In Exercises 16, the -coordinate system has been rotated degrees from the -coordinate system. The coordinates of a point in the -coordinate system are given. Find the coordinates of the point in the rotated coordinate system.

Advertising Test 3 Study Guide: Key Terms: Chapter 12: Media Planning Essentials • Deal proneness: the ease with which a consumer can get a deal, know what a good deal is, operate with knowledge of what a good price would be, and know a seller’s cost • Price/cost transparency: ease with which consumers can find out the price of a product and the...