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Get Full Access to Statistics For Business And Economics - 12 Edition - Chapter 8 - Problem 15e
Get Full Access to Statistics For Business And Economics - 12 Edition - Chapter 8 - Problem 15e

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# Children’s recall of TV ads. Marketing professors at

ISBN: 9780321826237 51

## Solution for problem 15E Chapter 8

Statistics for Business and Economics | 12th Edition

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Problem 15E

Problem 15E

a. Set up the appropriate null and alternative hypotheses to test the researchers’ theory.

b. Find the value of the test statistic.

c. Give the rejection region for α = .10.

d. Make the appropriate inference. What can you say about the researchers’ theory?

e. The researchers reported the p-value of the test as p-value = .542. Interpret this result.

f. What conditions are required for the inference to be valid?

Step-by-Step Solution:

Step 1 of 7

(a)

We are asked to test the following null alternative hypothesis:

against

Step 2 of 7

Step 3 of 7