Chapter 7 - Tourism and Travel Services
Chapter 7 - Tourism and Travel Services H222
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This 0 page Class Notes was uploaded by KUMIKO Notetaker on Monday November 2, 2015. The Class Notes belongs to H222 at Republic Polytechnic taught by Tee Chee Hoo in Fall 2015. Since its upload, it has received 27 views. For similar materials see Wellness and Lifestyle Management in Hospitality at Republic Polytechnic.
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Date Created: 11/02/15
Chapter 7 Tourism and Travel Services De nition Tourism and travelrelated services includes services provided by organisations rms and individuals that enable and facilitate travel as well as make it convenient and less risky Tourism Services 1 Financial Services Eg Bank Money changer insurance 2 Computerrelated services Eg Internet connection WIFI data 36 4G cafe 3 Transport services Eg planes trains cars us cruise Within or without the country 4 Travel services 5 Retail services Eg any kind of shops F amp B 6 Information and Ticketing services Eg visitor centre information brochures maps translation service Travel Services 1 Travel Agent Business or personal selling Eg Airplane ticket Accommodation 2 Land Transport Operator 3 Tour Operator Wholesaler 4 Tourist Guide Travel Agent TA 0 A travel agency is a middleman a business or person selling the travel industry39s individual parts or a combination of the parts to the consumer Makes arrangement with the suppliers of travel and receive a commission from the suppliers andor a fee from the client Considered a destination specialist or expert knowledgeable in schedules routing regulations visa etc 0 Also considered key marketers Types of Travel Agents Inbound vs Outbound Mass vs Bespoke individual travel 0 Destination Marketing Companies cooperator no individual 0 Online Travel Agents OTAs no physical of ce Singapore Travel Agent Industry Regulated by Singapore Tourism Board STB All travel agents must be licensed by STB 1154 registered travel agents 0 Industry Champion National Association of Travel Agents Singapore NATAS Represents TA community 0 Role of NATAS Education and training TMIS Enhance capabilities and professionalism of the industry Accreditation Industry Engagement Challenges faced by TAs Business Manpower constraints 0 Low entry barrier Technology pressures Negative perception Consumer Evolving consumer needs 0 Low loyalty External 0 Changing distribution models 0 Security concerns 0 Competition from various stakeholders Tourist Guide TG A person who 0 guides visitors in the language of their choice and interprets the cultural and natural heritage of an area normaIIy possesses an areaspeci c quali cation usually issued andor recognised by the appropriate authority Role of a Tourist Guide According to the World Federation of Tourist Guides Association a tourist guides should aim to provide a professional service to visitors 0 ensure that what is presented as fact is true 0 act fairly and reasonable in all dealings protect the reputation of tourism in our country Singapore Tourist Guide Industry Guide candidates go through Workforce Skills Quali cation WSQ Tourist Guide Programme 0 Final assessment conducted by STB Industry Champion Society of Tourist Guides Singapore NTUC Tourist Guide Chapter Problems faced by Tourist Guides Fragmented industry 0 Low remuneration Tour guides are freelance Hard to get people work as tour guides Professionalism of TGs Only bring tourists to certain shops that TG can charge the money 0 Illegal Guiding Tour OperatorsWholesalers The tour whoIesaIer also called tour operator puts together a tour includes planning preparing and marketing and sells the tour through intermediaries like travel agents hotels airlines etc Land Transport Operators Provides ground transportation for visitors arriving the destination 0 Works closely with tour operators hotels airlines in providing services to their customers 0 Need to abide by land transport regulations by the authorities Practice Questions 1 Describe what tourism services would be essential for each of the following type of tourist a Group tourist b Business tourist c Medical tourist d Free and easy leisure tourist e High networth tourist What is the key function of a travel agent You are working in a Travel Agency that specialises in student learning trips a Plan a 3 day itinerary for a group of 16 year old students coming from Thailand Your itinerary should include a tour of Republic Polytechnic for the students to learn more about Polytechnic life b Recommend tourism and travel services that could enhance their visit to Singapore 2 Select a destination for your holiday Identify the tourism and travel services you and your friends will require for the holiday Justify your choice based on the needs of your travelling companions UJN Learning Outcomes 1 Describe the key players in the tourism and travel related services sector and their importance to the hospitality and tourism industries 2 Explain the key success factors trends issues and challenges affecting the tourism and travel related services sector Need answers Feel free to drop me an email 15043445 myrpedusg
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