PSY 110: Introductory Psychology

Explore the life and work of Abraham Harold Maslow, a pivotal figure in American psychology. Delve into Maslow's groundbreaking Hierarchy of Needs, a model prioritizing human needs from basic physiological necessities to self-actualization. Understand the significance of satisfying lower-level needs before addressing higher ones.

Unravel the workings of the cognitive unconscious and its influential role in our daily lives. Learn how it silently steers our thoughts, behaviors, and preferences. Discover the power of the cognitive unconscious in both routine tasks and complex decisions.

Discover the intricate role neurotransmitters play in the brain. Understand how drugs influence these chemical messengers, from agonists to enzyme inhibitors. A deep insight into the neuroscience of mood, cognition, and behavior.

Discover how perception shapes experiences through the concepts of absolute and difference thresholds. Understand Marisol's ski trip sensations in terms of these psychological phenomena. Learn how individual factors can create unique perceptual moments.

Explore the nuances of Explicit and Implicit Memories. While Explicit Memory acts as our factual database and life's scrapbook, Implicit Memory operates subtly, influencing our actions through past experiences. Delve into their subtypes, from Episodic and Semantic to Procedural, Priming, and Conditioning.

Explore persuasion techniques such as Door-in-the-face, Foot-in-the-door, That's-not-all, and Not-so-free sample, commonly used in psychology, marketing, and sales, where only Foot-in-the-door initiates with a small request to enhance compliance with a larger one later based on the consistency principle.