PreparED Study Materials
Bus 417: Leading and Managing Change
School: Northern Illinois University
Number of Notes and Study Guides Available: 6
Notes
Study Guides
Videos
AIDA Model: From Attention to Purchase in Marketing
Want To Learn More? To watch the entire video and ALL of the videos in the series:
Unpack the AIDA model, a pivotal method in marketing to guide consumer decisions. From capturing attention to sparking interest, fostering desire, and driving action, the AIDA framework offers a comprehensive path to convert interest into sales.
Promissory Notes: Key Tool in Financial Transactions Explained!
Want To Learn More? To watch the entire video and ALL of the videos in the series:
Understand the essence of a 'promissory note', its binding legal nature, and its significance in business dealings. Learn the dynamics between the maker and the payee and how such notes facilitate fluid financial operations.
Why does the free-rider problem occur in the debt market
Want To Learn More? To watch the entire video and ALL of the videos in the series:
Longhorn Corp: Net Income Distribution & Retained Earnings Explained
Want To Learn More? To watch the entire video and ALL of the videos in the series:
Explore the financial decisions of Longhorn Corporation in its debut year. Understand how net income distribution affects stockholders and the significance of retained earnings in maintaining company growth.
Bond Holding-Period Return: Calculating Investment Yield
Want To Learn More? To watch the entire video and ALL of the videos in the series:
Explore the fundamentals of bond investments in this video, focusing on calculating the holding-period return. Learn how changes in yield to maturity can impact your investment returns. Discover the key factors affecting bond prices and make informed investment decisions.