PreparED Study Materials
Notes
Videos
AIDA Model: From Attention to Purchase in Marketing
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Unpack the AIDA model, a pivotal method in marketing to guide consumer decisions. From capturing attention to sparking interest, fostering desire, and driving action, the AIDA framework offers a comprehensive path to convert interest into sales.
Deciphering Bond Investments: The Essentials of Yield to Maturity
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Explore the concept of Yield to Maturity (YTM) and its significance in bond investments. Using a practical example, we uncover the process of calculating YTM and its implications for potential annual returns. This video is vital for investors seeking clarity on bond returns.
Decoding Consumer Choices: Utility, Value, and Budget in Economics
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Witness Janice's decision-making process at a market, weighing perceived value against costs. Understand the dynamics of consumer choice in economics. Learn how maximizing utility and budget constraints affect purchasing decisions.
Silver Futures Margin Call: Price Trigger Explained
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Explore a real-world investor scenario in this video, where Jerry Harris engages in silver futures trading. Learn how initial and maintenance margins work, and discover the price threshold that could trigger a margin call. Gain insights into risk management in futures trading and the implications for investors.
Par Value Explained: Stock Market Basics for Investors
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Discover the concept of "par value" in the stock market and its significance in corporate finance. Understand the difference between issue price, selling price, and dividends. Grasp the foundational knowledge essential for savvy investing.