John Dewey and William James 0 Truth depends on how it was investigated and on who was doing the investigating Journalistic truth 0 Balance fairness accuracy David Paletz and the construction of news Lying Use of lyingdeception to get the truth Tony Horowit s Wall Street Journal Investigation of chicken processing 0 Reporter applied for job at chicken processing plant to show terrible working conditions 0 Did not fabricate or falsify his application to get hired 0 Does the job and then writes the story after leaving the plant 0 Gets the truth without using deception Food Lion vs ABC PrimeTime Live 0 PrimeTime producers falsify employment applications at different Food Lion locations to get jobs to confirm allegations of food mishandling 0 Used hidden cameras and microphones 0 After story aired Food Lion successfully sued ABC for 55 million ABC appealed and award was reduced but charges stood Mike Gallagher and Cincinnati Enquirer 0 Newspaper published an article about bad business practices by local company Chiquita Banana 0 Story retracted two months later and the newspaper wrote that they were agreeing to pay the company 10 million 0 Gallagher the Enquirer reporter had stolen the info used in the story by tapping into the voice mail system of Chiquita s exexutives Cassidy amp Associates and Maldon Group Harpers 0 Reporter Ken Silverstein pretends to be a political lobbyist of the Maldon Group and tries to engage Cassidy amp Associates to undertake a campaign to get US politicians to do business with Turkmenistan and its despot ruler o Silverstein runs story without allowing Cassidy amp Assoc to comment to Harper s Justification for lyingdeception to get the truth 1 Does the public need the information you are likely to uncover through your deception 2 Have you exhausted all other methods for developing the materials 3 Are you willing to tell your readers what you did and why even if you didn t get the information you expected o If all three are yes then maybe deception is justified Codes Codes of Ethics Society of Professional Journalists Code and RTNDA Code of Ethics 0 First drafted in 1926 by journalism students for secret society Sigma Delta Chi 0 Revised in 1976 included a censure clause for code breakers o Censure clause removed in 1987 0 Current code passed in 1996 Purposes advantages and weaknesses of codes of ethics for media practitioners o Strengths 1 If they are written down members of the profession may follow the rules even though they have not internalized the principles 2 Codes legitimize journalism public relations and advertising as professions 3 Codes provide a useful list of professional sins to avoid and outline worthy professional practice 4 Codes have some promotional value when trying to convince the public about the profession s commitment to ethics 0 Weaknesses 1 The values that codes list are obvious values and the behaviors enjoined are clearly bad behaviors 2 The codes lack muscle No enforcement clause in any of the major media organization codes 3 The codes seem too concerned with appearance 4 Legal problem with written codes of ethics 5 Codes consist mostly of red light ethical standards llThou shall notsquot Codes of minimal standards vs codes of ideal expectations Codes of minimal standards are standards usually written in the negative spelling out in detailthe rules of what llthou shall notquot do and tend to be created by management and imposed upon newcomers Codes of ideal expectations are often lofty and abstract of I 39 or perceived ideals tend to be created by those who expect to follow them Green light vs red light ethics Red light quotthou shall notsquot and green light opposite embraces excellence Plagiarism Plagiarism and Fabrication in Professional Life 0 Journalists who plagiarized 0 Stephen Glass New Republic 0 Patricia Smith Boston Globe o Jayson Blair New York Times 0 Jack Kelley USA Today Public opinion polls on media credibility and which news medium is most believable public39s view of journalism 0 About 20 percent of those asked a national survey rated journalists as having high or veryhigh ethical standards
Are you sure you want to buy this material for
You're already Subscribed!
Looks like you've already subscribed to StudySoup, you won't need to purchase another subscription to get this material. To access this material simply click 'View Full Document'