PSY 11258: Social Psychology

Explore the life and work of Abraham Harold Maslow, a pivotal figure in American psychology. Delve into Maslow's groundbreaking Hierarchy of Needs, a model prioritizing human needs from basic physiological necessities to self-actualization. Understand the significance of satisfying lower-level needs before addressing higher ones.

Explore the concept of operant conditioning as a behavioral learning process. Unravel how actions can be influenced by reinforcement or punishment. Dive into B.F. Skinner's contributions and real-life examples.

Discover the powerful role of conformity in shaping human behavior. Through relatable scenarios, learn how our choices can be influenced by peer pressure and societal expectations. Understand the balance between adapting to social norms and preserving individuality.

Explore persuasion techniques such as Door-in-the-face, Foot-in-the-door, That's-not-all, and Not-so-free sample, commonly used in psychology, marketing, and sales, where only Foot-in-the-door initiates with a small request to enhance compliance with a larger one later based on the consistency principle.

Explore the fascinating history of psychology, from its ancient roots in Greek, Egyptian, and Chinese thought to modern neuroscience. Join us on a journey through the groundbreaking theories and experiments of pioneers like Freud, Jung, Watson, and Maslow. Discover how psychology has evolved into a diverse field that continues to unravel the complexities of the human mind and behavior.