INTRODUCTION TO BUSINESS
INTRODUCTION TO BUSINESS BCOR 1010
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This 4 page Class Notes was uploaded by Jaron Rowe Jr. on Friday October 30, 2015. The Class Notes belongs to BCOR 1010 at University of Colorado at Boulder taught by Catherine Milburn in Fall. Since its upload, it has received 15 views. For similar materials see /class/232071/bcor-1010-university-of-colorado-at-boulder in Business at University of Colorado at Boulder.
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Date Created: 10/30/15
GueSt spea KerNewton Running Danny 9202010 110300 PM Sentstarted business in Aspen him and his wife Toollt 15 years to get to where he is today shoe orth0tics and F001 support techniques Going out and mallting things happen For themselves Grassr00ts No 3 For advertising Went to CO and asllted For a chance to worllt with their sports tea ms 9012 a COhtraCt Eventually began worllting with an Olympic runner and helped her continue her career aFter an injury 0 She introduced him to a Friend of hers who had an idea For a running shoetechnology For the ForeFoot 0 He was having problems FundingoFl ered Danny to be a partner 0 O O O O O Raised and researched the shoe and design GOt a pr0t0type Must haVe manuFaCturability neXt hurdle n Always busy always have roadblocKs GOt patents GOt sponsors someone invested 50000 GOt connections through niilte saucony etc Danny s Knowledge 0 running and coaching helped him to convince companies that his design was unique Had to go tailte time and Find sources Portland in Bumped into some Friends who had conneCtions and he gave Danny some contaCts one being a material expert in WorKed with a south Korean Factory that operates in China There is no Finish in businessconstant set 0 challenges Wasn t getting paid anything For a while Now the shoes are in 25 countries and 250 09 stores Thought 0 the idea 0 bright colors 6 ForeF00t technology Had to haVe a very unique market elite athletes Nillte adidas and other companies were buying their shoes and checllting them Out CSR vergtl charitable company 0 Give 3 to prostate cancer research 0 Very green recycled materials used in shoe producu on 0 Believe in what they are doingtry to reallgtl help runners 9202010 110300 PM 9202010 110300 PM