BUS 307: Advanced Organizational Behavior

Unpack the AIDA model, a pivotal method in marketing to guide consumer decisions. From capturing attention to sparking interest, fostering desire, and driving action, the AIDA framework offers a comprehensive path to convert interest into sales.

Explore the importance of the conceptual framework in identifying significant variables and making informed decisions. Learn about the enhancing qualities of qualitative characteristics that enhance transparency and credibility in financial reporting.

Explore a real-world investor scenario in this video, where Jerry Harris engages in silver futures trading. Learn how initial and maintenance margins work, and discover the price threshold that could trigger a margin call. Gain insights into risk management in futures trading and the implications for investors.

Learn about the significance of Retained Earnings in a company's financial structure. Understand how Retained Earnings fit into different financial statements. Grasp the distinction between major financial statements and their roles.

Unravel the concept of fixtures in property rights. Distinguish between personal property and items that, once attached, become an integral part of the property. Delve into factors like attachment method, intention, and adaptability to comprehend the dynamics of fixtures in property law.