PreparED Study Materials
BGS 101: Marketing
School: University of Texas at Austin
Number of Notes and Study Guides Available: 1
Study Guides
Videos
AIDA Model: From Attention to Purchase in Marketing
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Unpack the AIDA model, a pivotal method in marketing to guide consumer decisions. From capturing attention to sparking interest, fostering desire, and driving action, the AIDA framework offers a comprehensive path to convert interest into sales.
nderstanding Overhead Rates in Cost Accounting: Key Steps
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Understand the significance of the predetermined overhead rate in cost accounting. Learn the step-by-step process of estimating overhead costs, choosing the allocation base, and allocating these costs to products. Grasp the importance of accurate cost representation for effective decision-making.
Silver Futures Margin Call: Price Trigger Explained
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Explore a real-world investor scenario in this video, where Jerry Harris engages in silver futures trading. Learn how initial and maintenance margins work, and discover the price threshold that could trigger a margin call. Gain insights into risk management in futures trading and the implications for investors.
Why does the free-rider problem occur in the debt market
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Demystifying SML: Risk, Return, and Market Valuation Insights
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Uncover the essentials of the Security Market Line (SML) in finance. Explore the concept of risk and return, market risk premiums, and how undervalued assets are spotted in this insightful video.
Cost vs. Market: Decoding Inventory Valuation in Financial Accounting
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Unpack the complexities of the 'Cost' and 'Market' concepts in financial accounting. Explore how inventory valuation impacts a business's financial health and the importance of conservative valuation in financial reporting.
