PreparED Study Materials
Bus 350: Principles of Marketing
School: West Virginia University
Number of Notes and Study Guides Available: 2
Notes
Study Guides
Videos
Enhancing Transparency with Discretionary Reporting
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Discretionary Reporting offers a deeper look into a company's finances beyond standard requirements. By voluntarily providing added details, it enhances transparency, aids stakeholders, and effectively communicates unique circumstances. But, companies must ensure consistency and uphold ethical practices
Nike: Aligning Distribution with Overall Strategies
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Explore the concept of distribution objectives using Nike as a prime example. Learn how integrating these objectives with marketing, finance, and sales ensures efficiency and optimal resource use. The coordination leads to strategic decisions and a seamless customer experience.
Accounting Essentials: Making Information Relevant & Reliable
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Explore the pillars of accounting information: Relevance and Reliability. Understand sub-components like predictive value, timeliness, and verifiability. Discover how these qualities enhance decision-making in finance
Externalities: Market Effects & Societal Impacts
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Explore the concept of externalities, the unintended market effects impacting third parties. Through examples of pollution and neighborhood beautification, understand how externalities can lead to market inefficiencies. Discover interventions, like taxes and subsidies, designed to align private and social costs.
Longhorn Corp: Net Income Distribution & Retained Earnings Explained
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Explore the financial decisions of Longhorn Corporation in its debut year. Understand how net income distribution affects stockholders and the significance of retained earnings in maintaining company growth.
Unlocking Supply: Factors Shaping Economic Supply Curves
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Explore the factors influencing supply in economics in this informative video. Discover how various determinants, from production costs to market competition, impact supply curves. Uncover the essentials of supply dynamics without delving into complex jargon.